According to the official and the original initiator of the event, Su Mang, the purpose of the Bazaar Charity Night is not really to raise much money, but to use the appeal of idols to inspire more people to participate in the action.

That being said, Bazaar Charity Night hasn't really been fun in recent years.

The most eye-catching people who participate in Bazaar Charity Night are naturally those who are film and television stars and fashion bigwigs, but in fact, the participants of Charity Night are not limited to these people.

Not to mention the entrepreneurs, as the masters of social financial resources, this level of charity occasions is naturally indispensable.

In addition to these people, in fact, most of the big names from all walks of life have also accepted the invitation.

For example, the bigwigs in the literary and art circles and the antique world, in recent years, every time Bazaar charities, it is not uncommon to see these people.

And since 15 years later, Bazaar Charity's auction has become more and more interesting and topical.

The direct embodiment is that theoretically, the guests participating in the auction can be both sellers and buyers.

Of course, it depends on whether the guests are willing to pay a deposit to the auction house.

Although there is a large wave of celebrities who are invited to participate in the charity night who do not donate materials or pay money, and are purely contestants who mix up the exposure and rub the camera, the vast majority of people who really mobilize to participate in charity.

After some preparations, the charity night officially began.

As the star group took the stage to sing the theme song of this year's charity night "Love is Forever", the auction officially began.

In order to maximize the influence of the charity night, this year's organizers specially teamed up with several online platforms to conduct timely live broadcasts and netizen bidding channels.

With the start of the auction environment, the live broadcast room of the charity night is already "full of people".

"Thanks to the star group for bringing us the song "Love is Forever", we hope that the world can really be as sung in the lyrics, and love can accompany the sun to warm every land. And what we're doing, we're going to do that. The theme of this year's Charity Night is "Let Love Go Far and Anywhere". So tonight, all the lots we participate in the auction and the money raised will be donated to the remote mountainous areas through the Bazaar Charitable Foundation for the education and living of left-behind children. ”

"That's right, not much to say. I see that my friends in the scene and in the live broadcast room are already impatient. Next, we have the first lot of this auction. A pair of Van Cleef & Arpels diamond necklaces donated by the famous singer and powerful singer Deng Yuanqi We would like to invite our star auctioneer, Mr. Deng Chao, to reveal the starting price of this lot. ”

In the live broadcast room, after the camera showed Deng Yuanqi sitting in the audience, he chased Deng Chao who trotted onto the stage.

Waving his hand to the guests and cameras, Deng Chao picked up the small card in his hand: "This diamond necklace, which is limited to five pieces in the world, is valued at 850,000 yuan after being appraised by Jiade Auction House." Today our starting price is ...... 300,000 yuan!"

As an auction item, it is clear that this necklace is of average value. But as a star-studded charity Bazaar, the significance of the first lot is worth pondering.

The first lot is not a luxury car, not an antique, but a celebrity's personal belongings, and what I want to achieve is a purpose that sets off the atmosphere.

Many celebrities are willing to take out their personal belongings for auction, so that these things can be taken out at hand without having to prepare them separately. Second, I also want to increase my popularity through auctions. After all, on the occasion of Charity Bazaar, entrepreneurs and bigwigs are simply here to join in the fun. It's easy to sell a lot for a high price, and it's easy to get some odd prices.

For example, a popular actress once took a pair of high heels that he wore to attend a film festival, and the high heels with a valuation of 70,000 yuan were auctioned at a high price of one million on the spot, which really hyped up the popularity for a long time.

To put it bluntly, the personal belongings of these celebrities can bring out the value of stars at a certain level.

Charity Bazaar is also happy to create such an atmosphere and topic.

Some people are willing to donate materials, some people are willing to throw money, the activity is hot, and it is a win-win situation.

What's more, this year's auction link has introduced live broadcast and online auction channels, with the participation of netizens and fans, and the celebrity's private auction is more likely to stir up the topic and heat.

As Deng Chao announced the starting price, there were immediately people at the scene, and the CEO of an advertising media company who had cooperated with Deng Yuanqi directly called out the price of 500,000 yuan.

Coincidentally, some fans on the online auction platform immediately raised the price to 550,000.

Scene.

Seeing the auction in full swing, the stars around Li Shixin couldn't help but talk about it.

As the leading singer in China, Deng Yuanqi's popularity naturally goes without saying. Although there was a slight sourness in the discussion, the rhetoric of the crowd was generally positive.

I just noticed that Li Shixin and An Xiaoxiao, who had done a lot of big things last night and occupied absolute media resources, and Li Shixin and An Xiaoxiao, who had become popular, sat there without talking, and the stars on the side hooked the corners of their mouths one by one.

"Mr. Li, what do you think of this auction? Do you have any lots prepared, or are you going to auction something to show your love?"

Looking at Xiao Zhan, who was sitting in front of him, turned around and asked, Li Shixin smiled faintly and did not answer.

"Brother Xiao, it's heartbreaking for you to ask that. As we all know, Mr. Li is old and serious, and his life style is simple. Even when I attended an occasion like Bazaar, I wore a street stall. Didn't you ask this on purpose to prevent Mr. Li from coming off the stage?"

As Li Si, who was sitting on the right side of Li Shixin, said a word, a snickerer suddenly sounded on the surrounding seats.

"You can't pull it down after rubbing the shot, more or less Mr. Li has to express it. Even if you take pictures of those two sets of clothes from yesterday, it doesn't mean anything? Not to mention, the previous two sets of clothes are said to make Armani very passive, maybe as a special souvenir, it can really be auctioned for a high price. ”

Listening to the whispered teasing beside him, Li Shixin raised his eyebrows.

