Chapter 873: Laying out the future

How to reflect the value of IP, step by step to realize the linkage development of comics, animation, games, film and television series of works, and broaden the content linkage in multiple fields is the focus of our future work." In the office of Yulang International, which originally belonged to Huang Yulang, Qiao Feng told Ma Rongcheng about his plan for the derivative value of comics.

"I think that from source cultivation to diversified development, from the construction of the industrial chain to the innovation of cross-border cooperation, is the development direction of our entire cultural and entertainment industry in Hong Kong.

And we now have all the surrounding adaptation rights of Mr. Cha, as well as Fengyun, Chinese Heroes, Dragon Tiger Gate and many other popular comic copyrights, which is the basis for us to build a closed loop of this industrial chain, and we want to develop such a large amount of high-quality content in our hands through various channels to maximize the benefits of high-quality content."

"Mr. Qiao, with the current technology, I'm afraid it's not very mature to adapt comics into movies." Ma Rongcheng said with some concerns.

Although he has not yet set foot in film and television production, comics are also in the entertainment industry after all, not to mention the example of ATV's successful adaptation of Drunken Boxing, which is also produced by Yulang International, written by Huang Yulang, at that time, Ma Rongcheng was already painting Chinese heroes in Yulang International.

Therefore, Ma Rongcheng always has some understanding of movies.

As he said, with the current level of special effects, it is very difficult to maximize the restoration of those moves in the comics in the movie.

Even if it can be made, the cost is enormous.

In the case of the Hong Kong market, it is not possible to recover the cost and have some savings.

And if the investment is small, and you can't make those moves well and present them on the big screen, the result is likely to be like the interstellar blunt tire of Star Wars produced by Shaw Brothers back then, which costs a lot, but it is ridiculed by the audience because of the shoddy five-cent special effects, and the box office has not been high.

"Ma Zai, the technical problem is indeed a problem that can't be avoided in the comic book adaptation.However, we can not carry out the film adaptation of the comic book first, from easy to difficult, we can first adapt the TV series.Although there is no successful precedent for the film adaptation of the comic book in Hong Kong, but the TV adaptation, ATV's drunken boxing back then was quite good, not only good, but even drunken boxing has become one of the few classic dramas that ATV can handle." For the value realization of these classic IPs in his hands, Qiao Feng has long had a plan.

For example, the comic adaptation, let's start with the TV series, and Mr. Cha's, whether it is a TV series or a movie, there are already a lot of adaptations“

Listening to Qiao Feng's thoughts, Ma Rongcheng nodded approvingly.

This is a win-win thing that complements each other, for Qiao Feng, for Jin Yong, for wireless, for Ming Pao, for comics and the company, it is indeed beneficial to build such an industrial chain.

"Mr. Qiao is right, the comic adaptation starts with the TV series is indeed the most suitable and the most certain." Ma Rongcheng groaned and said, "I just don't know, which comic does Mr. Qiao like to adapt first to test the water?"

"Naturally, he is a Chinese hero." Qiao Feng said.

"That's what I thought, too." Ma Rongcheng blurted out, and then realized that he was a little excited, so he smiled embarrassedly.

Regarding Ma Rongcheng's gaffe, Qiao Feng doesn't think there is anything.After all, Fengyun is not one of the most popular comics now.

But what made Ma Rongcheng an instant hit was the Chinese hero, this comic set a single-issue sales record in Hong Kong, and created a realistic comic style, this Ma Rongcheng's famous comic book naturally has a very special meaning for Ma Rongcheng.

Originally, comics were just a relatively niche thing, but now to launch such a niche thing into a very popular TV work, Ma Rongcheng is not excited.

And for Qiao Feng, Chinese heroes are also the most suitable comics to test the waters.

First of all, the popularity of Chinese heroes is high enough, after all, it is a masterpiece that set a single-issue sales record for Hong Kong comics that year.

The other is that although the Chinese heroes are more inclined to the comic style of American heroism, the stories in it are still about Chinese martial arts.

Although the tricks and plots in the comics have a great fantasy color, it is not at all inconsistent to adapt them into a traditional and elegant martial arts style.

It's just a lot of fantasy fight scenes that are not easy to shoot into martial arts and moves.

This is not too simple for the creative team of TVB, who doesn't know how many episodes of martial arts dramas to shoot in a year.

Not to mention Qiao Feng's special effects company, you can't shoot special effects shots that are too fine and expensive, but even if it's a five-cent special effect, you can still do some shots.

For Hong Kong audiences who don't often watch special effects at this time, the special effects pictures that can only be seen in blockbuster movies in the past appear on free TV series, even if the special effects are average, it is still very attractive.

Although the popular Fengyun is also quite suitable for such a TV series adaptation, after all, Fengyun has only been serialized for less than a year, and the plots that have been presented are far less than the Chinese heroes who have been serialized for many years, and the content that can be adapted is naturally not as rich as that of Chinese heroes.

Therefore, there is no surprise that the Chinese hero has become Qiao Feng's first choice.

Besides, Qiao Feng, a TV series adapted from Chinese heroes, has a ready-made one in his mind, and the male protagonist in it is also wireless, or Qiao Feng asked wireless to dig it from ATV back then.

"Ma Zai, I will personally handle the script of the TV adaptation of the Chinese hero, and then hand it over to wireless to shoot, you don't have to worry about it, I promise not to change your hard work." Through Ma Rongcheng's excited performance just now, Qiao Feng knew that Ma Rongcheng must be very worried about whether the Chinese hero could be adapted, so he directly assured.

"That couldn't be better." Ma Rongcheng naturally believed in Qiao Feng's adaptation ability, and he asked with anticipation: "Mr. Qiao, what can I do about building a complete industrial chain?"

"You, you will continue to be responsible for the creation of comics, of course, not only continue to create Fengyun and other original comics, you also have to be responsible for Mr. Cha's comic adaptation.

In a word, you remember that what we want to build is a complete closed loop of the industrial chain, and you, you are responsible for the incubation of the source content of our industrial chain, which is the top priority of the closed loop of our industrial chain."

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