Chapter Seventy-Eight: Los Angeles Electronic Technology Show 1
On March 2, 1878, at Xiangjiang International Airport, Heiyun directly chartered a Boeing 747 passenger plane with Pan American Airways. This time I went to the exhibition, so I just needed to bring some samples.
They brought with them 8 arcade machines, including 2 Space Invaders, 6 Donkey Kong. As well as 2 small CNC machine tools, Bao Zixuan brought machine tools in the past to exchange some patents and technologies from old enterprises, and they were not afraid of not being tempted when they saw such a good thing.
In addition, he also brought 300 Walkmans, two of which are upgraded versions, which are products that Joanna later supplemented and designed, and have made certain upgrades in function. A small flashlight has been added to the previous Walkman, in fact, many people think it is useless, but when there is no light outdoors, you can still put it on top.
There are also 3,020 Transformers toys since John Chambers approached ABC, one of the nation's top three commercial broadcasters. The first Transformers cartoon has been sold for $30,000 per episode.
The plot of the new version of Transformers is all set according to the preferences of American children, and it immediately caused a storm in the United States after it was broadcast. Many children want to have an Autobot toy after seeing a cartoon. And Heiyun also issued an announcement that it will be fully listed after the Los Angeles Electronic Technology Show.
ABC's children's channel ratings have always ranked last among the three major TV stations, but because of the broadcast of Transformers, it became the ratings champion of the children's channel in this time period. As a result, the director of ABC Children's Channel has begun to discuss with Black Cloud the broadcast of the next Transformers cartoon. Seeing that ABC has a price of $30,000 per episode, and the ratings of the premiere are so high, many TV stations are considering buying the second round of broadcast rights. All of a sudden, John Chambers became the most popular person on major American television stations.
Since Chambers joined, he has been in charge of all the operations of Black Cloud in the United States. Hiroshi Hashimoto became the head of the R&D center of the U.S. branch, in fact, his current strength is more about coordinating the operation of various departments.
Hiroshi Hashimoto knew that his management and adaptability were far from John Chambers's, and now he began to consciously take over the logistics and coordinate the various studies of the engineers.
Heiyun's R&D department in the United States has been making every effort to tackle computer projects, and Bao Zixuan did not give specific performance research indicators, that is, to make the world's lightest and most practical computer, he wants to develop a laptop first.
As for desktop computers, they don't want to have any conflict with Apple at the moment. Originally, he didn't have confidence in laptops, but after buying so many titanium alloys from the Soviet Union, the thin and light notebooks have super body strength materials. All that's left is to see Intel and MIT's strong technical reserves. Blackcloud has ordered some of Intel's most advanced chips at a premium in the name of MIT.
The world's first laptop was developed by Toshiba in 1985, and with the support of so many computer doctors and professors at MIT, Heiyun should be able to catch up with the seven-year time difference.
Now Bao Zixuan's thoughts are on this Los Angeles electronics exhibition, as for the speed of computer research and development, he has not forced it, after all, it is only an experimental product.
A total of 30 people attended the Los Angeles Electronic Technology Show, including 10 people from Miyamoto's game design department, 12 people from the North American sales team led by John Chambers, and some other administrative support staff of the company.
Junhei Yokoi didn't come over, after all, this was not his stage. He's going to save his strength for the next time.
Electronica Los Angeles is in its third year, and it hasn't received enough attention until now, after all, it doesn't have as much influence compared to the two exhibitions in Berlin and Tokyo. Many large companies will not go all out to invest, which gives Heiyun a chance, they are the first to sign up, the first to pay the fee, the earliest to choose the 200 square meters of seats on the right hand side of the entrance hall.
The price per square meter here has reached 3,000 US dollars per square meter, and the rent of the booth alone is 600,000 US dollars.
The Black Cloud group arrived at Los Angeles International Airport on March 3, and John Chambers led the Americans who arrived in California early to pick them up.
After all, the United States is now half of the home of Heiyun Company, and after all the goods were declared by customs clearance, Heiyun employees were pulled to the exhibition hall area by truck. They can't rest now, after all, the exhibition is arranged in a tight schedule and heavy tasks.
In fact, because it was a charter flight this time, everyone had a good rest on the plane, and everyone didn't feel the fatigue of the journey.
When the people came to the exhibition hall, they saw that the exhibition hall had been built, and the design of the exhibition hall was mainly provided by Bao Zixuan and designed by Martin Griff.
The entire exhibition hall uses a large number of glass structures, which has a bit of an alien technology feel in this era. A TV recorder was used to put the recorded commercials on the largest wall of the exhibition hall to broadcast rice repeatedly, and the entire exhibition hall was the only one with no lights around this wall, which was to make the projection clearer.
John Chambers began to arrange the exhibits according to the drawings, after all, there are two games on the market this time, although one is jointly developed with Taidong Co., Ltd., but in North America, Heiyun is responsible for development, and this time Taidong signed up a little late, and the venue is too different from Heiyun in terms of location and exhibition hall size;
As soon as you enter the Black Cloud Exhibition Hall, there is a reception desk, and then walk in from the right, and the first part is the game arcade exhibition area. There are a total of 12 game consoles, including 6 Donkey Kong, 2 Space Invaders, Pac-Man, and Xiangjiang Cubes. Some small countries have not yet introduced Pac-Man and Xiangjiang Cubes, so they should also show their faces at this time. Let the agency see the strength of the Black Cloud Company in the gaming industry. Each machine occupies an area of 8 square meters plus a queuing area.
The second part is the Walkman exhibition area, a total of 5 Walkmans, including 2 latest models, the Walkman is placed on a rectangular glass pillar, and the lights are specially installed underneath, and the auction house displays jewelry with this specification. The cost of each of these glass pillars is $400.
The rest of the listening is placed on a shelf for people to enjoy and audition.
The third part is the small CNC machine tool exhibition area, which includes a small industrial machine tool, which will be demonstrated live according to the needs of customers.
The fourth part is the Transformers exhibition area, in fact, the electronic technology exhibition Transformers are not very matched, but in order to let people remember the functions and gameplay of Transformers. He prepared 3,000 Transformers toys for the children who came to visit, and the remaining 20 titanium alloy versions were turned into cars, and some became people in the exhibition hall.
Heiyun's employees began to decorate the exhibition hall from the moment they got off the plane, and everyone's lunch was also brought in with the fast food ordered in the exhibition hall. After all, the current net worth of the boss is someone who can be included in the Forbes list.
John Chambers was eating with a lunch box next to Bao Zixuan, and the female employee who saw Heiyun said: "Boss, some of our female employees are not suitable to be hostesses, do you want to recruit more nearby, after all, this is very close to Hollywood." Every year, a lot of beautiful women come here in search of opportunities. ”
Bao Zixuan also discovered that female employees of Heiyun have never been associated with beauty. He didn't bother with this, he could do his job well, beauty and ugliness were things that her husband should consider, and it had nothing to do with the company, but when he heard Chambers say this, yes!
Bao Zixuan said with a smile: "You don't have to tell me about these in the future, you can do it yourself." In the future, you will be responsible for all these things in the United States, my strength is in creativity and research and development, and as for sales and promotion, it is your business. ”
John Chambers was also speechless, and he had only been on the job for a few days. Now the power in his hands, the amount of approval has exceeded that of many CEOs of large companies in North America, and this boss is really a person who does not play cards according to common sense.