In fact, Lao Mei's company name is very casual, and plants, animals, and surnames can be seen everywhere.

And when we translate, we often transliterate it, and rarely translate its original meaning. For example, the cactus has a very earthy meaning, but the transliteration used to be "Caictus".

Instant high ocean!

At this moment, in the office of Caictus Films, the employees are restless, waiting for the first day of "American Pie".

Jerry had already gone to the toilet three times, and when he came back for the fourth time, he was covered in sweat and his white fat body was a little trembling.

"You're vain!"

Xu Fei concluded at a glance, beckoned to the side, Xiao Mo took out the wolfberry jujube knowingly, and made two cups of tea.

"What is this?"

Jerry looked curiously at the small crimson fruits—later generations of wolfberries were exported to the United States in large quantities, and the price was very high, but there are no them yet.

"Treasures from the East, make you more, more, uh......"

Xu Fei pondered the phrase for a while before saying, "Taking it for a long time can keep you energetic." ”

"Health supplements?"

Jerry was not afraid of being hot, so he took a bite and chewed it, which seemed to be a little sweet.

Not bad!

The two happily exchanged the middle-aged man's experience.

At this moment, I suddenly heard the "jingle bell" of the fax machine, and a person immediately rushed over and began to receive. The attention of all the employees was tilted to that side, staring at a piece of paper and slowly squeezing it out.

"Yesterday's box office statistics!"

The man swiped out the fax, and couldn't suppress his excitement: "2.1 million!"

He slapped it on the table, "In just one day, there are 2.1 million on a small scale! Boss, we should expand the release immediately!"

"Of course, of course, I'll see...... OH！”

Jerry grabbed the fax to confirm it again and again, and became even more emotional. As an old man in the company, he followed the original boss to the street, but he didn't expect to make a successful movie.

“......”

Xu Fei beckoned to the side again, and Achu lowered his head slightly.

"Another 3 million publicity and distribution fees. ”

"Okay. ”

"Okay, calm down, it's not time for us to celebrate. I decided to increase my investment in publicity and distribution, and strive to expand to 2,000 screens. ”

"Two thousand yuan is enough for the boss, and when the heat is already there, other theaters will take the initiative to contact us. Those damn film critics are going to be like mad dogs, biting us to the death!"

"Haha, I'm looking forward to it!"

Hollywood's publicity costs are very large, usually slightly lower than production costs, or flat. Sometimes it will exceed the production fee, as in "Blair the Witch", a classic marketing case.

The cost of "American Pie" is eight million, and the publicity and distribution have also smashed into seven or eight million.

Then on the second day, the third day, the box office climbed. After the first week of the small-scale release, the production cost has already been exceeded.

At the end of the summer season, "American Pie" is like a delicious dessert after watching a blockbuster, easy to relieve greasy and stress-free.

Cinema buyers flocked to the show, and critics were just as they expected.

"It's fresh and interesting, with a lot of clever little ideas that don't turn off. ”

"Just like the filmmaker advertised, we have another movie genre, youth comedy. ”

"It's boring, it's not funny at all, and it's boring to pass the time. ”

There are two well-known rating websites in the United States, IMDb, which was founded in 1990, and Rotten Tomatoes, which was created in August this year. There aren't many people on Rotten Tomatoes yet, but it's hot on IMDb.

"American Pie" has an average score of 7.3, with more than 1,000 people participating, the high one is not high, and the low one is also 6 points, which shows that most people's judgment is very pertinent.

The novelty is fun, and you can watch it, but if you want to say how much is good, that's not it.

......

"Hahaha, you guys are really amazing, I have more confidence in our cooperation!"

"Of course, it's a pity that it was delayed for five months. ”

"There's no way around it, we can do it on Halloween next year. ”

Lionsgate's Gusta came to congratulate and chatted about the Human Eradication Project.

was supposed to be filmed in the first half of the year, but who knew that the actors' union went on strike again, from March to August. The union is terrible, and no matter how big the factory is, it has to postpone the plan.

No matter how old the actor is, he doesn't dare to call out publicly, and he has to say that he stands with his brothers.

Gusta has been watching and seeing, and "American Pie" has given him a great shock, and he is unconsciously full of confidence in "The Human Eradication Plan".

......

"Cactus, where did the little one come out?"

"It's a company that was on the verge of bankruptcy and was acquired, and I heard that the boss is from Hong Kong. ”

"Hong Kong? Ha, the Japanese were going to buy the United States, but now it's the turn of the Hong Kong people?"

"Lucky guy, let's talk!"

This kind of dialogue is repeated in the big Hollywood studios, and no one cares, they have seen too much of the life and death of a rise and a decline, and they are used to their own standing.

A small company, with a bit of distribution ability, is not enough.

So what are we talking about? Of course, overseas copyrights, audio-visual copyrights, and television copyrights are almost all monopolized by big manufacturers.

......

The North American box office of the original "American Pie" exceeded 100 million, and the global box office exceeded 200 million.

The locomotive's distribution capacity is not as good as that of the big manufacturers, and the North American box office is less, with experts predicting more than $80 million. According to 80 million, after deducting taxes and messy expenses, there are more than 40 million left.

Locomotive takes 30% of the total box office, including the cost of publicity, and the remaining more than 20 million is given to the cactus.

The cactus made a profit of more than 10 million.

In fact, when the box office of "American Pie" exceeded 50 million, Warner, Paramount, Columbia, and Universal all sent people to contact them, and Searchlight, Miramax, and Lionsgate also expressed interest.

Lionsgate has deep pockets and recently acquired an audiovisual distributor to secure its own second-tier channel.

Xu Fei simply sold the audio-visual distribution rights to the other party for 3 million.

Then the TV broadcast rights were also sold for 3 million.

In the end, he chose Colombia for overseas distribution rights, and bought it out for 20 million, including overseas audio-visual products. After deducting taxes and fees, the producer alliance management fee is more than 10 million.

As a result, "American Pie" only earned more than 10 million at the box office, but the rest of the channels collected a total of 20 million, not including derivatives.

This is how Hollywood plays, many times the producer's profit is not as good as the distributor, and the box office profit is not as good as other channels......

Fortunately, Xu Fei acquired a distribution company in advance.

In short, the cactus is expected to earn more than 30 million, and the locomotive is expected to earn more than 10 million. He spent more than 50 million US dollars, and he can pay back with another film.

......

"A sequel?oh, of course!"

"We can prepare now, and I estimate the cost at 30 million. ”

"Are you kidding? The first part is 8 million, and the second part will cost 30 million?"

"Just because the first part was successful, the price will increase. The cost of the director and actors is also different from the scene of the first part, and it must be changed to a larger one, as well as more group performances......"

"No, no!"

Xu Fei interrupted the staff and said: "If the actor rises without outrageousness, he will sign it, and if it is too outrageous, he will change it." The director also talked about it, and the lion opened his mouth to be exempted.

I want to remind you that cacti are mainly low-cost, and 30 million is too large for us. ”

"The level of the Kwez brothers ......"

"There are many people in Hollywood who don't meet talents, unless you are a particularly good guy, there is no need to bind. ”

Xu Fei knocked on the table and said, "You should prepare for "American Pie 2" first, and the next stage will focus on "Chainsaw". We'll see you next Halloween. ”

(And ...... ）