Chapter 514: Shake
In fact, 9158 Video has opened a sub-channel of short videos, but it is all a small fight.
Just when Gui Wuji and Qiu Fei were still laying out how to deal with the products of Chaoba Technology in some cooperation projects.
Chaoba Technology suddenly announced that the original 9158 video website was officially renamed Jitter.
At the same time, the Taozhuan platform will add a live broadcast channel for merchants and some live broadcast experts to carry out live broadcasts.
After the 9158 video website is renamed to jitter, the homepage will no longer be based on live broadcasts, but mainly on small videos.
The entrance of 9158 video can be Toutiao login, WeChat chat, Changchat login, or Taozuan login.
In fact, most accounts have only one WeChat chat account.
Because these products can be directly logged in with a one-click with a micro chat number.
However, it is not excluded that some users have to take the trouble to get a separate account for each platform.
As soon as this news came out, the Yanguo Internet community was a little confused.
9158 video website, from the PC side, that is, live broadcast as the mainstream business, but also rely on user recharge to make profits.
Now that it has been revised, is he completely ceding this piece of the market to Gui Wuji?
There is also Taozuan to open a live broadcast channel, what the hell is live broadcasting?
But Chaoba Technology has always been at the forefront of doing things, even if many people can't understand it, but they still have to think about it carefully.
This live broadcast brings goods, everyone can still understand, after all, it is just a way to display products, even if it fails, there is no loss to Taozuan.
But what kind of jitter is changed to the 9158 video website, which is really a bit confusing.
It is said that the advertising slogan of the platform is to shake and record a better life.
What is it that records a good life?
Shoot a small video to record a good life, isn't this?
It doesn't cost money to watch a small video, right?
Shaking this platform puts the live broadcast page in the back, isn't this self-cutting profit point?
According to industry analysis, although the turnover of the original 9158 video website is much less than that of other products of Chaoba Technology.
But his net profit is particularly high.
And this is the first project that Han and North Korea started, according to the feelings of ordinary bigwigs, this kind of thing is a reserved project even if it doesn't make money, this Han and North Korea are good, and even the name was changed.
After Gui Wuji got the news, he also studied it.
However, in the end, it was concluded that South Korea and North Korea had withdrawn from the live broadcast business.
Gui Wuji's 56 video website, although it is very popular now, but it is still the same sentence.
Spend a lot of money to hire an anchor, spend a lot of money to promote, and spend a lot of money to play excitement.
There are a lot of users, but because of the huge expenses, not all users who come here to have fun will spend money.
So to talk about making money, there is no such thing.
Losing money and making money, isn't it that you haven't done it before?
However, the Internet industry does not make money at the beginning, but the user traffic is large, and it will still make money in the end.
Gui Wuji is convinced of this.
If the average person may not be able to support this model, but who is he? He is unscrupulous.
Compared with the advent of other products, the appearance of jitter is not so high-profile.
Anyway, other platforms drain traffic, which is a regular operation of Chaoba Technology.
And this product itself is upgraded on the basis of the 9158 video website, which has many users.
As soon as the shake came out, because there are many interesting videos that are directly connected to some video experts in Toutiao, there is no shortage of video content.
In addition, Chaoba Technology has tapped many video talents offline, and promised to give them subsidies and traffic support.
So this jitter comes out at the beginning of the video, and the quality is very high.
Videos on jitter are mostly short, only 15 seconds long.
But it's these 15 seconds that can make users have a lot of memories.
In Yanguo, there are still a lot of talented people, and they can show it clearly in 15 seconds.
Compared with 9158 and Gui Wuji's 56 video sites, what Shake sees is no longer just the same live broadcast of beautiful women and handsome guys.
There are funny videos carefully planned by jokers, talented folk singers, and some talk show writers who are particularly eloquent, as well as cooks, writers, and so on.
Compared with the original 9158 video website, the audience of jitter is brighter.
And to watch a video, as long as you swipe the smartphone, it will be the next video, which is very convenient to operate.
A 15-second video, seeing an interesting one, is a good use of everyone's fragmented time.