At this point, the auction for the first lot has come to an end.

Because the value itself is not high, and it is a women's jewelry, the necklace did not fetch any particularly outrageous price.

This thing is actually very subtle, it's useless for a man to ask for it, and it's not like that to shoot it and give it to a woman. No matter how expensive things are, no woman likes what other women have used.

So the final transaction price was fixed at 1.1 million.

Seeing that the auctioneer was about to drop the hammer, Deng Yuanqi, who was still sitting in the guest seat, finally raised the sign.

At a price of 1.2 million, he took back the necklace that he had donated.

"Actually, I'm quite reluctant to wear this necklace. ”

Standing on the stage and making a joke, the scene dedicated warm applause to this female singer who took a selfie and bought herself, and gave her pure love.

With such a not-so-stellar opening, but very much reflective of the characteristics of Bazaar's charity night, the following auction moved towards a rhythm.

For example, the painting "White Camellia" donated by film and television tycoon Wang Zhongjun, the sculpture "White Dog" by contemporary sculptor Sun Mingyang, and the oil painting "Square" by the famous painter Yin Chaoyang have all been auctioned for 11 million, 2.7 million and 4 million respectively.

Although there are occasionally some star-collected baseball cards, small pillows, and star games to play with and other strange lots. There are also advertising business auctions such as corporate advertising resources, but except for the big guy's "White Camellia", there are never really weighty lots.

The auction lasted for an hour and entered the halfway.

As soon as the backstage organizer counted, the whole team was embarrassed.

"Sister Su, halftime has passed, and the total amount of donations raised is 33.27 million. ”

"Huh?"

Backstage, hearing the numbers counted by the team, as the original initiator of the event, Su Mang, the editor-in-chief of Bazaar fashion magazine, frowned.

"Why are there so few? I saw that the auction link was already more than 2,000 yuan. ”

Facing Su Mang's muttering, the assistant on the side sighed.

"What's the use, just one of Mr. Wang's paintings was auctioned for a high price. And there are basically no direct donations other than the lots. These star artists have participated in several events, and they are all oiled. Treat us here as a show, and don't donate money one by one. There was no weighty donation in the second half, and we couldn't raise 50 million this time......"

Hearing this estimate, Su Mang chuckled in his heart.

In 2012, 46.7 million yuan was raised, and the total amount raised in 15 years was 41 million. This is the most failed Bazaar Charity Night in the past ten years, how do you think this means, this year will become the third most unsuccessful?

Thinking about it, Su Mang directly untied the chic watch from his wrist.

It was a Piaget ladies' watch, arguably the culmination of Swiss watches from the sixties. When it was first auctioned from Sotheby's, it was worth $3.3 million, because of the scarcity of surviving watches, it has been in the first echelon of appreciation in recent years.

"You see, if you really can't break 50 million in a while, let the auctioneer put this watch on it. The starting price is fifteen million, and I estimate that it can be sold. ”

"Sister Su......"

Seeing Su Mang's actions, the assistant on the side wanted to stop talking.

"It's all outside of the body, Bazaar has been going on for so long, and I can't go back more and more. The façade always has to be propped up. ”

Smiling and patting the assistant's shoulder, Su Mang hugged his shoulders and stood behind the scenes.

At a glance, she saw a familiar face on the entrepreneur's seat.

She immediately picked up the phone and dialed a number.

"Hey, goblins. Why didn't you come over to say hello to me? Why did you change your style, and I almost didn't recognize you when I was standing in the background. ”

On the phone, a slightly cold voice smiled;

"You master didn't care, how can I be embarrassed to bother you. ”

Hearing Zhao Jinzhi's teasing, Su Mang said angrily: "Aren't I busy! Alas, I won't talk to you, do me a favor." ”

Say. ”

"If there's a watch to shoot in a while, you can take a picture of it for me. As long as the price is more than 15 million, don't go unauctioned. ”

“....... , your own watch?"

"yes, this year's charity is not very good, I will hold up a façade. ”

"Oh. Yes. ”

The phone hung up.

It was at this time that the host in front of the stage had already announced the start of the second half of the auction.

"Okay, after a short break, we'll move on to today's Bazaar Charity Night auction. Here, on behalf of Bazaar Charity, I would like to thank all the friends who have donated money and materials before. So let's continue our auction, and the following lot is a bit special. It's a couple, so we're here to reveal this star lot to our star auctioneer Ran Zitong and famous antique collector Ma Du!"

With a burst of warm applause, Ran Zitong, who was wearing a purple ElieSaab haute couture dress of the season, and Ma Du, who was white-haired, took the stage together.

He Ma Du nodded in greeting, and after picking up the card, Ran Zitong, who faced the camera, was stunned for a moment, and then looked at the audience.

"Where is Mr. Li Shixin?"

In the confusion in the venue, Li Shixin, who heard his old acquaintance call his name, raised his arms high.

Nodding at Li Shixin with a smile, Ran Zitong picked up the card.

"The next lot is a pair of blue and white porcelain vases donated by the famous director, screenwriter and actor Li Shixin, a pair of blue and white porcelain vases of the Song Dynasty! Starting bid...... Mr. Ma, you can announce the starting price. ”

Ran Zitong originally wanted to sell a pass and hand over the suspense part to Ma Du.

But beside her, when she saw the copywriting on the teleprompter card, Ma Du frowned deeply.

"Wait a minute, I can't announce the starting price yet. I'm not saying that the estimates of the Jiade experts are inaccurate, but according to the description of the lot, I have to ask the auction house to bring it up and take a look. ”

Wow!

As Ma Du said this, at the scene, the audience in the live broadcast room, who had already eaten melons to the point of being a little boring, blew up!