Chapter 049: Winning Advertising Endorsements

Su Ran's eyes fell on the contract, and at first glance, he saw the eye-catching contract term and remuneration.

Contract period: 20 August 1990 - 20 August 1991

Agreed remuneration: 1,000 yuan

For a model like Su Ran, who has never endorsed any brand and has no popularity, this price is simply sky-high!

"Was this remuneration set by Mr. Wang?" asked Su Ran.

"Yes. Lawyer Wei explained, "The first commercial shooting is scheduled for August 20. ”

Su Ran pondered for two seconds, then looked down.

The details of the contract are very important to ponder, especially the small details, such as Article 17: Su Ran, as Party B, is prohibited from wearing similar products of other brands for one year, and it is forbidden to shoot advertisements for similar products of other brands.

Su Ran asked: "Isn't it okay to need a watch as an ornament when shooting a wall calendar?"

"No, I can't. Lawyer Wei explained responsibly, "Some photographers will integrate commercial advertisements into their photographs, just like Ms. Su said, using advertising products as accessories for invisible promotion. ”

"In this case, I need to buy a watch as soon as possible. ”

"Miss Su, please look at Article 7 on the second page, as the advertising spokesperson of Jin Geqi, when necessary, Jin Geqi will provide unconditional product support. ”

The first page is mainly the responsibilities to be fulfilled by Su Ran, and the second page is the responsibilities and renewal matters to be fulfilled by the Jin Geqi brand.

The second clause of the renewal rules is very intriguing: if Party A believes that Party B still meets the requirements of its product advertising spokesperson, it has the right of first refusal to sign contracts when competing with similar products of other brands.

This is Wang Qing betting on Su Ran's career development in the coming year.

can't find fault, but it can also be said that it has given Su Ran a secret trick.

Other clauses are not so harsh, in the clause on termination, it is even written that if Su Ran unilaterally breaches the contract, he does not need to pay liquidated damages, and only needs to refund the advertising endorsement fee.

But if Su Ran does something that damages Jin Geqi's brand image, he will have to compensate, which is very reasonable, and Su Ran has no objection.

Wang Qing has left his name in the signature area of Party A, and stamped with the official seal of Jin Geqi, as long as Su Ran signs, the contract will be established.

Wang Qing added "gratitude" to the remuneration, she was willing to bid, but Su Ran had no reason to refuse.

Su Ran picked up the black fountain pen that Lawyer Wei placed on the table, signed his name in Party B's position, and pressed his handprint.

The contract was in duplicate, Su Ran signed all of them, and handed one of them back to Lawyer Wei.

Mr. Wei put the contract in his briefcase and took out two new contracts from the other mezzanine.

"This is the advertising endorsement contract of Wenxin brand thermos, Miss Su can take a look at the details. ”

Su Ran was stunned when he heard this, and then understood that this was another thank you gift that Wang Qing said.

Su Ran didn't answer in a hurry, and read the content of the contract first.

Similarly, the first page indicates the duration and remuneration.

Contract period: 17 August 1990 - 17 August 1992

Fixed remuneration: 500 yuan/year

Lawyer Wei once again explained the term of the contract: "After Miss Su signs today, tomorrow, which is the 17th, we will publish this news in today's evening newspaper." ”

Su Ran is not a film and television star and does not have any popularity, Wang Qing did this purely to brush up on Su Ran's popularity, and this thank you gift is extraordinarily sincere!

Su Ran then looked at the contract details.

The number of pages of this contract is the same as that of Jin Geqi, and the contract details are roughly the same, the difference is that the changes made by different products, such as the Wenxin brand thermos have the right but not limited to using Su Ran's portrait on the outer packaging of the thermos.

There are also differences in the terms of the renewal, such as directly stating that after the expiration of the contract, if both parties intend to renew the contract, Wenxin brand thermos will pay the advertising endorsement fee in good faith at 20% higher than the market price.

Combined with Jin Geqi's contract details, Su Ran has a spectrum in his heart.

Wang Qing is very optimistic about Su Ran's future development, but she can't figure out how far she can go in the entertainment industry, so she didn't dare to tie up Jin Geqi, who took the mid-to-high-end route, with Su Ran, and chose Wenxin brand thermos as a bet.

This is the prudence and shrewdness of a businessman, and at the same time a certain sincerity.

