To engage in marketing and promotion, the core is two words: hot spots.

Either create your own hot spots, or rub hot spots, and you can form a wide range of discussion topics, that is success.

Chen Xiaoxu started selling bags, and almost experienced his various operations, which won his taste. But this idea still shocked Xu Fei: Is it so fast? Or is it a good talent?

A clothing store wants to put on a fashion show, and it sounds funny. But the current fashion show is different from later generations, it is extremely rough, and twenty clothes are enough.

The key is to coordinate with Beihai Park and hire models.

But it's also simple, sponsor some activity fees, you can brush your face, and Chen Xiaoxu can brush your face even more - is it really too angry when Daiyu?

In the morning, at the entrance of Jingtai.

The five young men arrived early, lingered for a while, and went in when the time was almost up. It is Lou Ye, Wang Xiaoshuai, Lu Xuechang, Tang Danian, and Cao Baoping.

Lu Xuechang is the youngest, born in 64, and Cao Baoping is the youngest, born in 68.

However, the most authoritative is Lou Ye, who used to be in the Modu Art Film Studio, and participated in the production of "Book from Heaven" and "Golden Monkey Descending Demons".

It's called seniority, albeit a cartoon.

And Lu Xuechang and Wang Xiaoshuai were also born in art and studied in the middle school attached to the Central Academy of Fine Arts.

The five young people entered the Jingtai Building and found the conference room, but they didn't dare to go inside, and it happened that Xu Fei came from there.

"Teacher Xu!"

"Are you all here? just find a place and have a meeting right away. ”

Only then did the five of them enter the house and sit down in the back row, and after a short time, the people gathered, and all the main actors were present. They were all in high spirits, and they all tasted the sweetness, including Pu Cunxin, who was scolded.

"It'll be on in two days, so I'll talk about it briefly. ”

Zheng Xiaolong was present, but he took the initiative to give up his position to Xu Fei, and he didn't need to be polite, and said: "The script for the second part has been prepared since the beginning of the year, and now thirty episodes have been written, so it is expected that there will be no need to divide it into two stages."

However, this year, everyone has a lot of things, some are rehearsing dramas, some are making movies, I try to allocate time as much as possible, and everyone may work harder.

Actually, there's nothing to say, I've run in the whole film, I'm not worried about your state, the key is the mentality.

It's best not to have the emotion of 'hey, I'm a big star now', once there is, the drama will definitely not be filmed well. I don't want anything to break down and hurt the progress of the work. ”

Now it's different from the future, there are no big names. Xu Fei deliberately emphasized that he was putting on a serious appearance to confirm his control as soon as possible.

"Okay, let's introduce a few new colleagues, all from the Beijing Film Academy, who will join our crew. A few of you, introduce yourself. ”

The five of Lou Ye stood up, took turns to appear, and then divided into groups.

Director, cinematographer, producer, etc., each have an assistant, and Lou Ye follows Xu Fei.

After more than an hour, the meeting ended.

Xu Fei walked out, and Ge You caught up from behind, "Teacher Xu, I have something to tell you." ”

"What's wrong?"

"A few days ago, Zhang Yimou, on the one of "Red Sorghum", asked me to make a movie, what is it called "Code Name Jaguar", playing a robber leader, I didn't make up my mind. ”

"Codename Jaguar?"

Xu Fei's expression was subtle, "Have you read the script?"

"Look, the problem is in the script, how to say it?"

Ge You touched his bald head and said worriedly: "It's about a Taiwanese businessman who was robbed on a plane, that is, me." Then we made a forced landing on the mainland, and our heroic People's Liberation Army began to rescue them, thus deducing a touching story that can be sung and cried.

I've watched it several times, and I don't think it's good, it's vulgar!"

He waved his hand to highlight the strength of the vulgar word.

"No, what are you worried about, just pushed it!"

"Look at what you said, that's Zhang Yimou, are you tempted by him looking for you to film?"

