Chapter 537 Publicity and Marketing
And arranging Song Yuqing in the second place, not only because he has no sense of existence, he is a tool person who is very easy to arrange, and he is definitely not qualified to resist, but also because Song Yuqing is the controversial point tentatively led by this show.
Once the official announcement program team will definitely guide Song Yuqing's background and whether he is qualified to be a mentor, if it is successful, the publicity volume of the entire show will be brought up, whether Song Yuqing is qualified or not, then wait for the show to broadcast and come to see it, first attract the audience to see, whether it can be retained and the operation later.
If it goes well, the publicity volume will come up at this time, but it is very likely that the rhythm will not be brought up, at this time, the two large traffic will be officially announced at the same time, and they are idols with countless fans.
This is used as a fallback, so as not to get the time before the official start of the show, the publicity effect is not good, and it will not attract the audience.
It can be said that every step is planned by the marketing team without knowing how much is behind it.
And Song Yuqing also knew very well what script the program team would give him, after hearing Romeo's answer, he turned his head to look at the man in charge of publicity, "The finished film must be made before Friday, and the advertisement will be officially launched on Friday!"
After finishing speaking, Song Yuqing thought about it again, "Buy a hot search for advertising space, you can discuss the specific words to buy, and give it to me in two days at the latest." ”
Song Yuqing quickly made his own decision, and all the men in the conference room couldn't help but sigh after hearing his decision, although it was not the first time they had seen the young man make such a decisive and wise decision, but they still looked at the young man's delicate and beautiful face, and couldn't help but sigh.
In this conference room, or in the entire Yiqing company, there are more than two dozen staff, each of whom is older than Song Yuqing, and even someone can be his father.
But when it comes to intelligence and ability, they can only praise one sentence, and the future is terrifying.
When Zhang Chen heard Song Yuqing's arrangement, he immediately understood, and said, "Don't waste the KPIs sent by the big website, seize it, there is only one chance!"
Everyone agreed, and then they returned to their positions to continue working, while Zhang Chen went back to the office with Song Yuqing, "With the promotion of Rice.com, this advertisement must be much better than the effect of being placed alone, when you agreed to participate in this show, you thought of taking advantage of this opportunity, right?"
Zhang Chen went over and brewed a cup of coffee and put it on the table in front of Song Yuqing, and then saw the young man's jade-like fingers picking up the coffee cup, and sitting on the sofa with elegant movements, "The traffic sent for nothing, why don't you use it?"
Song Yuqing is very beautiful, very beautiful, just showing her face, and now there are many fans on the Internet, and now the reward for every live broadcast is the first on the entire platform.
But even so, he joined the variety show invested by Rice.com like this, and he was just a tool man, how could the program team let the tool man promote his products on the show, the advertising fee is very expensive, okay.
This is also the problem that Yiqing brand and company must face at present, Song Yuqing is just an Internet celebrity, and his influence is not enough to bring greater sales, and their own financial strength is not enough to compare with merchants who often have hundreds of millions of title sponsors.
But advertising and publicity marketing must be as influential as possible, so Song Yuqing chose to take advantage of this opportunity, he will naturally cooperate with the script of the program team, but the program team has no right to control when his own brand publishes its own advertising, right?