Su Ran knows how high the market share of Wenxin brand thermos is, and endorsing this brand is beneficial to Su Ran now, which can enhance the popularity of the sinking market!

However, in Su Ran's career plan, next year's advertising endorsement fee for her is definitely not the current price.

But after comprehensive consideration, Su Ran still signed this contract.

She needs advertising endorsements to add to her resume and broaden her path forward!

......

Coming out of the Wenxin brand bottle warming factory, Su Ran went straight to the nearest bank!

Wang Qing paid all the remuneration at once, and Su Ran is now carrying a "huge amount of money", so he must save it quickly!

"1,500 yuan has a full life span?" the male employee sitting at the counter asked worriedly, "Does your family agree? Are you mistaken? The interest rate of fixed deposits is high!"

"As for the survival period, please handle it. Su Ran insisted.

"It's okay for you to divide out a few hundred yuan to deposit a fixed term! The interest on demand deposits is only 2 yuan 8 cents and 8 cents, and the three-month fixed deposit is 6 yuan 3!" The teller persuaded Su Ran without giving up.

"This is really useless, thank you!" In order to prevent the teller from continuing to be enthusiastic, Su Ran added, "What my family wants me to save is a current account!"

The teller didn't continue to persuade Su Ran and gave Su Ran a passbook.

Out of this bank, Su Ran ran five bank counters in a row, and each of them ran five passbooks, each of which deposited 100 yuan.

Then, Su Ran went to the second floor of Yanhua Shopping Mall with six passbooks.

Su Ran chose a pure cowhide armpit bag in a bag shop, the leather is not particularly good, but the look is very good, not the kind of thing that is a stall at a glance.

On top of that, this bag has a particularly concealed mezzanine, which is what Su Ran needs!

Su Ran hid five small passbooks in the mezzanine of her leather bag, put the large passbook of 1500 on her body alone, and then bought Lu Dongxiang a bright skirt she liked on the second floor, a pair of leather shoes for Su Tie, and a sweatshirt for Su Changqing.

After all the baits were ready, Su Ran ate a full lunch, picked up a large bag, and took the bus to Songzhuang!

There were not many people on the bus today, Su Ran was able to take a good rest, got off the bus, and immediately walked to the commissary of Lao Li Tou's house as fast as possible, making himself sweaty and looking extremely tired and weak.

"Oh Xiao Ran, why are you so tired!" Lao Li greeted Su Ran into the commissary and aimed the fan in the store at Su Ran.

In the commissary, not only Su Ran is resting, but the idlers in the village also like to gather here to chatter with Lao Litou.

Now that Lao Li Tou has turned the fan on, these people are hot, and the eyes that look at Su Ran are not so kind.

"Are you going to the city to make a lot of money again?" asked the aunt of the Zhao family in the village.

She usually doesn't deal with Lu Dongxiang very well, and there are three broken boys in the family, all of whom are hard laborers, and they don't have a decent job like Su Changqing.

Su Ran nodded shyly at the Zhao family's aunt, and then said to Lao Litou: "Please bring me a bottle of Arctic Ocean soda, I want ice." ”

"That's not good, you hurt your body by drinking ice directly like this!" Lao Li Tou said, taking a bottle of Arctic Ocean soda that was not put in the refrigerator and stuffing it into Su Ran's hand, "Drink this first, and then drink ice slowly." ”

Lao Litou's concern was very simple, Su Ran responded with a smile, raised the soda bottle and drank it in one go!

Lao Li Tou felt distressed and said, "Why are you so tired today? You are still young, working so hard hurts your body!"

"I took over a big job today!" Su Ran couldn't help but laugh from ear to ear.

Lao Li Tou was suddenly curious, and was about to ask, but the aunt of the Zhao family took a step forward and said, "What kind of big job, how much money can you earn?"

"Do you know about the warm heart brand thermos? They asked me to shoot an advertisement, and it will be published in the newspaper tomorrow!"

"Is shooting an advertisement also taking a photo? Listen to you, you make more money than shooting a wall calendar?"

"Of course, it's better than making money by shooting a wall calendar!" Su Ran pointed to the big bag at his feet, "Look, this is all bought with the money I earned!"

The aunt of the Zhao family stretched her neck to look at her, her mouth pursed, and her tone became more sour: "Then your mother can't be happy and crazy!"