Chapter 542: The Goal of Xinnong Mountain Spring
On the morning of the last day of the exhibition, although there was little possibility of an increase in orders, many people came, and many of them came to see the results.
Some people are watching the excitement, and more people are paying attention to what products in the province are making good achievements in the same industry. There are also other products in the same industry, compare with themselves, see what gaps they have, need to be improved, and then enhance their own strength.
On this day, everyone who pays attention to agricultural products will do their work more carefully.
Coming to his own exhibition area, Wei Ziyang also looked at other drinking water products, some of which are old brands in Jiangshang Province, which occupy an advantage in Jiangshang Province and have a relatively large market share.
However, starting from June, these brands of drinking water will definitely be affected by Xinnong Spring, and after the excitement, it will gradually shrink, withdraw from a certain market, and finally reach a certain balance.
Xinnong Spring in October or November to participate in the national agricultural products fair, when the time, the trend of market expansion in Jiangshang Province, to other provinces to put more products, competition in a larger market.
After the market is broadened, it is the real expansion of Xinnong Spring. At that time, the order will not be one or two billion, but one billion as the base, and tens of billions or 100 billion is the goal.
This is the first step, according to Wei Ziyang's plan, the time is best within two years. After taking this step, the next step is to make full use of the brand of Xinnong Spring, develop a series of products, and establish Xinnong Spring Group.
After the development of a series of products, there is an initial brand effect, and the newly developed products are easy to be recognized by consumers, and then develop and grow. Nowadays, the development model of any successful group in the market is basically like this.
This is also the inevitable way for the development of the group company, when the time comes, Xinnongshanquan Group can do real estate, trade, and more cross-industry product development and sales.
Once the strength expands, it is unstoppable. At that time, it will be five years at most. At this time, Wei Qiang asked that guy to compare the agricultural products of Liuhe City with Xinnong Shanquan Group, how to compare?
At that time, the goal of Xinnong Spring Group is to base itself on the local market and impact the international market. This is the real goal of the Wei family. A comprehensive group company can evolve into a large-scale economy with a transnational nature, so that Weijia can take that step and rise to another space.
The Wei family was promoted to a big family in the capital, not to mention the existence of the first-rate high-ranking family, and the second-rate family, with Xinnong Shanquan Group as the confidence, is enough.
These plans of the Wei family, Wei Ziyang naturally does not reveal the slightest in normal times. Even Zhang Qingliang, the executor of Xinnong Spring, may not know this.
On the Wei family's side, uncle Wei Peng and sister Wei Qian are the ones who came forward to promote this goal. Wei Ziyang will not return to the Wei family to control economic development, but stay in the system, with the improvement of the components and strength of Xinnong Shanquan Group, Wei Ziyang is bound to gradually improve his position in Dongping City and Jiangshang Province.
Two years later, to the right place, and five years to the department level, in Wei Ziyang's view, are the inevitable development path. In this way, within ten years, he will raise his voice to a certain extent before he can support the development of Xinnong Spring Group and Weijia.
After looking at several drinking water products, someone from Xinnong Mountain Spring introduced the advantages and disadvantages of these products to him, so that Wei Ziyang could understand the whole picture of the drinking water market in Jiangshang Province. In this way, the next competition, planning, arrangement and execution will have more inclined ideas and be more targeted and strong.
Wei Ziyang is here in Shiyang County, as long as he cooperates with the development of Xinnong Spring, the county will fully support the development of Xinnong Spring from top to bottom.
Including the leadership of Dongping City, they have also expressed their concern and support for Xinnong Spring in the past two days, making Xinnong Spring a trend in the entire Dongping City.
Today, there are less than 10 types of drinking water in Jiangshang Province. In this exhibition, the orders for ten kinds of drinking water added up, and they were less than half of the orders for Xinnong Spring. In this way, how does Wei Ziyang take these brands to heart?
After taking a look and returning to his own exhibition area, Jin Keyu smiled and said, "County Magistrate Ziyang, how is it?"
"Jinshu, you can rest assured that in the development and utilization of drinking water in Jiangshang Province, the steps of other products are only for the purpose of focusing on one city and one place, and the pattern is too small. The total order volume of the drinking water brands participating in the exhibition was less than half of Xinnong Spring.
Even if one or two are old brands, in terms of drinking water, it is not a century-old product, but a new vitality to impact the market, so that more people can accept it. To use the new drinking water concept to guide consumers, they are far behind Xinnong Spring. ”
"Yes. Jin Keyu said, "Today, with the development of history, people's lives are changing with each passing day, and they are completely different from before. What people pay attention to is health, environmental protection, green environment, and the balance and naturalness of the body.
The research and development of Xinnong Spring, after the product comes out, is completely in line with the requirements of the crowd and meets people's expectations. Such a product that is ahead of the curve will inevitably be loved by everyone. In this way, sales naturally soared and became the best-selling product, and the order is the best explanation. ”
"Jin Shu, you have a very deep understanding of the economy, and when I hear you say this, I have some understanding. Wei Ziyang said with a smile, and it was also funny to talk to Jin Keyu like this.
Because these words were uttered by him on different occasions in the county, and were used to persuade others. Now, Jin Keyu said it as if it was his understanding for many years.
However, Wei Ziyang naturally did not point it out, but praised Jin Keyu for a few words. This is necessary, and this is also the mode of survival and development at these levels at the local level.
Wei Ziyang also understands that if he is at the level of the county, he must adapt to here, and then he can get more support here, and finally go out, after being higher than them, all the reasonable things will come down to himself.
"When it comes to understanding the economy, County Magistrate Ziyang is ahead of us. After all, you were in the provincial department at the beginning, and your vision completely surpassed us. Jin Keyu said that in the face of the success of Xinnong Spring, it is inevitable that Wei Ziyang will be affirmed.
Subsequently, Wei Ziyang mentioned what specific plans Xinnong Spring will have in the county and Dongping City, Jin Keyu said with a smile that the county will fully support all development measures to ensure that the work of Xinnong Spring is given priority.
The morning time passed quickly, and in everyone's confidence, expectation and excitement, the staff of the exhibition jury came to the exhibition area of Xinnong Spring.