Hollywood's summer vacation has always been a battleground for soldiers.

This year, there are feasts with different styles such as "The Sixth Sense", "Tarzan" and "The Runaway Bride", but no one expected that a dark horse would be killed madly.

"Blair the Witch", an amateur film shot by DV with a cost of $60,000, actually won 140 million at the North American box office!

This is a good example of how to make the most of the Internet, starting with a website that constantly publishes news reports, photos, materials, etc. of the missing, as well as offline notices of missing persons.

An incident was created in which "three young people searched for a witch to disappear, leaving only a true documentary".

It's obviously a deception, but Hollywood doesn't care, success is success.

Cactus Inc.

The employees are also talking about "Blair the Witch", and everyone who is from a literary film is very disdainful and complains.

"Not only did it rewrite the way Hollywood movies were promoted, but it also rewrote people's IQs. ”

"Liar! a liar who fools the audience through and through!"

"But it's gone down in history, isn't it? I predict that there will be a whole bunch of similar pseudo-documentaries in the future. ”

"I imagine that kind of situation, and never think that the audience's memory will last long. ”

"OK!OK!Let's stop......"

Jerry interrupted everyone and said, "We should care about our own affairs, "American Pie 2" is about to be released, let me talk about it first."

We got our premiere on August 3rd, and we opened 1,800 theaters, which is much better than last year. Of course, the cost of this film reached 13 million US dollars, and the publicity and distribution also smashed into 10 million.

Half of last year's revenue was in it, so don't take it lightly, we're always a small company, and if you fail a film, it's over!"

“......”

The crowd was silent, a little floating.

Last year's "American Pie" allowed the cactus to earn more than $40 million, ranking among the "little famous". This year, he collaborated with Lionsgate on "Human Eradication Project", and he also has "American Pie 2" and "Chainsaw".

The momentum is so good that they lose sight of their size.

The film industry is a life and a death. This one earned 40 million, and the next part may lose all of it, and there are too many unpredictability of box office success or failure, so Hollywood has so many sequels and follow-ups.

"American Pie" is the first sequel developed by the company and is highly secure. But no one can guarantee it, and it will be possible in the future!

"Mr. Xu won't come here this time, we have to prove our strength. ”

"Cheer me up!"

Jerry boosts morale and is a qualified dogleg.

............

"Touch her ass!"

“OK！”

On the screen, two girls with hot bodies and bikinis are flirting with the protagonists.

The protagonist of "American Pie 2" has gone to college, and he will go to the seaside villa with his friends to play in the summer vacation. There are also two female tenants in the villa, who are mistaken for Lala, and decide to play tricks on them.

I saw a girl squatting down and reaching out to touch her partner's buttocks, but suddenly stopped: "You touch his ass first." ”

“Excuse me？”

"If you don't touch it, I won't touch it. ”

"Okay, I can, I'm willing to sacrifice. ”

A dude takes off his pants.

"Touch your fingers?"

"I want you to grab it with the palm of your hand. ”

"No, it can't be!"

"If you don't touch it, I won't touch it. ”

So, everyone played the game of "if you want us to do it, you have to do it first".

In order to see more exciting, several people continue to break through the lower limit of being a straight man, omitting, omitting, omitting......

This is also the most interesting plot of the second part, and the audience shouts and screams when they watch it, and their emotions are high. Overall, "American Pie 2" continues the level of the first film, and continues to tell the story of growth under the shell of a sex comedy.

For example, the protagonist understands the love of his heart and finds a girlfriend.

For example, athletes and girlfriends went to different universities, how to deal with long-distance relationships, and so on.

The original cast of actors, the director has been replaced, because the first director began to ask for a high price. Cacti are not used to this, there are a lot of directors in the United States, and it is not difficult to pick a slightly more reliable one.

At the end of the premiere, the media people followed up:

"The level is stable, yellow, interesting, and there is no disgusting smell. ”

"The same boredom is only worth passing the time. ”

"Very smart movies, they know their own advantages and markets, and most people don't understand these things. ”

"Congratulations to this rookie company, and welcome to Hollywood!"

......

"Cheers!"

"We're already in Hollywood!"

"Haha, this guy is right, I never felt like I worked in Hollywood in the last five years, I was just a bum. ”

"Cheers to the Hollywood homeless!"

The Cactus Company, where everyone gathers in one place to celebrate the premiere results. On one side of the office area, there is a whiteboard with a big "2100" written on it.

Relying on the accumulation of the previous work, it won a box office of $21 million in the first two days, temporarily ranking second on the list. The first is "The Sixth Sense", with a box office of 26.68 million.

Even if there is no possibility of going against the trend, it will continue to decline for several weeks, but this achievement makes everyone know in their hearts: make money again!

Even in the long run, the box office may exceed 100 million, exceeding the more than 80 million in the first part.

Jerry no longer restrained everyone, and he was also red-faced, holding a glass of wine and grinning, not knowing what to say. Others climbed onto the table and danced awkwardly on the spot.

The success of the sequel means the formation of the brand.

A branded company is no longer insignificant, and can occupy a small space.

"Jingle bell!"

The phone rang suddenly, and Jerry picked it up, it was the Locomotive Distribution Company.

"Why are you so noisy over there?"

"You're noisy over there, too!"

"Haha, everybody's celebrating. ”

"It's time to celebrate, Sony, Lionsgate, Artisan, Paramount...... Oh, at least six representatives of companies have approached me to discuss the distribution rights of other channels.

Paramount seems to have the intention of acquiring it. ”

"Huh?"

Jerry was agitated and cleared up: "What did you say?"

"Paramount wants to talk about acquisitions. ”

"Buying a cactus?"

"Is it still the locomotive? You'd better call the boss right away. ”

"Okay, okay!"

Jerry washed his face first, hid in a quiet room, and dialed the international call. He didn't answer it for a long time, and he only felt his heart pounding and a little flustered.

Today's big studios are very fond of merging independent production companies.

Like Disney's acquisition of Miramax, Warner's acquisition of New Line, Universal's acquisition of October, MGM's acquisition of Sam Goldwin, and so on.

The most typical is the new line.

Founded in 1967 and started out as a horror film, "Ghost Street" is a signature dish and is the first independent production company to enter the mainstream.

In 1994, the new line was partially acquired by Warner for $550 million. After filming "The Lord of the Rings", he became famous, but then fell into a lawsuit, mainly because of the unfair distribution of benefits in "The Lord of the Rings".

The lawsuit loses money, and the later movies also lose money. The blood loss of 180 million "Golden Compass" directly led to a financial crisis, and it was fully acquired by Warner, and even the LOGO disappeared.

Speaking of which, it's still two words.

"Hello?"

"Boss, you've finally answered the phone!"

"Jerry, what's wrong?"

As soon as he said it, the other party did not hesitate at all: "Refuse." ”

"Refuse?"

"What else do you have in mind?"

"Of course not, I'm just afraid that if you agree, where will we go, and the big factory won't want us to play small roles. ”

Jerry breathed a sigh of relief, found that the sweat was coming down, and said sincerely: "And I like the atmosphere now, we are small, but everyone works hard, and we are full of strength every day, we will definitely achieve greater success, right......"

"Hehe......"

The voice on the other side was relaxed and determined, "You should believe that the cactus will not fail." ”

(And ...... ）