"This local tyrant turned out to be to start his own blog. ”

"I really can't imagine it, I thought he just wanted to show off. ”

"But what did he start his blog for?"

Same as Chen Yu.

Li Xuelin was also surprised that the local tyrant actually opened a blog.

However, he does not have the judgment of Chen Yu for the future.

Although he felt that this local tyrant's methods were very clever.

But isn't it too cost-effective to spend millions just to promote your own blog?

"It's so lively. ”

Chen Yu came to the Huanyu Portal Department and saw Li Xuelin and the employees discussing something.

"Mr. Chen, we are studying why that local tyrant started a blog. ”

Li Xuelin immediately brought Chen Yu a cup of tea.

"Hehe, what do you want to do with this, this user must have his purpose. ”

Chen Yu took a sip and said.

"That's right, but I think he's a little bit of a bad deal. ”

Li Xuelin still can't figure it out: "If he needs fans, he can cooperate with us, as long as we promote him on the homepage, he can also get a lot of fans." Moreover, he does not need to spend so much money. ”

Millions of dollars have been smashed, and in terms of customer acquisition costs, they have reached the price of 1 yuan each.

If you cooperate with Huanyu Technology, such a cost can be lower.

But Chen Yu shook his head: "Although you can get a lot of fans by cooperating with us, where are the fans who have cooperated with us have the grace of these fans." You know, these fans are real live fans, and they are extremely active users. Even if we do activities, it will be difficult to attract so many users. ”

If this is placed in the previous life, that is the difference between zombie fans and living fans.

Zombie fans are completely brushed out, and he doesn't have any popularity, just to give you a number to look good.

So you can see that many celebrities have tens of millions of fans at every turn, but the replies are dozens or hundreds.

As soon as you look at the heat, you can see that it is obviously brushed.

Live powder is different.

Live fans refer to users who are following normally.

Such users can reflect the greatest value.

Of course, if you cooperate with Huanyumen, you will naturally not brush zombie fans for that local tyrant.

But even if you are not a zombie fan, you can't compare it with this kind of extremely hot fan.

If you really count it, that local tyrant has obtained millions of live fans by relying on millions, which is really worth the money.

"However, then again, the reason why that local tyrant gave so much money was also because of the potential contained in our blog. ”

"Mr. Chen, what do you mean?"

Chen Yu continued, "In my mind, our blog is more than just publishing blog posts, and our blog is more than just blogging. Because of the exclusivity of blogs, users can make blogs their own media, which I call self-media. ”

"Self-media?"

Li Xuelin was stunned.

It was the first time he had heard of the term.

"Yes. ”

Chen Yu nodded: "The so-called self-media means that the general public can also release news and all kinds of interesting things in their own way." Just like Mingyue back then, although he released history, what if he released not history, but something else, for example, current affairs news. ”

"This ......"

Chen Yu's words had a big impact on Li Xuelin.

Because before that, the media was in the hands of the entrepreneurs, or in the hands of the news units, on the platform, in the hands of a few.

It's not that you want to make a media, you can make a media.

If you want to publish news, you have to have your own news source, news platform.

It's like a TV station, a radio station, a web portal.

Only then will you be able to publish the content you want to publish.

But it's too difficult.

Far from what ordinary people can do.

But that doesn't seem to be the case anymore.

With a blog, it seems like I can post whatever I want on my blog.

In this way, the original traditional media is distributed to all users at once.

Even ordinary netizens have a platform for external publicity.

"I have some of it. ”

Chen Yu's translation of this statement shocked Li Xuelin greatly.

Before, he mostly found blogging interesting, and he could express his personality on it.

But he never thought of it.

In addition to posting blog posts, a blog can also be a medium.

If that's the case.

Thinking of the millions rewarded by the local tyrant, Li Xuelin, like Chen Yu, also admired the local tyrant very much.

This local tyrant sees the value of blogging more than he does.

Although Li Xuelin still doesn't know what he is doing with this blog, as long as he makes his blog bigger and stronger, then he is a super medium. With this medium, he can play his worth.

In fact, it is.

After this local tyrant attracted a lot of fans with his shocking rewards, he began his self-media road.

First of all, he started with film reviews.

The first movie to be reviewed was called "Mobile Phone".

This is a movie starring Ge You, who is currently in theaters.

Of course, Brother Tuhao's film reviews are not like some other film critics who evaluate this movie with a professional eye.

In his evaluation, he started with all the senses of ordinary people from buying tickets to the cinema.

This kind of evaluation is more real and down-to-earth than the evaluation of a group of film critics.

Especially when I saw a few words of complaint from time to time in the blog post, many users watched it with relish.

Even, some fans thought that the local tyrant's blog was well written, and they also followed suit.

Of course, tipping is secondary.

Brother Tuhao is not short of money.

In other words, the local tyrant brother doesn't want to earn some of the reward money.

The reason why Brother Tuhao wrote this blog post is actually to promote "Mobile Phone".

I have to say.

With millions of followers, under such novel publicity, the mobile phone, which was originally very good at the box office, suddenly soared again.

Moreover, no one could have imagined that by the end of the mobile phone release, this movie would become the box office champion of the year in 2003.

As for how much publicity and promotion money the local tyrant brother took in this, that is the matter of the local tyrant brother.

But under the personal experiment of this local tyrant, self-media started from Huanyu Blog and became a new Internet product. Moreover, it is precisely after the blog that the development of self-media in the future is becoming more and more extensive. Then came the appearance of later generations, such as the official account, the Douyin account...... and so on.

Naturally, though, this is something for the future.

For Huanyu Technology, Huanyu Blog is under the promotion of self-media, which really promotes the blog to the whole country.

At this time, no matter who it is, they want to try to start their own blog.

Some of them have plans to do self-media.

Similarly, there are a lot of ordinary people who just want to try their hand at blogging addiction.

But no matter what their purpose is.

Blogging is a new platform, but it gives them an unparalleled opportunity to show themselves.