Chapter 903: E-commerce takes off
This year, the milk tea girl was 10 years old.
Her husband is 30 years old, and another version says that he is 29 years old.
It doesn't matter, anyway, I don't know my wife's beauty, and it's normal if I don't know my age.
The shadow of Sals looms over the country, and the lively Zhongguancun is extremely deserted. All computers are falling in price, with an average drop of 30%-40%, and customer traffic is still scarce.
Dong Ge thought he was dead!
Compared with many bigwigs, he really started from scratch, and established Jingdong Multimedia in 98, mainly selling discs and recorders.
Soon became the country's largest agent of optical and magnetic products, Dongge has great ambitions, plans to lay 500 counters, and aims to become the "Gome" of the electronics industry.
The result is a click, decapitating blow.
Not to mention the customer, even the salesman is afraid. He had to close all 12 counters and gather the remaining employees for meetings.
"Our turnover has dropped by 41 percent, and we still have to pay salaries, rent, etc. I just roughly calculated, and I currently have a loss of 8 million, and there are only 20 million or 30 million on the books.
If SARS doesn't pass quickly, I think we're going to go out of business. ”
“......”
The office was gloomy, and many ideas were put forward, but they were rejected one by one.
One manager suddenly said, "Since we don't dare to meet with customers, we can try selling things online! ”
"Sell online?"
"It's too ahead of its time, isn't it? I don't have the habit of shopping online yet. ”
"And Zhongguancun is full of fakes, and physical transactions may be deceived, so isn't online trading more uneasy?"
"But we have a good reputation, and our old customers know it!"
After discussing it for a while, I had to listen to the boss.
Brother Dong twisted the crayon Xiaoxin's eyebrows, and quickly clapped the decision: "Sell! We have no other way to go, a dead horse is a live horse doctor, we have to try!"
So, all the staff took action.
The way is very simple, post advertisements on portals and forums, and leave QQ numbers for contact information.
At first, it was not ideal, until a forum moderator stood up: "I know that those who sell optical discs in Zhongguancun don't have to think about it, there will be no fakes." ”
Seven orders were received on the same day.
This is a very primitive e-commerce model, handwritten records, after the product is sent, send a text message to inform the customer of the courier number. If the customer is not far from Zhongguancun, he will drive a small truck to deliver the goods......
But Dongge survived, and opened up the second vein of Ren Du, and the dream of Guomei became an e-commerce dream.
Wait until next year, he will cut off the offline business and fully transform into e-commerce, which is amazing.
The rest of the story is known.
............
At the same time, Hangzhou is thousands of miles away.
The old horse also felt that he was dead!
I think that at the beginning, Mr. Xu invested in Ali's start-up capital. Then in 2000, six venture capitalists, including SoftBank, Fidelity, and Huiya, invested a total of $25 million to count as the second financing.
Teacher Xu continued to follow.
Historically, there will be a third funding round next year, totaling $82 million. Among them, Softbank contributed 60 million, accounting for 20% of the shares, Lao Ma and his team accounted for 47%, Fidelity accounted for 18%, and several others totaled 15%.
Anyway, Mr. Xu continued to follow, and kept the most.
He invested in the name of Times Ventures, the owner of which is a family of three.
Back to the moment, Huaxing Science and Technology Building.
People were panicked, and a shout suddenly broke out in the corridor where the grass and trees were full of soldiers: "SARS is coming!"
"Stay away!
"Let's go!"
Faced with this situation, Ali's employees could only be silent, there was no way, they did hit the muzzle of the gun.
This matter is related to the Canton Fair in Guangdong Province.
As the hardest-hit area, although the Canton Fair was held as scheduled, many exhibitors made it clear that they could not take risks.
Lao Ma promised 50 customers earlier to bring their samples to be promoted, and felt that the contract could not be broken, so he sent employees to participate.
As a result, a female employee came back with a high fever of 39.1 degrees and is currently diagnosed as a "suspected case".
This had a great negative impact on Ali, who was seen as a public enemy in the building, like a rat crossing the street.
At this moment, Lao Ma is also in a meeting:
"After the emergence of SARS, China's economy is gradually declining, and it will definitely use e-commerce. We thought of a lot of ways to develop and expand, but we didn't expect the first shot of SARS to hit ourselves.
I'll admit my mistake first. ”
He paused and continued: "Xiao Song is still in the hospital, and he is already eight or nine, which is the official case. I guess the whole building will be locked down soon, and we'll be quarantined as well......"
As he was talking, the notice came down.
Sure enough, the building was blocked, and Ali employees were quarantined at home for two weeks, including Lao Ma.
"Don't panic, don't panic!"
He was already panicked in his heart, and commanded calmly on the surface: "All employees are working from home, and the technical department will help you install network cables, act immediately!"
In a very short period of time, hundreds of employees fled with telephones, fax machines, and computers.
“......”
The old horse left last, under great pressure and with a heavy heart.
Sitting in the car and walking home, I thought for a moment and took out my mobile phone and made a call to the capital. There is a guiding light there, and whenever there is confusion, it will always make itself clear of the fog and move on.
"Hey, Mr. Xu......"
He told the story and smiled, "Okay!"
"Okay?"
"You are forced to work from home, have you ever thought that customers will be even more compelled to choose online trading? Instead of falling, your turnover will rise.
In the past, you were doing toB business, but now the time has come.
People can't go out, they can't shop, and the Internet has become the only channel. You should immediately gather people to develop a toC online shopping platform. ”
toB refers to enterprises, and toC refers to individuals.
"It's a bit inappropriate to say that, but it's really the right time!"
Sizzle!
Lao Ma experienced the metaphysical sense that film and television employees in the world are accustomed to, such as Daigo empowerment.
............
This side of the capital.
As soon as Mr. Xu hung up the phone, the phone rang again.
"Hey, ponies?"
"Okay, I'll take a look. ”
In January this year, Penguin launched the QQ show, followed by the development of Q coins.
In the past, Penguin's biggest dilemma was that there were a large number of users, but they could not monetize. They tried to "pay for the pretty number", and the result was on the street.
But the QQ show was very successful.
In just half a year, 5 million people bought the service, spending an average of 5 yuan, and made 25 million yuan from this thing alone.
Since then, the penguin has opened up the second vein of Rendu, and has begun to sell skins for more than ten years.
However, the pony phone call is a game project on his mind.
Xu Fei took a look, good guy, Chiguoguo's copycat Lianzhong. There are only five games: Military Flag, Fighting Landlord, Upgrade, Stud, and Chess.
"Tsk!"
He shook his head, no wonder when the QQ game was launched, he was scoffed at by Lianzhong, it was really shabby.
However, Lianzhong ignored the huge number of QQ users behind it, so that in just over a year, the number of online users of QQ games surpassed that of the other party.
Xu Fei looked at it a little and replied "OK".
He wasn't going to spend energy on it, anyway, Pony was a genius and could find a way to copycat. On the game side, I'm still more concerned about swimming.
Changyou is about developing original and good games.
Of course, at present, it is to expand influence and accumulate experience, in addition to the two Journey to the West, you can also engage in agents, such as Yamaguchiyama and the like that will come next year.
(And ...... )