Chapter 490: Sky-high advertising
At the same time that Hengyuan Health Care is actively discussing Li Fan's advertisement, several other companies that are also health care products are also discussing. Pen, fun, pavilion www. biquge。 info
It's just that the views and opinions of each company are a bit different.
Taiyuan Health Care.
"Such a garbage advertisement, the dot stone advertisement is embarrassed to be sold, aren't you afraid of being laughed off by your peers?"
"Yes, I guess I was fooled by that Li Fan, you say that Li Fan has nothing to do and came to the advertising industry to make a lot of fun? ”
"Li Fan has nothing to do to plan an advertisement to play with, but there is nothing, the key is to take it out and sell it, which is incomprehensible. ”
"Alas, maybe it's because Li Fan thinks his advertising is very good. ”
“......”
Chissen Health.
"Haha! When Dianshi Advertising sold me Mr. Li Fan's advertisement before, I was still excited, but who knew that it was such an advertisement. ”
"Then Li Fan wouldn't think that his influence in the advertising industry is the same as his influence in the music industry, right? ”
"It's very likely that it's clearly a shame for the identity of 'Master Li Fan', so why bother. ”
“......”
Yuanheng Health Care.
Judging from everyone's reactions, no one seems to be optimistic about Mr. Li Fan's advertisement. However, I don't think it is possible for Mr. Li Fan to dig such a big hole for himself. There may be something we can't see in this advertisement, but I think we can take a look at the price over there. ”
"That's right, Mr. Li Fan is an absolute genius, no one dares to deny this, and I also think that his advertising works should be able to give it a try. ”
“......”
......
There are many enterprises specializing in health care products in Huaguo.
Among them, Qisen Health Care, Hengyuan Health Care, Taiyuan Health Care, Yuanheng Health Care and other enterprises with high comprehensive strength have received advertising and promotion documents from Dianshi Advertising.
When companies heard that it was Mr. Li Fan's advertising work, they also attached great importance to it.
It's just that after seeing the advertising sample, most companies laughed it off, and only a few companies expressed interest.
Moreover, even the few companies that expressed interest were not interested in the advertisement itself, but trusted Mr. Li Fan.
It can be seen how unpopular Li Fan's advertisement is.
The companies that expressed interest were Hengyuan Healthcare, Yuanheng Healthcare, Brain Healthcare, and Tongwei Healthcare.
Such news is not a secret in the industry, so the fact that four companies including Hengyuan Health Care expressed interest in Li Fan's advertisement quickly spread to the ears of other health care companies.
Other health care companies laughed, thinking that these four companies were confused by Li Fan's fame and had lost their own judgment.
Therefore, while the health care companies are laughing, they really hope that a health care company can win this advertisement.
In this way, they have one less strong opponent during the Spring Festival.
You must know that although the products of those four health care companies are not the best-selling, they are definitely not to be underestimated.
......
Not only health care companies, but also in the advertising industry, Li Fan's advertisements have also been very famous in the past two days, and the more famous advertising companies basically already know about it.
Now that we know it, all kinds of discussions are naturally indispensable.
Some people sneered, some people gloated, some shook their heads in regret, and some people smiled faintly, thinking that it was just Mr. Li Fan's pastime when he was bored.
As an advertising designer, or an employee of an advertising company, if you don't know Mr. Li Fan's "no gifts for holidays this year" in the past two days.
Then, walking on the road, you are embarrassed to say hello to people.
......
Point Stone Advertising.
"There are four companies interested, well, that's pretty good. Nguyen Dongquan was talking to himself alone in the office.
Now that interest has been expressed, it's time to talk about the price.
It's just that when he thinks of the price, Ruan Dongquan feels a pain in the egg.
Because, Li Fan's asking price... It's really... It's really... It's too high!
50 million! Fixed price! Refuse to bargain!
With an advertising planning fee of 50 million, this Nima is definitely the sky-high price of the sky-high.
You must know that as a quasi-first-class advertising company in the country, the highest price of the advertisement planned by them is only a few hundred thousand, and it is generally only tens of thousands, hundreds of thousands.
Even if it is the country's first-class creation advertisement, the price for Xinfeng Health Care this time is only 1 million, which is already the highest price of their company.
This Nima is 50 million, and it will definitely scare people directly.
Ruan Dongquan once thought that Li Fan was joking, but Li Fan's attitude was very clear, saying that the price was actually very low.
Because, his advertisement can be used for a few years, or even more than 10 years, as long as a company buys his advertisement, there is no need to change the advertisement in the future, and it can be used directly to the end.
How many years has it been for an advertisement? This time, even Nguyen Dongquan himself expressed serious doubts.
Of course, if you feel that 50 million is too expensive, Li Fan has another way.
That is, advertising does not take a penny, however, he needs to pay a dividend of 20% on the annual net profit of the enterprise for a period of 5 years.
Of course, it is limited to the net profit generated by the advertised product, and if the company has other products under its umbrella, it is not counted.
This method seems to cost no money to buy advertising, but there is certainly no company that will agree to it.
Because, Li Fan wants to be red for 5 consecutive years, so if this advertisement is abandoned in the second year, won't the company give Li Fan 4 years of red for nothing?
This is worse than a direct 50 million.
Ruan Dongquan wanted to persuade Li Fan to change his mind, but Li Fan insisted on doing so, and Ruan Dongquan could only bite the bullet and send the two quotation methods to the four companies respectively.
He can imagine that after seeing the way the offer is made, the four companies will definitely be angry and think that this is more hateful than directly grabbing money.
50 million, this Nima has two more "0s".
Ruan Dongquan didn't understand that Li Fan would definitely not be short of money, why was the price so outrageous?
......
Why is it so outrageous?
The answer, only Li Fan knows this world.
Moreover, Li Fan's asking price is definitely not a high price.
You know, what is the net profit of brain platinum in the previous life?
The answer is absolutely terrifying.
In addition, the total population of the world. Far more than in previous lives, its profits are definitely even more terrifying.
"Alas!"
Li Fan sighed, what a good advertisement, it depends on who has a relationship with it.
......
I wish you all a safe journey home for the New Year!