"Not tempted. ”

“......”

“......”

"I can't talk to you, so you can help me come up with ideas anyway. ”

"You can see that the script is bad, you can see how bad it is. No matter how big the director is, don't take his bad movies, actors have a long life and a short life, and cherishing feathers is the most important thing.

Besides, you already have two plays, and if you go to shoot another one, are you worthy of me? Who is responsible for the delay on my side?"

"Uh...... Hehe, then I won't answer, I won't answer. ”

Ge You touched his skull again, not too embarrassed.

Anyway, what's going on with "Codename Jaguar"?

After Zhang Guoshi won the Golden Bear Award, he was full of spirit, felt that he had reached a climax in art, and wanted to shoot something different urban themes.

So I looked around for the script, and looked for it to target Wang Shuo, nothing else, but also "The Stubborn Master".

But "The Stubborn Master" has been sold to Mijiashan, Wang Shuo talked about the morality of the rivers and lakes, and said I'll get you another one, so he wrote "Don't Treat Me as a Human".

This is a very ridiculous story, and it is the pinnacle of his set, and he writes himself disgustingly. Zhang Guoshi was not satisfied with it, so he didn't buy it.

As for "Code Name Jaguar", under the name of Xi'an Film Studio, it is actually all commercial capital, and even the script is found by investors.

Zhang Guoshi wanted to give up halfway through the preparation, but he couldn't find the feeling. But 90,000 yuan had already been spent in the early stage, and I couldn't explain it if I didn't shoot, so I took it head-on, and it was done in 27 days.

It is very awkward from the theme to the story, and it is a failed commercial film. Of course, some of the techniques are not bad, and the shots are beautiful.

Since then, Zhang Guoshi has been honest, and he has been bored with his rural love story until "Hero".

......

A few days later, in the wee hours of the morning.

The courtyard was silent, and everyone was sleeping soundly.

The pomegranate on the windowsill jerked its head up, glanced at it, and curled up into a ball of fur. Xu Fei lightly pushed the cart out, with a flashlight tied to the front of the car, as if he had returned to a year ago.

The summer heat has not yet surged, the morning and evening are cooler, he kicked on the streets of the capital in 1988, dark and empty, and he had a sense of meaning.

Walking south along the Xinjiekou, just after Ping'anli, the bell suddenly rang in front, and a dark shadow faintly came.

"Brother?"

Well?

He rode two steps quickly, and when the flashlight shone, it was Cao Ying.

"Where did you get your bike?"

"My dad bought it for me, I'm afraid you'll arrive early, so I'll come out first......"

The little girl was a little taller than last year, combed a neat ponytail, and complained: "I earned a few hundred yuan last year, so I will buy me a second-hand one." ”

"Yes, that's good, you'll be riding your own bike in the future?"

"Well, I've been studying for a long time. ”

"Then I won't pick you up. ”

"Huh?"

The little girl pouted suddenly, "Then, then I won't ride." ”

"Heh, I'm playing with you, can I rest assured that you're alone, let's go. ”

Xu Fei rubbed the dog's head and ran to Daju Hutong together.

On the way, Cao Ying was very happy and chattered non-stop. Children are no better than adults, she is now a little star in the whole vegetable market, and her heart is a little floating.

There's no way, it's impossible to study, I can't study well in this life, so I can only film to support my family......

Xu Fei looked funny, the child has to be educated.

After a short time, I arrived at the entrance of the alley, and I saw that it was bright and transparent from a distance, which was particularly conspicuous, as if it was the brightest light in the capital.

He inexplicably swelled up with emotion, and hurriedly rode to the front, and saw that the gate was open, and people were coming in and out, with familiar faces and raw faces, but it seemed that they had always been here.

Inside is more like another world, light and shadow shine into reality, and reality reflects light and shadow.

In an instant, the recent fatigue seems to be swept away, this is what I love after all.

(And ...... ）