How much is a Huanyu Super TV.

This price is naturally to be announced.

If it's just a 45-inch LCD screen and voice remote control, the price is 15,000 yuan.

This price is much cheaper than the plasma of Samsung and Panasonic.

However, Huanyu TV is sold separately in different versions****** such as the karaoke version.

This one is a bit more expensive than the basic version, which costs 18,000 yuan.

The game version also requires 18,000 blocks.

Supreme Edition.

That is, game + karaoke + voice...... That's 21,000 pieces.

What do you say about this price?

He is slightly more expensive.

No way.

Now large-size LCD screens have not yet begun to become popular, and although the price of the panel has been falling, it is still extremely expensive.

This is also why Panasonic Plasma needs 19999, and Samsung 60-inch LCD TV needs 18999.

It's not that they don't want to reduce the price, it's just that the output hasn't come up, and it can't be lowered at all.

In fact, whether it is Panasonic's plasma or Samsung's 60-inch LCD color TV, this is already the price after their price reduction.

In their words, there is basically no money to be made at such a price.

As for why sell it if there is no money to be made.

It's just that the market is opened in the early stage.

As long as the market is opened and the output is increased in the future, this market can be made.

For Huanyu Electronics.

The same is true.

In fact, the production cost of Huanyu Electronics is still below Panasonic and Samsung.

Although Huanyu Electronics acquired BOE, BOE can only produce small-sized LCD panels at present.

The small size of the LCD panel can be placed in a notebook, and maybe it can be used in a netbook.

But if you put it on a large-size TV, you can't do it at all.

Therefore, Huanyu Electronics wants to make super TVs, and their panels must be purchased from Samsung.

Just imagine?

Samsung's own production of large-size LCD panels is so expensive, and the cost of Huanyu Electronics procurement is even more expensive.

Moreover, the production cost of Huanyu Electronics is not only the panel, he also involves a series of other electronic components.

For KSong,For games,In order to achieve these functions,The cost of these electronic components alone is also more than that of ordinary TVs。 In addition, it is necessary to carry out system research and development of TV,Although this piece is supported by Huanyu Technology,But research and development also requires expenses。

In this way, even if Universal TV only has a 45-inch screen, its price is also very expensive.

Therefore, when Universal TV announced the price of four versions, the crowd was not as excited as before.

The supreme version of more than 21,000 pieces is really not acceptable to ordinary people.

As for the basic version of 15,000 yuan, he only has the function of voice remote control.

Although this feature is also quite good.

But they are also extremely excited about karaoke and games.

If you want to add any of these features, you have to start at 18000.

"It's dangerous. ”

When Huanyu Electronics announced the price of its super TV, the heads of other TV manufacturers secretly breathed a sigh of relief.

Although they know that Universal TV is indeed amazing.

But no matter how amazing it is, when the price is too high, people will also consider it.

As it is now.

The people who were extremely excited just now also became calm down after announcing such a price.

That's not to say that no one is buying.

There are some families with good conditions and enthusiasts, so they don't care about the price.

So on the spot, more than a dozen consumers placed orders for the extreme version of Huanyu Super TV.

But a dozen consumers are too niche, and he is far from influencing the masses.

Of course, they also know that Huanyu Electronics does not want to reduce prices.

But Huanyu Electronics is the same as them, and the price can't be lowered at all.

How much can you drop on a TV of one or two thousand?

It's useless to drop a few hundred dollars at all.

If it drops by a few thousand yuan, it will be a loss of several thousand yuan to sell one, which manufacturer can withstand it?

"Let's go back. ”

I no longer continue to stay in the Huanyu TV exhibition area, but the heads of various TV manufacturers are ready to go back and digest it.

Although the pricing of Universal TV is a little expensive now, if they are given time, they will be their strongest competitors.

They must hurry up and conduct research on Universal TV.

For example, his exterior design.

His narrow bezels.

Of course, there is also his voice remote control, karaoke system, game system......

This may not seem like a difficult thing to do, but his philosophy is incredibly advanced.

At the same time, they feel that this is much more than it seems.

......

"Mr. Chen, it seems that everyone still thinks our pricing is a bit high. ”

This is the end of the one-day exhibition.

Huanyu TV's side is a mixed bag.

Happily, their super TV has become the most popular existence in the exhibition area.

The concern is that such pricing seems to be considered a bit high by general observers.

This also made Liu Zhihong a little worried.

Although Liu Zhihong has a position in the government, he also holds the position of CEO of Huanyu Electronics.

And after Huanyu Technology acquired Furi color TV, Liu Zhihong found that the entire TV factory had been completely renewed.

At this time, Huanyu Electronics is no longer the original enterprise that wants technology but no technology, and no capital for funds.

Now Huanyu Electronics, with the support of Huanyu Technology, everyone in the whole factory is extremely energetic.

This also affected Liu Zhihong.

Especially the success of their super TV, although it has nothing to do with Liu Zhihong, it also gives Liu Zhihong a sense of accomplishment.

This sense of accomplishment is much stronger than when he works in the government.

Sometimes, he can't wait to quit his job and devote himself to the manufacture of Universal TV.

"It's a bit high, but we can't lower the price for a while. ”

Chen Yu also nodded.

However, Chen Yu was not worried at all: "Director Liu, don't worry, there are a lot of rich people in China." Although our price is high, there is actually not much burden for them. ”

"But the problem is that these rich people don't necessarily necessarily buy our super TVs. ”

"Who said they wouldn't buy it. ”

Chen Yu said: "Director Liu, don't forget, we have our own sales channels. ”

Liu Zhihong was stunned for a moment.

Immediately, he was excited in his heart.

Yongle Household Appliances and Dazhong Electrical Appliances, these two major appliance chain giants were acquired by Huanyu Technology.

Of course, this is also the reason why Chen Yu dared to set such a high price.

It's not that Chen Yuzhen thinks that these rich people will buy their own products.

If you don't have your own sales channels, don't say that you set a price of 21,000, even if you set a price of 10,000, users will feel expensive.

However, what if you put your super TV in the position that the major appliance stores across the country pay the most attention to at this time?

This is not something that ordinary electrical appliance manufacturers can do.

Even if it is a number of domestic home appliance giants, they can't do it.

It's not that they don't have this strength, but around 2000-2010, the sales channel has always had a strong right to speak.

Even in the future of 2020, sales channels are one of the core keys to product sales.

(End of chapter)