Chapter Eighty-Four: The True Purpose

Hanging up, Robert John's face flashed with joy and sarcasm.

Andrei Sidorov asked him out at this time, which only showed that he had made a choice.

Change into a brand new tuxedo and grab a smart top hat strap on.

Looking at the personable gentleman in the mirror, Robert gestured on his chest.

"Praise be to God. ”

Red beans, also known as red beans and vermilion beans.

It is the mature seed of the leguminous annual semi-winding herbaceous plant red bean, which can only be grown in Asia due to its special growth habit, and China is the world's largest export grower.

Its fruit can be edible, can be used as medicine, has the effect of blood replenishment, spleen and dampness, water dilution and swelling.

Its diuretic drenching, dehumidification and yellowing functions have a long history of application, and there are many prescriptions, such as the red bean soup in the "Shengji General Record", the ephedra forsythia red bean soup in the "Treatise on Typhoid Fever", and the red bean powder in "Shenghui Fang". Modern studies have found that it has a good effect in the treatment of acute nephritis, cirrhosis ascites, chickenpox, mumps, inflammatory external hemorrhoids, skin diseases and other diseases, as well as antioxidant and estrogen-like effects.

Jiuding's plan in Shenzhuang is to use fruit and vegetable beverages as agricultural products for deep processing, and the rest of the land is to use red bean cultivation as experimental fields.

As an agricultural product, its price is inconspicuous, but the particularity of this kind of behavior has a strong monopoly potential.

If it can be monopolized, and packaged and sold to the world.

The profits are unimaginable.

However, although Huaxia is the world's largest exporter, it has no say in the price of red beans. The output of red beans is about 500,000 tons, and 75% of the output is imported by neon, which is controlled by the four major grain merchants, and every year, it creates profits of hundreds of millions of dollars.

And the demand of other countries, the supply of goods in the market is simply not enough.

The market is neither a buyer's market nor a seller's market.

Neon has pricing power over adzuki beans because the Osaka Exchange launched adzuki bean futures trading a decade ago, and forward traders have sought pricing power over the price of adzuki beans in block trades, and its cumulative turnover is as high as trillions of yen in the futures market.

In order to compete with the neon market's pricing of domestic red beans, Tianjin, Hainan, Suzhou and other places are studying the launch of red bean futures.

The term is accompanied, then the profit in it will be a literary number.

Everything is afraid of monopoly.

But...... This kind of marketing and publicity plan is too low-level.

Shen Zhuang, Jiuding temporary office.

Shen Jiannan took the operation plan handed over by Koichi Okamoto and raised his eyebrows.

Neon itself also grows red beans, with an output of about 60,000 tons, plus 75% of the imports from China, most of which are sold in neon for pharmacological health care, which is deeply liked by the neon middle class.

It's just that this kind of marketing can't be eaten at all in the Chinese market.

In recent years, the Chinese people are afraid of health care products with the concept of traditional Chinese medicine like poison, and the recent fire of brain gold, the slogan that began to play is also traditional Chinese medicine health care, but it immediately ran aground, changed to another set, and brought hundreds of millions of profits to the giant.

Docosahexaenoic acid, or DHA, is a polyunsaturated fatty acid necessary for the human body, and is abundant in fish oil. A straight-chain fatty acid containing 22 carbon atoms and 6 double bonds, only the 22:6Δ4c, 7c, 10c, 13c, 16c, 19c isomers of the n-3 family are abundant in fish oil (10% of the total fatty acids).

Shen Jiannan has seen the advertisement.

All kinds of things that ordinary people don't understand at all, the effect is really ridiculous.

But in fact, it is glucose mixed with water.

This is an era when foreign is golden, and this is an era when the foreign moon is the roundest.

Putting down the plan in his hand, Shen Jiannan took out a cigarette and took a puff.

Hiroshi Okamoto stood with a bow, expressing his respect by standing in a gesture.

"Okamoto-kun. You have just come to Huaxia, and you don't know much about the Chinese market. In this way, your marketing plan, then put it into the market outside China, and I will arrange another person to do the marketing plan in China. ”

"Hello!"

After agreeing first, Koichi Okamoto spoke again.

"The four major grain merchants have perfect control over red beans, and it is very difficult for us to insert them. ”

Anyone who has crossed the grain business knows that there are four major grain merchants in the world, namely ABCD, ADM, Bunge, Cargill and Louis Dreyfus in the United States, all of which have a development history of more than 100 years, and have built an industrial chain integrating agricultural production, storage and transportation, trade, processing and sales in the world.

Through vertical integration, horizontal integration, and financialization of operations, the Big Four grain merchants control nearly half of the world's grain exports.

The so-called vertical integration refers to the organizational structure that integrates the upstream and downstream businesses of the industrial chain, which can reduce transaction costs, increase monopoly profits and ensure supply.

As global commodity trading tends to be more modern and market price fluctuations become more violent, ABCD combines business development and financial elements, and the financialization trend is significant, which is mainly manifested in the close integration of daily operations with the futures market and the close integration of corporate expansion with financial capital.

Chicago is the world's largest grain futures trading center, with the four major grain positions accounting for more than 50 percent.

It is also by relying on the pricing of financial forward contracts and spot transactions that the four major grains almost monopolize half of the world's grain.

Profit?

It is impossible to estimate, at least than dozens of Bill Gates.

However, few people know that there are also four major grain merchants in this region, which control more than 40 percent of the grain in Asia and monopolize the grain sales channels in the Asian region.

They are Marubeni, Zenong, Ito, and Tokuchu.

Everyone knows that neon has a narrow land area and is as dependent on grain imports as high as 60 percent, so why can it still become Asia's top grain giant? Quite simply, like ABCD, the four major grains also use forward transactions in the financial market to determine the pricing power of the Asian grain market.

As for Asia's largest agricultural country, it lost its dominance over grain in the second half of the 20 years, and there was almost no domestic production of oils and fats, 85 percent of which crossed the bloc, grain was also highly dependent on imports, soybeans were wiped out by 90 percent, and even the staple food on which people depended for their livelihood began to depend on imports.

People, every man has to eat.

Theoretically, if a person skips meals, it is not difficult to imagine the amount of wealth that can be saved each year.

But people, is it possible to skip meals?

To live is to eat.

As a wall-hanger, Shen Jiannan knows what is the most expensive among global resources.

Grain, it is a consumer product that cannot be refused even more than oil.

It's okay not to drive, but who can skip a meal.

Just like the Soviet Union in the disintegration, a cabbage can be exchanged for an AK-74, two trucks of Mecca, a car and two pots, and a Sukhoi passenger plane.

Spit out the smoke ring in his mouth, and Shen Jiannan's eyes were as bright and uncertain as cigarette butts.

Money.

Always hate less when you use it.

"Okamoto-kun. I will find a way to solve this problem, and you need to worry a lot about the follow-up negotiations with Sangzhuang Town. We need to take enough land resources. ”

"Hello!"

After Okamoto left, Shen Jiannan picked up the phone and dialed out.

Dudu –

In a moment, the call was answered.

"I'm Shen Jiannan. ”

"Boss. ”

"Started to open a hedge position in red beans on the Osaka Exchange. ”

"Hedge your position?"

"Yes. I need you to build a sufficient position size in two years, at least, two hundred million dollars. ”

“......”