As long as you have free time, even if it's just five minutes, you can find your own happiness in it.
According to the length of the video watched by the user and the content that the user pays attention to, likes, and forwards the video, through the big data in the background, and then analyzes the user's preferences for watching the video, and directly recommends the relevant category of video content to you.
In other words, if a user likes to watch beautiful women, then Jitter will recommend beautiful content to him.
If a user particularly likes to watch funny videos, Shake will recommend funny content to him.
The biggest advantage of this kind of intelligent recommendation is that it is objective and fair, unlike some previous portals, where editors put what they like in the recommended position.
The so-called recommendation mechanism of thousands of people and thousands of faces is just that.
The appearance of jitter, Chaoba Technology only needs to drain traffic.
Because this platform doesn't require everyone to consume at the beginning, there is no need to issue any coupons or anything like that.
No one will ever figure out what jitter is for?
If you don't recharge, let everyone shoot videos, and then you don't have any money to earn, isn't this back to the original forum mode.
It's just that one is a picture and the other is a video.
Of course, the traffic is large, and jitter can be profitable by receiving some ads.
This is the conclusion that many people have come to conclusion.
But it's just such a thing, it has no social attributes, it's just entertainment, can it be bigger?
However, the products produced by Chaoba must be high-quality.
Although some old 9158 video users feel that Chaoba Technology is trying to push everyone away.
But when they saw that although their goddess had a low frequency of live broadcasts, she would always post a few short videos a day, they still wanted to think that this was not bad.
The most important thing is that when they keep brushing and shaking, they find that there are so many beautiful women.
Of course, compared with the past, jitter has also put a lot of effort into shooting.
For this beautification technique, Han Chao spent a lot of money to directly buy a small company, so that they could directly graft these functions into the jitter.
Old users still had whispers at first, but as they saw more and more beauties, they had completely forgotten the years when they used to stay in a live broadcast room every night.
The key is that some of the big anchors at the beginning of the 9158 video have made money, and some have even found a golden beetle.
That's why they have that attitude towards the fans who follow them.
But it's different to shake some newly exposed beauties, many because they just played, after posting a video, I didn't expect so many men to comment and like.
This made these women, who were actually very ordinary in real life, suddenly burst with self-confidence.
At the beginning, some people commented, and they had to reply and interact with it.
It doesn't matter if this reply is interactive, it can make the majority of male compatriots who have never received a reply from the previous big anchors ecstatic.
The beauties replied to themselves, and they suddenly had a different sense of satisfaction.
Compared with watching live broadcasts, small videos are more planned, story-based, etc.
So the beauties in the small video are definitely more beautiful than the beauties in the live broadcast.
Sometimes a very beautiful shot makes people feel a little excited for a moment.
What's even more annoying is that when some people watch videos, they find that watching small videos is funny and relaxed, and it turns out that if they don't watch the live broadcast of beautiful women, they don't spend money, and they will be so fragrant.
Isn't that great?
Everyone has the desire to behave, and the appearance of shaking, especially after the videos of some very ordinary people began to circulate widely on the Internet, there were more people who wanted to shoot videos.
No creativity, that's okay.
Jitter has a function of shooting the same model, and you can directly use other people's video sound effect content, and directly imitate it.
So as long as the acting skills are online, or the face is more observable (or ugly or beautiful), it is not difficult to become popular.
For many ordinary people, at this stage, they are not thinking about how to make money with this thing.
For them, they want to get more likes, attention and recognition from people by shooting videos.
A person who may be very ordinary in life, suddenly so many people pay attention to him and watch the videos he took.
Even if they're just, it's a good thing, and it proves that they're beautiful.
Even if everyone looks at themselves just because of their videos, it's a good thing.
As long as it can get everyone's attention, that's a good thing.
Everyone has a heart that wants to be noticed and wants to be a celebrity.
In the Internet era, as long as it can be popular, is it ugly or beautiful?
It's just that some people don't want to perform, some don't have the opportunity to perform, or some people don't dare to perform in reality, that's all.
But jitter gives everyone such a platform.
vertex