Chapter 839: Marketing Secret War (3)

The male and female leading actors came to the stage to perform a plot of the final life and death of the two in the movie, and many viewers actually cried in the audience, Wang Mao lamented that Li Mozi's ability to train actors was amazing, and at the same time, he also called Zhang Zhaohui: "Li Mozi's box office is not low, and it is more delicate than our movie, this movie is the most powerful competitor of "Love Formula"!"

Zhang Zhaohui was also watching the live broadcast, and he was also very embarrassed: "I was in a hurry to make this movie, because I expected that Chenxing and Pei Haoyuan would become popular when they acted in "Sound Dust", I guessed this big premise, but I didn't guess it, this eleventh gear was all gathered by powerful factions, which was really unexpected." ”

The program prepared for the premiere was quite exciting, and Wang Mao soon saw that Sheng Yitong and several big stars who were popular by Li Mozi actually went on stage together, and the host chatted with them for a few words, only to know that they were going to perform a sketch together.

The content of the sketch is that I heard that Li Mozi was going to make a new film, and several people racked their brains and tried their best to fight for the role, and they made a lot of preparations one by one, but when they arrived at the audition scene, they found that the protagonist and supporting roles had already been decided...... Although this sketch has exaggerated and funny elements, it also truly reflects Li Mozi's status in the circle.

Several first-line big stars personally acted in sketches, needless to say, there are countless news points in it, and these big stars have their own long-term cooperation websites, and they also want to take the opportunity to stir up a wave of heat, Wang Mao has expected that tomorrow's headlines of major media will be two or three, except for Soso.com, which had to post a film review about "Love Formula" on the headlines, the others have been rounded up by Li Mozi's new movie.

Wang Mao originally thought that this premiere had stolen enough heat, but he didn't expect that at the press conference after the premiere, director Li Mozi once again enlarged his trick - he actually invited his first girlfriend, and in front of so many reporters, he claimed that he made this movie for her!

His first girlfriend was his high school classmate, and now she is a university professor, this woman is handsome and dignified, facing the reporter's camera, she is smiling and coping with ease, so that Wang Mao can't help but wonder if this woman has been rehearsed many times in advance.

This gimmick, tomorrow there will definitely be a media to write a big article, and then in the next few days, at any time to cut into this matter from different angles, to add heat to the film.

Wang Mao sincerely admired, today's film marketing is really powerful, everyone's efforts in marketing far exceed the efforts in film shooting, in the final analysis, it is still related to the lack of public appreciation.

Many audiences don't know what kind of movie is a good movie, so they can only follow the crowd and be led by the nose by other people's opinions, and the reputation of the movie is not necessarily linked to the quality of the movie, which leads to the current situation that the distributor attaches too much importance to marketing.

After watching Li Mozi's press conference, he looked at his watch, and the time was already nine o'clock in the evening, and it was time for Morning Star to leave for the cinema, right?

Li Mozi's movie "Your Heartbeat" was only scheduled at 9:40 tonight, and several major cinemas reserved a 20% film scheduling rate for him, which can be regarded as an emphasis on his identity and new films.

Tonight, the six new films will be released together, and the cinema will give "Love Formula" a 20% scheduling rate in the first two theaters, and a 15% scheduling rate for "The Love Formula" in the last one, which is not low among the six new films, you know, those two Hollywood blockbusters, because the publicity in advance is not in place, tonight's scheduling rate is only 13%.

In view of today's wave of publicity is in place, the first two theaters gave him a 25% film scheduling rate, and the last one gave it an 18% film scheduling rate; "Journey to the West" is a 3D film, the ticket price is higher, and the theater gave him a film scheduling rate that is only slightly lower than that of "The Road Ahead", and he really wants him to earn back the cost.

Of the other four films released in mid-September, only 2 percent of the films were scheduled tonight, which is almost negligible.

Wang Mao proposed to Morning Star today to let her go to see Li Mozi's new movie to study, he had already helped her book a movie ticket for that night, and Morning Star also felt that it was necessary, and after the evening was busy, he took his bodyguards Mao Zhizhi and Huang Jing to the International Cinema to watch Li Mozi's movie together.

Stylist Xiao Pei received Wang Mao's instructions, specially tied her with the same ponytail as in the "Love Formula" movie, and insisted on putting makeup on her, Morning Star said that he wore a mask, and he didn't need to make up at all, Xiao Pei scared her: "You are a big star now, you don't wear makeup, the light in the studio is dim, in case someone recognizes you and takes ugly photos, it will be trouble!"

Morning Star had to listen to her, let her paint herself a delicate life makeup, she put on a big mask after going out, and took the car to the Gongti Cinema of the International Cinema, which happened to be the time when the movie was about to start.

There are a lot of people watching movies tonight, and Morning Star lined up with everyone, Morning Star didn't expect that she was wearing a mask, which did hide her true face, but this weather, wearing a mask at night will be more eye-catching, those who walked forward with her, some people couldn't help but look at her twice, and her iconic big eyes and facial contours are easy to make people feel very familiar.

When she arrived at the ticket gate, she and Mao Zhizhi stood in a row, and heard someone in front of her whisper: "The girl wearing a mask in the back is very similar to Jiang Chenxing!"

When Morning Star heard her words, he quickly lowered his eyes, but that voice caused more people to look at Morning Star, and soon a bolder girl walked up to Morning Star and asked in a low voice, "Are you Jiang Chenxing?"

Seeing that he was recognized by her, Chenxing was stunned for a moment, and then whispered back: "I'm Jiang Chenxing, I came here tonight to watch the movie directed by Li Mozi, don't make a noise, let's watch the movie together, okay?"

The girl was so excited that she said, "Okay! I won't say anything, but you're going to sign it for me after watching the movie!"

Morningstar nodded, meaning that he agreed.

The girl was very excited, and walked to the side of a few friends with fluttering steps, and when the little friends saw her with a happy face, they knew that it was indeed Jiang Chenxing behind her, and she was about to speak, but the girl hurriedly raised her finger and shushed out, and lowered her voice and said, "Don't be quiet." ”

Many people have heard the words of that person's speculation, and at this time, everyone saw that a girl had personally asked the girl wearing a mask, and she came back with a happy face, and many clever viewers guessed that the girl wearing a mask behind was indeed Jiang Chenxing, and they were all excited.

Seeing that Morning Star's whereabouts were exposed, Mao Zhizhi hurriedly called Qi Lan and asked her to wait at the gate of the cinema with Wu Zhongwei and Jiao Li, and come over to pick them up at any time after listening to her instructions.

When Morningstar, Mao Zhizhi, and Huang Jing sat down in their seats, many people in this screening hall already knew that Jiang Chenxing was also watching a movie in this theater, and those Morningstar fans were very excited to send the news to their friends, and by the time Morningstar came out after watching the movie, hundreds of Morningstar fans had gathered in the hall of the Gongti Theater.