The first domestic drama to shout a sky-high price should be "Blue Enchantress" in 2000, which sold 15 million in 22 episodes.

As a result, he pounced on his grandmother's house, and the first broadcast rating was 40 outside, and the TV station shouted to return it.

The starring role is Wang Siyi, who is a household name with Pan Jinlian's east wind, the producer is Zhang Dabeard, and the director is Yu Min, who was considered a star at that time.

It is estimated that since then, domestic dramas have begun a flickering process.

In the past, the TV station watched the drama first, and then negotiated the price, and after 2000, it all went to futures, first of all, which big star we invited, how good this drama is, if you don't buy it, others will buy it.

In fact, the TV station can't be seen at all, but due to the shortage of dramas, I have to buy it.

This vice lasted for many years, and then in turn, the TV station said that you have to hire big stars, otherwise we won't buy it!

Because of the overcapacity, the buyer began to take the lead, which also caused the production cost to skyrocket......

At present, the highest price for a single drama should be "White Eyebrows", which has sold 20 million in the past 40 episodes, and a single episode is not as good as "Blue Enchantress".

In the 90s, it was used in two ways: counting money by set and exchanging it with advertising time, and after 2000, there was rarely a second one.

Back to Deng Jianguo.

Historically, he exchanged these eight dramas for 100 million patch ads, breaking the industry record. "Kangxi Weifu Private Interview" has been filmed four times in a row, as well as "Gege Wants to Get Married", "Oolong Love" and so on, which have been in the limelight around the millennium.

But now it's in your hands.

"Hey, hello, hello...... It's too ruthless to want domestic copyright for 50,000 episodes, I shoot an episode for 150,000 yuan, and I can't recover the cost......"

"Boss, wasn't that advertisement negotiated, why did it suddenly ......?"

"Would you like to add some more money, hey......"

In the office, Deng Jianguo was visibly instigated.

The phone was called countless times, and the feedback was unanimous: all the powerful provincial stations refused, and the rest took the opportunity to lower the price, and even the market stations came to pick up the soup.

Not only TV dramas, but also advertising business was robbed.

People make it clear that the car and horse are Times Media, one of the largest companies in the country, and they can easily pull away customers at a preferential price. There are only some people who have been in contact for many years and are embarrassed to oppose the water and are still cooperating.

There is a sharp shortage of money in the account, and there is a butt of foreign debts, I wanted to sell the drama to recoup the funds, but now it is difficult not to lose money.

Go belly up!

The two big characters were clearly pressed on his head by Xu Fei.

"Knock knock!"

"Come in!"

As soon as the door opened, Zhang Guoli and his family flew in from the capital, and when they entered the door, they asked: "Old Deng, what's going on? What is the situation now?"

Deng Jianguo couldn't fool around, so he had to tell the truth.

The two of you are so bad!

To die, is it not to die of oneself?

"Guoli, I can either sell at a loss now, or just wait. Do you have any way to dredge up?"

"This ......"

Zhang Guoli hesitated, and Deng Jiebaba began to spray: "Is it good to film honestly?" I have to play that moth, did I persuade you at the beginning, but now I think of us?"

What do we say about your mouth, are we embarrassed?"

"Oh, you also have an investment in it, and if you can't sell it, everyone will lose everything. ”

After yelling for a long time, the solution is in front of you. The two of them were helpless, and flew back overnight.

Deng Jie showed her cheekiness to see Teacher Xu, and said: "We voted for a part of "Kangxi Weifu Private Interview", you can be kind and let this drama return to its roots."

Deng Jianguo also said that he hopes to transfer the copyright to you at cost price. ”

Kangxi Weifu's private interview is a hit drama, and it is also an IP, and it is compatible to buy copyright at cost price. But Mr. Xu is willful, why should he buy this drama if he doesn't like it?

"Now is not the time for us to shoot "Dream of Red Mansions", and the water in the film and television industry is getting muddy. Some want to make money, some want to engage in art, some want to become famous, all normal.

