Entering the wax moon, in addition to preparing for the New Year's drama, the focus of the TV industry has shifted to their own "Spring Festival Gala".

The Spring Festival Gala is not anyone's exclusive one!

Although the status of CCTV Spring Festival Gala is still unshakable, major TV stations still have dreams.

Can you do the Spring Festival Gala, but I can't do it?

Jiangchuan TV is preparing for its own Spring Festival Gala, although it may not be good-looking, but it must have more tricks than other TV stations.

Meng Lang found Director Tao!

"Xiao Meng, can you do the Children's Spring Festival Gala you are talking about?"

Director Tao was very hesitant, as the deputy director, although he had a very strong relationship with Xiao Meng, the first consideration was the interests of the TV station.

The Children's Spring Festival Gala sounds very creative, but it is still unknown how effective it will be.

Xiao Meng's mouth will deceive people.

Director Tao's skeptical attitude made Meng Lang speechless.

"What were the ratings of your Spring Festival Gala last year?"

"This ......"

Director Tao was instantly dumbfounded, in the face of the squeeze of CCTV's Spring Festival Gala, the Spring Festival Gala of their local TV stations has a hammer rating to speak of, which is basically a typical example of self-entertainment.

Seeing that Director Tao was speechless, Meng Lang also guessed that the ratings might not be good, so he persuaded him: "Since everything is rotten like this, why don't you try to innovate?

"Who says we're not innovating?"

Director Tao said dissatisfiedly: "We do some novel programs every year, and the audience feedback is good!"

That can only be regarded as micro-innovation, right?

Only innovating on the program is a novelty, but the audience will still change the channel to CCTV under the effect of the Spring Festival Gala......

If you want to retain the audience on Chinese New Year's Eve, some program innovation is not useful at all.

Meng Lang chattered a lot, but Director Tao was still not at ease.

He was entrusted with the important task of organizing the Jiangchuan Spring Festival Gala by the leadership, and he felt a great responsibility, and it was impossible for him to fool around with Xiao Meng.

"The children's Spring Festival Gala you said has an excellent starting point, but it is not suitable for the comprehensive channel, otherwise, our children's channel will do ......"

"What do you want!"

Meng Lang rolled his eyes and said: "The children's channel is not good, and the ratings of the Chinese New Year's Eve are about to fall to the bottom." Only the Jiangchuan comprehensive channel can hold up the field, and if you let the children's channel do it, it will be completely hopeless. ”

"But I can't be the master!"

Director Tao complained: "I was just transferred to the comprehensive channel to be responsible for the preparations for the Spring Festival Gala, no matter how I say this kind of major event, the director can only decide, right?"

"Then you go talk to the director!"

Meng Lang encouraged: "Just tell him, if you really want to hold the Children's Spring Festival Gala, naming rights and golden advertising space, we Pengda Group will cover it!"

"Really?"

"Of course it's true!"

Meng Zai is not short of money to play with you?

Director Tao was moved, and the most annoying thing about the Spring Festival Gala every year was advertising.

Set a high price, other manufacturers would rather bid for the garbage time of the CCTV Spring Festival Gala than consider the Jiangchuan Spring Festival Gala. Set a low price, they are unwilling, anyway, it is against the CCTV Spring Festival Gala, how can the advertising fee be closed?

"I'll go tell the director! Let's not talk about the result, I'll put the ugly words in front, our Spring Festival Gala naming rights and golden advertising space are not cheap!"

Meng Lang asked rhetorically: "Is CCTV expensive?"

Director Tao shook his head: "It's cheaper than them!"

That's it!

The current Pengda Group, let alone winning the naming rights of Jiangchuan TV's Spring Festival Gala, if you are willing to postpone the building project, it is no problem to bid for the naming rights of CCTV Spring Festival Gala!

Of course, the building extension that is impossible.

Meng Lang, who dreamed of repairing the building, would not do such a stupid thing.

......

The next day, Meng Lang received a reply from Director Tao.

"The director is a little moved, and the comprehensive channel has long wanted to have surgery on the Spring Festival Gala. But they want to change it to the form of a New Year's Eve concert, the Children's Spring Festival Gala, everyone has little confidence......"

Very normal!

Meng Lang was not discouraged, Jiangchuan Comprehensive Channel is also a provincial satellite TV for audiences of all ages. Let them do the children's Spring Festival Gala, and it is normal to have some concerns.

"But ......"

Director Tao changed his words, and suddenly said: "The director said, if you dare to contract the naming rights and golden advertising time, you can try to innovate this year!"

It's a big deal to change it back to the way it was next year.

The director is not a pedantic person, not to mention that the old version of the Spring Festival Gala is not compared with CCTV, and even the Spring Festival Gala of China Overseas TV and Xiangnan TV cannot be compared.

Since it's all rotten like this, it's better to find another way to find a new way.

The direction of the Children's Spring Festival Gala is good!

On Chinese New Year's Eve, adults were busy chatting and playing cards, and children became the leaders of the remote control. If you really do a good job in the Children's Spring Festival Gala, the ratings must be very good!

Of course, you can't say what you want to say.

What Director Tao means is that for the sake of your Meng Lang's face (banknotes), the director reluctantly agreed.

"Yes!"

Meng Lang said that there is no problem, Pengda Group will do its best to cooperate with Jiangchuan TV Station to jointly organize this children's Spring Festival Gala.

"The show must have Pengda elements!"

Director Tao was very confused: "What is the Pengda element?"

"I've thought of this for you, such as the song shows "The Fire of Youth", "Blue Sky Covenant", "Balala Little Demon Fairy", "Bakugan World", ......"

"Dance of the Fairy" ......"

"If you are a star, Tao Mi Luowei, Wang Bin, and Li Yu are all invited, and one of them sings a song and dances......"

"The Spring Festival Gala will be drawn every hour! Prizes will be provided by us, including a limited edition of the Crystal Bakugan ......"

Before Meng Lang finished speaking, Director Tao couldn't help but ask: "The implantation is too blunt, right? Is this the Spring Festival Gala or the Pengda Carnival?"

"Advertising costs are negotiable!"

"This ......"

Director Tao's face changed instantly: "Your Pengda Carnival is very good, it's not impossible to learn from it." ”

Hey, hey, hey!

The demands of the financiers must be met.

Not to mention the addition of Pengda elements to the program, even if Meng Lang, who has a lot of money and hundreds of millions of dollars, wants to sing a song on stage, it is not impossible.

Of course, if Meng Lang is really allowed to come to power......

That must be lip-synching!

In this way, Jiangchuan TV wants to reform the form of the Spring Festival Gala, Meng Lang wants to use the Spring Festival Gala to hype up the heat, and Lang has a concubine, so the matter is decided.

No one has ever done the Children's Spring Festival Gala.

Will the ratings plummet?

All kinds of worries are in front of him, not to mention Director Tao, Meng Lang has no bottom in his heart.

But Jiangchuan TV is not afraid of failure, so what is Meng Lang afraid of? It's a big deal to lose some money and pay tuition.

If this is done, there will be many benefits!

As long as the ratings pass this time, the theme will be changed next year, what "Ultra Spring Festival Gala", "Mask Spring Festival Gala" and "Monster Spring Festival Gala" will change the theme every year!

If the ratings hit the streets, it can only be said that ......

Uncle Meng did his best.