September 4, 1978, 8:30 a.m., Berlin Exhibition Center, Germany.

All exhibitors are entering the exhibition hall in an orderly manner, and they will enter the exhibition hall half an hour earlier than the buyers. Today, the employees of Heiyun Group wore suits designed by Joanna, and they had the feeling of a male model team in this kind of electronic exhibition, and suddenly became the focus of the audience.

Bao Zixuan wants this effect, although Heiyun Group has launched a lot of highly creative products, it can still be with the old enterprises in terms of popularity. Now is the time to take advantage of any opportunity to increase your visibility and impact.

The Black Cloud Pavilion was thoroughly inspected yesterday, and Martin Griff added a lot of futuristic technology factors as requested by Bao Zixuan. This time, the Black Cloud Exhibition Hall used a lot of stainless steel to decorate the exhibition hall, making people feel like they had entered an interstellar battleship when they entered the exhibition hall.

As a consumer electronics exhibition, all of them are small household appliances and communication equipment, and the exhibition hall area is relatively not very large. Heiyun Group spent a lot of money to get 150 square meters, after all, there are many more companies coming to Berlin to participate in the exhibition than Los Angeles.

Heiyun Group is just starting now, and many things have to be personally led by him, the boss, to participate, once the company is on the right track, there is no need to participate in everything, otherwise it will not be busy at all.

Opposite the Black Cloud exhibition hall is Siemens, a world-class giant in the electronics technology industry. Siemens is very strong in this era, but last time it directly rejected the black cloud;

The Black Cloud Exhibition Hall is still entered from the right, and the first area is the game arcade exhibition area. Unlike in Los Angeles, where arcade machines are the main product, this time only 5 consoles were placed.

A Space Invader, a Pac-Man, Donkey Kong, and the Legend of Senna were transported. It's equivalent to giving the Legend of Senna a chance to start.

The second area is the Walkman exhibition area, and this time the Walkman exhibition area has placed 7 products. There are two new products, which are equivalent to the old products made more compact and stylish. It is mainly used to fight with other enterprises.

The third area is the black cloud laptop exhibition area, which is still covered with a red cloth, and it will not be seen by customers until it is released, which is to ensure the mystery of the laptop.

The fourth area is the electric shaver display area, where the two new shavers of Heiyun Home Appliance Company are placed. I hope to be favored by large buyers.

The fifth area is the Gameboy handheld console exhibit, which is now also covered with a red cloth. The product will not be released until Junhei Yokoi has come to the stage to introduce the product.

At 9 o'clock in the morning, buyers began to enter the exhibition hall to watch the products, and the black cloud employees began to introduce the characteristics of the company's products in detail, but many people were very curious to ask what it was when they saw the red cloth, but the black cloud employees who had already unified their caliber were smiling and silent, which was to keep the product a veil of mystery.

On the first day of the Berlin Consumer Electronics Show, eight exhibitors will make product recommendations, and Black Cloud has spent a lot of money to get two of them in the VAM agreement, which was previously only available to German companies.

After knowing such a result, many companies are not very convinced, and many people think that although the Black Cloud Group has developed rapidly in the recent period, why did it get two places. Everyone was waiting to see Heiyun's joke, although Bao Zixuan had some confidence, but the employees below would inevitably be affected by the outside.

Everyone is holding their breath if both products fail in Heiyun. Then the joke is big, and it is a huge blow to the entire Black Cloud Group. What Bao Zixuan has to do now is to cheer for Junhei Yokoi and let him relax and travel lightly.

The first to recommend new products in the central hall is Siemens, their new generation of refrigerators made their debut at this exhibition, focusing on the concept of energy conservation and environmental protection, which is more than 20% more energy-saving than many refrigerators now, and Bao Zixuan also watched the whole process on the side.

It is worthy of playing the motor grandfather level enterprise, and it can control the motor speed so accurately. It is estimated that it will be difficult to implement such a technology in 5 years for black clouds.

At this time, he saw that the old boy Konosuke Matsushita was not far away, but after seeing the data released by the Siemens refrigerator, his face was very ugly, it seemed that he knew that the strong opponent had once again surpassed Panasonic in technology.

In fact, the competition in the home appliance industry in this era is mainly the competition between West Germany and RB, two industrial powers. The two sides are your side, and I will be on the stage, and I will be very happy.

After seeing Bao Zixuan, Konosuke Matsushita came over and said, "Boy, what do you think of this refrigerator from Siemens." After buying our Panasonic technology, how is the development of the Black Cloud refrigerator. ”

"Fortunately, Heiyun is not as strong as Panasonic, and the R&D strength is not particularly strong, not to mention that refrigerators are not the main business of the group, but after this refrigerator is listed, other refrigerator companies will have a headache. What do you say?!Mr. Matsushita. Bao Zixuan said.

Konosuke Matsushita: "This refrigerator is just under the banner of energy saving, but in fact, the comprehensive performance is not very outstanding, and the Panasonic refrigerator will not be worse than him at all." But you have to be careful with this part of the Walkman, after all, after we big factories enter this field, Heiyun can't be dominant. And Panasonic's sales network is much stronger than Heiyun, if Heiyun Walkman can't sell, you can help Panasonic OEM, I think your product quality is still good. ”

In fact, Konosuke Matsushita is also a little worried, after all, it can save 20% of electricity consumption at once, which is a huge attraction for some environmentalists and resource-poor countries.

It's just that he doesn't want to show weakness in front of Bao Zixuan, the Walkman is now the only electronic product that Heiyun can take his hands on. The rest are toys and games, which are no threat to Panasonic, in fact, several major RB manufacturers hope to suppress the Black Cloud Group together. It's just that the distribution of benefits has not yet been coordinated, so no specific plan has been implemented.

In the view of RB manufacturers, the only one in Asia that can compete with RB companies is Xiangjiang Heiyun Group, and South Korea's Samsung has not yet risen in this era. They believe that as long as the black cloud electronics department is compressed to no living space, then RB companies can be invincible with Asia, and then occupy the entire market, and now the black cloud group is a stumbling block in front of it.

The main reason for not negotiating is that the two giants of Panasonic and Sony have not let go of their prejudices, so now Panasonic Konosuke thinks that this time so many manufacturers will enter the field of walkman together, then the black cloud electronics department will have no room to survive, and they will start to give them a way to live, and then the black cloud brand can only be OEM for Panasonic, so that Panasonic will get most of the dividends from suppressing the black cloud electronics department, and there is no need to fight with Sony at the negotiation table.

Bao Zixuan: "You can't see that day, Heiyun will not OEM to any enterprise, and if you want OEM, Panasonic will also OEM Heiyun." Maybe one day Panasonic will be acquired, it's not impossible, who can say for sure!"

Hearing that someone wanted to buy Panasonic, Konosuke Matsushita's nose was almost not distorted, for so many years, only Panasonic has acquired other companies, and no company has the ability and strength to acquire Panasonic.

Konosuke Matsushita: "Young man, you really have an imagination. You're the first person in so many years to dare to say that, and I'm starting to appreciate you a little bit now. ”

At this time, the second company to do new product release stepped off the stage, it is the RCA company in the United States, they released the latest large-screen LCD TV this time, the main focus is the screen size and visual effects. However, the cost of this TV is very high, and the average family has no purchase power at all.