But some people are not normal, they are just-stirring sticks, specifically disgusting others. I hate this kind of guy......"

"Teacher Xu!"

Deng Jie is in a hurry, and she has been a lot haggard recently.

"So don't talk about it, my drama is not rare at all, I can sell it if I can, and let him rot in my hands if I can't sell it!"

Xu Fei pushed over a cup of tonic tea and said, "How is your company?"

"We have a small investment, but we can still hold on. ”

"The company has a lot of dramas this year, and there is just a lack of a director. You and Guoli help me make a drama, count the technology as shares, and share the profits with you. ”

Deng Jie is gone.

When he went back to talk to Zhang Guoli, he shook his head and sighed: "It's only because we don't know people, and people are qualified and have capital to be angry." ”

"So what now? There's another drama on the superstar's side?"

"Deng Jianguo is too busy to take care of himself, where will he get the money to shoot again? Let's shoot Mr. Xu's drama first, he has good intentions, and he can't go out of business as soon as the company is established.

Then look for other partners, this time you have to look at it. ”

“......”

The two of them are depressed, and it is really difficult to start their own business.

............

Spring is in full bloom, and the introduction of films in the new year has also begun to bombard the market.

"Jurassic Park 2", "A Good Guy", "Heaven Falling Apart", etc., the overall quality is not as good as the previous two years.

Historically, Jurassic won the box office champion in 97 with its jaw-dropping dinosaur special effects, 72.1 million. The 9550 project launched last year has also achieved some results, with 37 million for "Red River Valley" and 40 million for "The Great Turning Point: Advancing into Dabie Mountain".

There are indeed many main theme movies, but the quality is uneven, nothing more than a few head films.

The biggest variable is the addition of "The Wind".

Xu Fei did "No One is Missing" and "Endless" this year, the weight is relatively light, and the focus is on other cities - of course, no one knows this secret.

While the company was busy with ten dramas, three movies, and several TV shows, he had quietly come to Hong Kong.

Before the handover, Hong Kong had become very strange, and there seemed to be a particularly uneasy atmosphere surging in it, and it seemed unusually calm. The powerful, the middle class, the small citizens, the old boys, and the aunts are all living as usual in this atmosphere.

A certain house.

Xu Fei was shocked as soon as he entered the door: "Wow, Old Song, you are too simple, right?

"How expensive the house price is in Hong Kong, I rent it, and the price is fair. Besides, the mission is in my body, and I don't dare to be greedy for enjoyment. ”

"Good comrade!"

The two shook hands.

This is a one-bedroom living room with a small kitchen and bathroom, and the furnishings are old and full of TVB flavor.

Song Zecheng cut some fruit and served the table covered with flower cloth, Xu Fei was very excited: "Oh, the most important thing for a family is to be neat and happy."

You sit and eat together. ”

Mr. Xu is not normal!

Lao Song muttered and sat down and reported: "Sunshine Pictures' revenue situation is not very good, Hong Kong's production costs are too high, and the market is sluggish.

"Sweet Honey" spent more than 10 million, and the box office was more than 10 million, which lost a lot. Fortunately, "Crazy Boy" earned it back and barely broke even.

All the money you allocated before was invested in "Fengyun", and the company's finances were very tight. ”

"I'll ask Ronda to give you another sum of money, don't worry, just get through this period. ”

The two chatted for a long time, and the first thing: the nominations for the 16th Academy Awards were announced, and "Sweet Honey" received eleven nominations, the hottest in the audience.

The second piece: In addition to "Fengyun" and "Made in Hong Kong", there is another low-cost vulgar comedy.

The third thing: Lao Song began to look for some small production companies in Hollywood that were about to go out of business.

Xu Fei had a number in his heart, nodded, looked at the time and said, "It's not early, go to bed." ”

"You, you don't stay in a hotel?"

"Don't you dare to enjoy it, I think this house is very good...... Come on, come on, let's get along with each other, and sleep on our feet. ”

Sizzle!

(And ...... ）