Chapter 242: The Triumph of Marketing
Da Xiong and Anan staged another scene of falling in love and killing each other, which immediately made the reporters and viewers next to them laugh, and some even cheered, cheered, and cheered for them.
In contrast, Millie's face was full of gratitude, "Thank you very much Director Chou for giving me such an opportunity to have the privilege of participating in a great movie." ”
She is not simply patting on the back, but sincerely expressing sincere emotions. Whether it is a member of a girl group or a variety artist, in the entire industry, the status is naturally not high.
Although the money is not less, it is inevitable that it is inferior in the status of the circle and public opinion.
But now, she has participated in a hot movie, and she is not a trick, she has a lot of roles in the play, and she is an important supporting role.
This is equivalent to a layer of gold plating, which not only makes the public more impressed by her, but even the company's senior management is considering whether to improve her treatment.
In addition, there is an unexpected joy, before the movie is drawn, there are some movies and TV series, and invitations were sent to her company.
Even if it's an unknown small crew, it's a good start.
Now that she has one foot and has stepped into the film and television industry, even if she adds the word actor to the official account information of the social network, it is not shameless.
The turning point of fate and the turning point of career came so inadvertently.
How could Millie not be grateful to Zhou Mu?
Some people are grateful, and naturally some people scold.
For example, Cen Lin.
Since the article was exposed, his public account has suddenly increased by 200,000 fans.
Whether it is a new fan or an old fan, they have put up neat question marks under his official account......
"You, Xie Xiaomeng?"
"I don't believe it. ”
"I can't believe it!"
"I can't believe it!"
"I don't want to believe it!"
"It's impossible to believe ......"
Bah!
Cen Lin rolled his eyes, Lao Tzu is so good, do you need a letter?
He stroked his hair to hide the secret joy in his heart. The little supporting role can actually follow the fire, and the movie was finally not shot in vain.
Some film critics who are quite familiar with each other have also called for movies.
Although many film critics watched the movie and also felt that the little white fat man in the movie looked more similar to Cen Lin, no one doubted that it was him.
After all, the world is very large, the population base is huge, and some people look alike, which is not surprising.
But I didn't expect that these two were actually the same person. A group of film critics definitely couldn't sit still and called Cen Lin one after another.
There are complainants, scolding him for not being interesting enough, and actually hiding this matter and not telling everyone.
Some praised him, saying that his acting skills were good, and he gave film critics a long face.
There are some entertainment companies, after a compliment, the conversation changed and asked him if he had any intention of debuting, and they could help with packaging.
There are also ...... that promote small advertisements
Numerous.
Cen Lin was so annoyed that he naturally scolded Zhou Mu for being troublesome, and without his consent, he exposed his details, which is really fucked.
In the eyes of an expert like him, it can be seen at a glance that behind the crazy spread of the article is full of marketing routines.
It's also successful marketing.
The popularity of the article lasted for several days.
This also allowed "Crazy Perfume" to take the opportunity to harvest a wave of box office.
In the two weeks after its release, the total box office has exceeded 800 million, and the third week has naturally become the key, and Zhou Mu, who has not shown up, finally appeared in a roadshow.
As a mysterious figure, he suddenly appeared in the theater, which naturally caused a sensation.
The entire screening hall exploded directly. The screams of shouting reached the theater next to it, and the other audience wondered.
Immediately, a group of people shouted Zhou Mu's name, so that the others realized that Zhou Mu, who had won the lottery in the theater next door and disappeared for two weeks, appeared.
So lucky......
The audience in the adjacent theater left their seats one by one, wanting to come over to watch the excitement.
The theater security personnel and staff have comforted and persuaded one after another, promising that Zhou Mu will definitely come to see everyone, which can be regarded as quelling the harassment.
The reporters who stayed outside also heard the wind and rushed in one after another.
Zhou Mu was in several theaters, and after walking around, he was in the lounge and was interviewed by reporters. A group of reporters are gearing up, and they look like they have finally caught you.
"Don't worry, I'm not running. Zhou Mu laughed, "If you have any questions, even if you ask them, I will not avoid them if I can answer them." ”
Cut......
Many people are white-eyed and won't avoid it.
"Zhou Mu ......"
A reporter settled down and said directly: "Some people say that the two movies let you hang the title of director, which is purely an exchange of interests, and a means for Qinghong culture to make you self-worthy, do you have any explanation for this?"
"Those who are clear are self-purifying, and those who are turbid are self-turbid. Zhou Mu smiled lightly: "I can't explain, after all, I can never wake up a person who pretends to be asleep." ”
A group of reporters' eyes lit up and hurriedly jotted down this sentence.
Tsk, worthy of the cultural circle, recognized copywriting genius, casual words, meaningful, very reasonable.
Another reporter hurriedly asked: "Director Zhou, the movie "Crazy Perfume" is very good, but everyone is very curious, when you were filming this movie, why did you find a group of non-professional actors, so you couldn't use professional actors?"
"Save money. ”
Zhou Mu's words made everyone stunned.
