Yanjing International Trade Haina Entertainment Office, a company that could come to such a high-end office building five or six years ago, especially if it was a company that occupied a two-story office building, was definitely a large company second to none.

Now a company with such an office scale is also a large company, after all, the rent here in the international trade is not cheap. But the current scale seems to be a bit shabby for the Haina headquarters.

In the past two years, Haina has been committed to developing overseas markets, entering Hollywood, and cultivating markets in Japan, South Korea, and Southeast Asia.

Therefore, if it were not for the annual meeting, when all the stars gathered in Yanjing, and the rest of the time were scattered all over the world, the company's office area would still seem a little cramped, let alone the annual meeting.

After Chen Hong retired behind the scenes, Haina Company found a new CEO Liu Zongsheng, and in recent years, the main development resources have been invested abroad, and Yang Dongxu has come to Haina less and less.

However, today's employees of Haina feel that something big may happen to the company, because the big boss who has not been seen for a long time has come to the company, not to mention, Chen Hong, who has become more and more mysterious, has also come, as well as the current general manager Liu Zongsheng, plus Li Zongsheng, the head of the record department, and the four of them have opened a secret meeting in the chairman's office.

"This is the information currently investigated, at this stage, the other party suddenly made up for it, and the limelight has begun to overwhelm Haina. After all, although Haina has made some achievements abroad, these cannot be effectively fed back to China.

For domestic audiences and some laymen, Haina has had no bright spots over the years. The former invincible Heina seems to have decayed. Liu Zongsheng put the information in his hand in front of Yang Dongxu.

As the CEO of Haina, although he said that this Haina was decaying, there was no intersecting look on his face, even if the wind of decay seemed to have been blowing since he took office.

Looking at the information in front of him, Yang Dongxu raised his eyebrows, "The person who came is not good." ”

In front of him was the investigation report of Huayi Brothers Entertainment Company, a company that was established since 94 years ago, and this company has been tepid in previous years.

It wasn't until he found Feng Xiaogang, the director, that he first hit the signboard of his New Year film through "Party A and Party B" in 97.

After that, Huayi invested in Feng Xiaogang's New Year film every year, and the signboard began to become famous, and at the same time made a lot of money. In the past two years, Haina's main film investment has been in Hollywood, although it has begun to make money.

However, because Hollywood films still need to go through layers of review to enter China, the channel has not been completely opened. As a result, there are occasional news reports on how much money Heiner has made from the films he has invested in Hollywood.

But it's just a report, after all, on the other side of the world, the audience has not been baptized by Hollywood movies. So after seeing the report, it's just 'wow, that's making so much money,' and ...... There is no then.

After all, apart from the exclamation, the moviegoers can't see it. Naturally, it can't be as simple and intuitive as Feng Xiaogang's New Year's film, so in recent years, Huayi can be said to have sprung up with Feng Xiaogang's New Year's film.

Originally, the domestic film market was a three-legged stand, including Haina, China Film with a deep background, and Feiyang Entertainment, which was obviously not good but has been strong. Now Feiyang Entertainment basically can't see the shadow, after all, since Wei Fei withdrew, the remaining second generation is a bit of a lonely person.

Therefore, in recent years, Feiyang Entertainment's influence has been continuously divided by other newly established entertainment companies. But most of the time, the domestic film market has a kind of meaning that Haina and China Film with a deep background say that it is counted, and Huayi is the first time that it has pressed two heads.

And only because of this period of time, Huayi has been in the limelight for a while, mainly because of a big news some time ago. Wang Jinghua, known as the first agent in China, led a large number of star artists to join Huayi directly as partners. The stars she leads have domestic stars such as Chen Daoming, Carina Lau, and Hu Jun.

In an instant, Huayi, which was already in the limelight, instantly became a star-studded star, attracting the attention of everyone in and outside the region.

"Is there any countermeasure?" Putting himself in front of him, Yang Dongxu looked at Liu Zongsheng, the helmsman of Haina who he personally selected.

Although Haina is now almost divided into three, Hollywood's Haina Company counts as one, Haina in charge of the Southeast Asian market counts as one, and then Haina in charge of the domestic market.

However, no matter how it is divided, the domestic Haina company is the headquarters, so Liu Zongsheng, the general manager, still has a lot of power in his hands. It's just that the fact that the resources want to tilt the Southeast Asian market and the Hollywood market is the development plan of Haina Company for the next few years that Yang Dongxu did before he took office.

So after he took office, the boss of the headquarters was a little bit of a betrayal, and in recent years, Haina Entertainment's reputation in China has declined a little bit, and he has been blamed a lot, and even rumors that he is about to be laid off not long after he took office.

