Just when Luo Li was about to contact the Matang Town Government, Guan Deqiang returned to Matang Town with his wife, he was nearly five days later than Luo Li, and as soon as they met, Guan Deqiang apologized to Luo Li repeatedly.

Guan Deqiang's wife is the producer of CCTV social programs, and this time the two returned to their hometown, firstly because of the previous agreement between Guan Deqiang and Luo Li, and secondly, because of Guan Deqiang's 80th birthday.

Guan Deqiang entertained Luo Li at his home in Matang Town.

Luo Li told Guan Deqiang about the inspection in Matang Town in the past few days, as well as the plan to start a nutritious meal, Guan Deqiang rubbed his hands excitedly, he didn't expect Luo Li to have such a genius idea after coming for so many days.

Guan Deqiang knows Luo Li's ability very well, and it is important to understand Luo Li's strength, if Luo Li's nutritious meal plan can be implemented and gradually rolled out, the children in the mountains will benefit a lot.

"Brother Luo, if your plan is fully rolled out, it is a very functional thing, the children in the mountains here can't eat meat several times a year, and some children even affect their development because of malnutrition, I will bring some entrepreneurs here every year, hoping that they can support the children in the mountains."

However, these sponsorships are only a drop in the bucket for the children in the poor mountainous areas, after all, the funds won are limited, and in the end, the money can really be spent on the children......"

Guan Deqiang shook his head, Luo Li thought that the scandal of Guo Moumou that broke out in the Red Cross Society in the future made the Red Cross deeply involved in the scandal, and the Chinese people were deeply disappointed in this institution.

In the same way, the funds that Guan Deqiang won had to go through the local government, and in the end, less than half of the money was spent on the children, and many problems needed to be solved.

Of course, Luo Li understands what Guan Deqiang means, even if Guan Deqiang doesn't say it, the plan he wants to start will also set up a special agency to spend a lot of money on the children in an open and transparent way.

Luo Li said: "Brother Guan, this plan is led by Xiaoqingshan Mineral Water, and every penny we have will spend on the children?" I will set up a special agency to monitor the flow of this money.

I think? The promotion of the nutritious meal plan will surely attract a lot of conscience? Socially responsible entrepreneurs joining the ranks? Without an efficient and transparent organization to promote the implementation of nutritious meals, not only you? The entrepreneurs involved in it will not be reassured either.

So, the nutritious meal program drives the initial? I'm going to set up a governing body? This institution will be subject to social scrutiny and will spend every penny entirely on the children. ”

Guan Deqiang said excitedly: "Brother Luo, you are really far-sighted, I really admire it?" Brother toasts you. ”

Two people drinking at the same time? While discussing the nutritious meal plan, Luo Li shared his plan and inventory, including the details he thought of before, with Guan Deqiang one by one.

Kwan said: "After the nutritious meal plan is promoted, will it be a major event for the benefit of the country and the people? Bi will cause a sensation, Brother Luo? When the time comes, you will be the trendsetter of this era. ”

Luo Li smiled: "Brother Guan, don't laugh at me, although I like to be in the limelight?" But as an advocate for this program, I hope to be able to help more children? Let your child grow up healthy? Have a perfect childhood? I hope they will learn more about the outside world, understand that knowledge can change their fate, and thus generate motivation, study hard, strive to get out of the mountains, and realize the value of their lives, not for my reputation. ”

Half of what this thing said was true, half was false, Luo Li knew the benefits of reputation, and he didn't want to get it.

Luo Li stayed in Matang Town for a full week, and Ji Yanran's snake venom was completely cured.

Luo Li handed over the matter of contacting the local government to Guan Deqiang, because of Luo Li's nutritious meal plan, Guan Deqiang even forgot the original intention of looking for Luo Li to go to Puzhehei, but Luo Li has his plan, he has to wait until the nutritious meal plan, and then discuss the tourism development with the local people in detail.

On March 21, Luo Li returned to Beiyuan Province with Gu Xuan and Ji Yanran, and Gu Xuan agreed to a comprehensive examination and treatment.

Luo Li arrived in the provincial capital, and as soon as his front foot landed, Zhou Ze's phone chased after him.

Zhou Zeren was in the provincial capital, and he called for Xiaoqingshan Mineral Water to compete for the title of the 98 World Cup advertisement on CCTV Sports Channel, and the two made an appointment to meet at the Blue Dragonfly Cafe.

Luo Li handed Gu Xuan and Ji Yanran over to Gundam and the others who came to pick up the plane, and went directly to the café.

When he arrived at the café, Zhou Ze was already waiting for him there.

After Luo Li sat down, Zhou Ze said straight to the point: "Mr. Luo, there is internal news from the CCTV Sports Channel, the 98 World Cup broadcast title advertisement will start bidding next week, and now many well-known domestic companies are ready to participate in it."

The Chinese team rushed into the World Cup for the first time, and now the fans of the whole country are staring at the upcoming World Cup, the World Cup has attracted attention that has not been matched by any of the previous worlds, our Chinese football has rushed out of Asia for the first time, the value of this advertisement is huge, if Xiaoqingshan mineral water can win the naming rights, it will play an immeasurable role in expanding the influence of Xiaoqingshan. ”

Luo Li took a sip of coffee and said slowly: "On this advertisement, how much does Xiaoqingshan's advertising department plan to invest as a price?"

Zhou Ze thought for a while and said: "The budget made by the advertising department is 50 million, and my heart expects it to be 80 million. ”

Luo Li shook his head: "It's good to double it again and take it down." ”

Zhou Ze frowned, thought for a moment, and said, "Do you need so much?"

Luo Li smiled: "It's just a lot, it's not just us who can smell this business opportunity, there are so many companies in China, there are not a few who can afford this price advertising fee, but there are not many people who really dare to fight like this, after all, a title costs more than 100 million, which is a huge risk for any enterprise, and the risk is not ordinary." ”

"There are not many entrepreneurs who can afford this price, and dare to use this price, what does Luo always think?" Zhou Ze asked Luo Li's attitude.

Luo Li pointed his finger at the tabletop and said after a while: "I did have this idea earlier, to win the naming rights of the CCTV 98 World Cup at all costs, but after I went to Puzhehei last week, I changed my mind." ”

Luo Li told him the plan and plate to launch a nutritious meal, Zhou Ze's eyes widened, he didn't expect Luo Li to have such a genius idea.

He has also been to the impoverished mountainous areas of Yunnan to understand the living environment there, and if this nutritious meal plan can be launched, it will attract the attention of the whole country and attract many enterprises to participate in it, and the value of this is by no means obtained by sponsoring a World Cup.

If Xiaoqingshan Mineral Water can become the implementer, initiator and promoter of this plan, the reputation of Xiaoqingshan Mineral Water will be as good as ever.

This plan is extremely long-term, and it will have an immeasurable long-term impact on the future of the children in the remote mountainous areas, and even Zhou Ze has to sigh at Luo Li's genius idea.

People can't be compared, not geniuses, you can never guess what geniuses think.