Chapter 55: Mobile Phones
"Of course, I'm willing to join KFC. ”
And that's going to have to be said.
As soon as the KFC brand came out, it was a killer feature.
Even though there are many restaurants that offer fried chicken wings similar to KFC, business is not very good.
Why is business not doing well?
Is it because the taste of these restaurants is not as good as KFC?
Not.
In fact, many people don't think how good KFC tastes or how delicious KFC is.
Whether you think he's delicious or not, KFC is just that.
If you really want to dig into the reason, it's the role of brands.
"But, Xiaoyu, how can we compare with KFC. How big a brand is KFC, the whole country, no, the whole world is well-known, and our Tianluo Shih Tzu is also in Xinfeng, as well as some places in Gan City, which are still a little well-known. And this popularity is not high, and there are many people who still don't know about our snail Shih. ”
"So, it's still the reason why our brand is not loud enough. ”
"Xiaoyu, you mean, advertising?"
"Yes. ”
Chen Yu nodded: "Advertising is necessary." ”
The aroma of wine is also afraid of deep alleys, and if any brand has no advertising, he can't go far.
Unless he is a monopoly on the product.
In this world, not only unfamous brands need to advertise, but more famous brands also need to advertise.
Everyone in China Mobile knows about it, but China Mobile's advertising efforts are getting more and more terrifying year by year.
"Xiaoyu, didn't you say that you advertised on the Internet?"
Chen Simian remembered Chen Yu's previous advertisements on the Internet.
"Advertising online is actually very effective. ”
Chen Yu shook his head: "Many people don't actually use the Internet much now, and the people who go online are some young people. You see, people like you, Dad, you don't use the Internet much. ”
"That's right. ”
"But it's people your age who have the idea to open a snack bar. ”
And that's the point.
This is also the reason why Chen Yu advertised so much before and only attracted one franchisee.
Although there are some effects of continuing to play later, the effect is actually very average.
And this kind of advertising is not free, and it also takes a certain cost to let Wang Fatzi's studio help all the time.
"So, Dad, I think we can advertise in a different way. ”
"Which one?"
"Let's put it this way, Dad, where are the most eye-catching advertisements and the most widely spread. ”
"TV. ”
As soon as he said it, Chen Simian said: "Xiaoyu, you won't ask me to go to the TV station to advertise." ”
"Uh......"
Chen Yu was a little embarrassed: "This, this, this is necessary, if you have money, it is best to find a TV station to advertise." But, Dad, TV advertising is so expensive, how can we have so much money. ”
"Where's the advertisement?"
"Newspapers. ”
Chen Yu said it directly.
"Newspapers?"
"Yes, newspapers. ”
While speaking, Chen Yu analyzed and said: "Dad, you see, in addition to TV, the influence of newspapers is the greatest. People of your age generally read newspapers, and even if some people don't, there are many people who read newspapers. And people who generally read newspapers have some assets, which is also conducive to them opening stores. ”
"Also, newspaper ads are not expensive. We don't want to choose any provincial newspaper or anything, we will choose the city newspaper. Ganshi Daily is good, with a large circulation, and it can also affect the entire eighteen counties of Ganshi. As long as our advertising is smashed in the Ganshi Daily, it will be able to achieve a certain degree of popularity in the Ganshi City. As long as we are well-known, then even if other people open snail stores in the future, they will not be able to affect our business. Even, in the future, as long as someone wants to open a snail store, they will be the first to think of joining our snail Shih Tzu. ”
Chen Yu's idea made Chen Simian's heart moved, but he hadn't made a decision for the time being, so he said: "This, I'll discuss it with your mother later." ”
"Well, I have to discuss, for such an important matter, my mother must be in charge. ”
"Stinky boy, is your dad so statusless?"
"Hahaha, Dad, I'm going to school. ”
After a haha, Chen Yu trotted all the way to the school.
......
"Lu Xue, are you free tomorrow?"
"What?"
"I see that Guoguang Supermarket has opened a snail shop, it tastes quite good, please eat snails. ”
"Huh?"
Li Wenjie had a purchased Nokia hanging on his waist, touched it with his hand, and then asked Lu Xue to eat snails. Lu Xue glanced at Chen Yu on the side, a little embarrassed, shook her head and said, "I'm sorry, there is something tomorrow." ”
"That would be a shame. ”
Li Wenjie sighed regretfully, and looked at Chen Yu again: "Chen Yu, how about going to the Internet café together on weekends, let me tell you, a game legend has been popular recently, and it is very popular." ”
"You also play Legends?"
"That's not it, I still take Zhang Qiang and Huang Liang to play with them, and you play too?"
"Well, I practiced a mage a few days ago. ”
"How many levels?"
"This ...... I think it's level 40. ”
Chen Yu hasn't played much Legend recently, and the mage number was lost to Zhang Jianming to play.
He had already risen to level 40 before, and as for how many levels he had now, he didn't know.
"Level 40?"
"That's right. ”
"Blow you. ”
Li Wenjie smiled: "You don't know how difficult it is to upgrade the legend, if you want to upgrade to level 40, you will not go offline for at least 24 hours a month." ”
"Alas, if you don't believe me, I can't help it. ”
Chen Yutan said helplessly.
"Huh...... Blow it yourself. ”
Seeing Chen Yu being so cheeky, Li Wenjie snorted lightly and left.
However, when leaving, Li Wenjie subconsciously touched the mobile phone on his waist.
"My grass, Wen Jie, what's on your waist?"
"Don't recognize?"
"You guys, what kind of eyes, mobile phones. ”
Just now, they even flipped in front of Lu Xue and Chen Yu to show it, but the two of them didn't move, and Li Wenjie was a little depressed.
Fortunately, there is finally someone who knows the goods.
"I'm grass, cell phone. ”
Although mobile phones in 2001 are not a rare item, they are really valuable items for students.
Generally, it is not a family condition that is extremely good, and it is impossible to have a mobile phone at all.
Unexpectedly, Li Wenjie actually had a mobile phone.
"Wen Jie, take your phone and let everyone see. ”
"Wow, it's still a color screen. ”
"Li Wenjie, how much does this mobile phone cost? ”
A group of classmates on the side said enviously.
"It's okay, it's okay, it's not much, a few thousand dollars. ”
Li Wenjie was a little proud, and looked at Chen Yu's side again.
It's just that Chen Yu and Lu Xue still didn't react at all, which made him extremely unhappy.
Fortunately, the other students next to me are quite powerful, and a large number of high hats are constantly being sent.
"Hey, Li Wenjie has a mobile phone, why didn't you respond?"
"I said Lulu Lulu, why do you have to react, didn't you react too?"
"I don't need my phone, so why should I react. ”
"Me too. ”
Chen Yu nodded: "Besides, do you think a poor child like me, who washes snails every day, can afford to use a mobile phone?"
Before Chen Yu finished speaking, there was a knock in his trouser pocket...... The voice popped up.