Then he laughed and said, "Haha, just kidding, don't take it seriously." ”
“......”
A group of journalists had a vague feeling that this did not seem to be a joke.
"The real reason is ......"
Zhou Mu paused, as if wording, "I think they are suitable ......for the movie "Crazy Perfume", the state of each little person, what they want is that pure, primitive, and unpolished rough emotional ......"
He had a serious expression on his face, and he was talking nonsense with his eyes open, "Professional actors, when filming, it is easy to form a fixed performance routine, lacking the real texture of market life, and they can't act like that." ”
"Of course, I can't invite an actor who can perform that kind of taste. ”
Zhou Mu spread his hands and said helplessly: "A novice director like me is also afraid that I won't be able to control big-name actors, so I simply invited a group of friends I am more familiar with, I think they have the characteristics of becoming actors." ”
"Actually, I was right. ”
Zhou Mu smiled: "I am very grateful for their help......"
In fact, what this movie really needs to reflect is the protagonist, as well as the three stupid thieves, as well as the real estate developer, secretary, and perfume owner.
Three stupid thieves, Zhou Mu, Yu Nian, and Cui Ji took over. The protagonist is an old drama bone, and the owner of the perfume shop is a big special actor, and his acting skills are not bad.
As for the role of the secretary......
Anan is a funny deputy coffee in variety shows, and he needs to often watch the faces of the main coffee and big-name guests. has eyesight, can bend and stretch, "act" the beginning and the end, and "act" to be proud.
Zhou Mu dialed it a little, and Anan understood the psychology of the secretary's "dog legs", and he was very well proportioned.
As for Da Xiong, a real estate developer, his acting skills are a little worse. But he is burly and majestic, and if he wears a more fierce makeup, he naturally has an oppressive force. As long as you keep your face tight and your eyes are indifferent, you are the image of a ruthless capitalist.
Several people in the leading roles are qualified in their acting skills. The rest of the tricks no one paid attention to at all.
After all, this is a comedy, a commercial movie, and the pace is fast.
Coupled with the unique narrative method, everyone's attention is basically pondering the plot, how can you pay attention to the acting skills of the actors.
"And the other thing is ......"
Zhou Mu concluded with a smile: "I am a rookie director, and I am more willing to give some newcomers opportunities and grow together." ”
Are you giving a chance to a newcomer? It's clearly a chance to be an amateur.
Some reporters complained in their hearts.
Someone else provoked: "Director Zhou, did you shoot the movie "Crazy Perfume" because of the failure of the "Perfume" movie, and was ridiculed and blamed by Director Mo Huaixuan, so you decided to prove your ability and be ashamed." ”
"No, don't talk nonsense, you will be sued for spreading rumors and slander. ”
Zhou Mu kindly reminded and said slowly: "Who said that the movie "Perfume" failed? Isn't the box office very high, compared to the cost of investment, it has made two or three times the profit, this is called failure?"
"I don't know how many companies hope to have such failures. ”
Zhou Mu said lightly: "Don't listen to the wind and rain, I filmed "Crazy Perfume", in fact, I was rubbing the popularity of "Perfume". ”
What the heck?
A group of reporters were stunned, and then opened their eyes wide to see how Zhou Mu made it up.
"Really. ”
Zhou Mu is compiling...... Oh, in the statement, "I'm afraid you don't know that the original idea for this movie was not crazy perfume, but crazy stone." ”
"At the beginning of the story, it was supposed to be a dilapidated factory that dug up a piece of jade in the toilet, and then triggered a series of stories. ”
Zhou Mu said sincerely: "But at that time, the "Perfume" movie happened to be popular, and I was clever and simply changed the jade into a perfume, and then there was this "Crazy Perfume". ”
Believe you!
A group of reporters couldn't help but roll their eyes.
The director's mouth is worthy of making a movie, and he can really make it up.
......
End of interview.
TV stations and online platforms will immediately broadcast relevant text content and videos.
Everyone saw it and burst into laughter.
"Let me tell you a joke, "Crazy Perfume" rubs the popularity of "Perfume", hahahahahaha...... I laughed, what about you?"
"Hu Yingshang: Who rubbed my popularity...... Oh, it's Zhou Mu, that's fine. ”
"Haha, it's okay, rub yourself yourself, don't be ashamed. ”
"If I didn't know that the creativity of the two movies came from Zhou Mu, I would definitely believe in his evil ......"
"Liar, your lungs!"
"That's right, he didn't tell the truth, don't believe it. So, what kind of rookie director brings rookie actors or something, it must be a lie, the truth is true!"
“......”
On the Internet, a group of people are crazy about memes.
The promotion of the film is undoubtedly immediate.
In the past three weeks, the total box office of "Crazy Perfume" has accumulated to 1.02 billion.
By the fourth week, the box office had fallen sharply, and the weakness was obvious.
Everyone also ended the roadshow and started the celebration banquet!
Some people lamented that this is a victory for marketing, a classic case of three no-small-cost films, and a counterattack on commercial blockbusters.