"Judging from the market reaction in recent years, the domestic entertainment market has become more and more active, especially the film market has ushered in a period of rapid development. It can be seen from the increasing box office of movies in recent years that the domestic film market has entered the fast lane of development.

Therefore, I propose to increase the investment of resources in the domestic film market, and cultivate a group of movie superstars of their own, of course, if we can cooperate with Hollywood, it will be great to cultivate domestic film superstars into international superstars. Liu Zongsheng pondered for a moment and said.

Yang Dongxu watched Liu Zongsheng's fingers tap on the table, and only spoke after a few seconds: "This proposal is very pertinent, but you must know that although Haina has skewed abroad in recent years, the proportion of resources tilted abroad is higher than that in China."

But the domestic market has not given up, of course, compared with the dominance of the domestic box office market in the past few years, Haina's investment in domestic films does seem to have declined in recent years.

But as the CEO of the company, you should know that this is only a superficial phenomenon, and Haina's annual increase in the box office of movies has shown that our films are very profitable. At present, the box office of Haina Company's films still accounts for one-third of the total domestic box office. ”

"I know this, I used to dominate hundreds of millions a year, but now even if it only accounts for one-third of it, it is more than a billion a year, it seems that its influence has declined, but in fact Haina has become stronger.

And with the development of the domestic entertainment industry becoming more and more formal, it has ushered in an era of a hundred flowers. Our ability to capture one-third of the market speaks volumes.

But there is no box office and word of mouth, but our leading stars have not progressed with the development. At present, the people who are active on the screen are still those who used to be, and we have not produced a first-line movie star for several years.

And in the past, whether it was a movie star or a singer, it was basically poached from other companies. That is to say, the superficial Haina actually has problems on its own talent training ladder. You can only replenish blood from the outside, but you can't make blood yourself. ”

Liu Zongsheng dared to speak, and his words were also very sharp, and he hit the weakness of the current Haina with one word.

This weakness has always been there, but it has only been hidden under the strong muscles of the heyday Haina, and now when the light of the Heina is slightly hidden by the outside world, this hidden weakness is at risk of being exposed.

"That's a real problem. Yang Dongxu touched his chin, and was not embarrassed by his subordinates because he was a big boss, but began to think with a trace of solemnity on his face.

In fact, he has seen this problem for a long time, but it has not been solved. One is because Haina developed too fast before, and there were no effective people under his hands at all, Li Zongsheng, the director of the record department, was about to be split in half, not to mention the heads of other positions.

In addition, he has a BUG with the memory of later generations, digging people up one by one, and cultivating his own talents step by step, which is simple and rude to directly rob the stars cultivated by others. So this problem has been left unsolved.

And now this problem has reached the point where it has to be solved, after all, with the development of Haina and the continuous poaching over the years. As long as you are not stupid, everyone will be optimistic about their artists.

At the same time, with the development of the domestic entertainment industry, many things are becoming more and more mature. If you want to poach people with money in the past, although it is still a big weapon, the cost is getting higher and higher.

At this time, compared with cultivating talents by themselves, the cost of the former is soaring, while the cost of the latter is quietly decreasing. In addition, the BUG of who can be famous can still be used when cultivating new talents, so it is natural to adjust the strategy at this time.

"Do you have any suggestions?" Yang Dongxu asked after half a sound.

Liu Zongsheng glanced at Li Zongsheng and Chen Hong next to him, and then said, "I want to set up a freshman practice department in the company to recruit trainees from 15 to under 20 years old.

Then, borrowing from the experience of the current branch in Korea, these trainees first formed a team to make their debut singing, and then began to act in movies or TV series after becoming famous. If you really meet a particularly good seedling, you can act directly in a movie or TV series. ”

This suggestion was obviously not improvised by Liu Zongsheng, but was carefully considered. In fact, this is also the mainstream of the development of entertainment companies in later generations. In addition to targeting the major art academies, trainees occupy half of the entertainment industry in later generations, and even the little fresh meat who almost dominates the network traffic are basically trainees.

A singer who doesn't want to be an actor is not a good director, this sentence seems nonsensical, but it actually interprets the direction of the development of the entertainment industry in later generations.

Formed a men's group or a women's group to debut, accumulated fame by singing, and began acting after a certain level. And actors start to be directors after reaching a certain height, and these things can be said to be common in later generations.

However, it is basically staged and excellent has exported many big directors, such as Xu Zheng, for example, Chen Sicheng, who was jealous of all men in the mainland and took away his wife, is actually one of the best.

And after the men's group or women's group debuted and became famous, they acted very well in South Korea. Domestic...... Anyway, the traffic is small, and the number of times that fresh meat is scolded is much more than being praised.