The time entered November, and Yang Dongxu spent half of his time on the plane this month, flying all over the country to hold meetings with the management of various companies.

Roughly going through the companies under his hands, except for Dongxu Technology and Hurricane Construction, other industries only need to move forward steadily. After all, it is a period when real estate and the Internet are rising together, and other industries are not shining, so they are not as high-profile as the one they make.

However, not being high-profile does not mean that there is no publicity, for example, the quality of this thing is actually secondary, as long as you don't do it too badly, or everything customized needs to be made of real materials.

More than ninety percent of the other brand values are on the fame of the publicity, inviting major celebrities to endorse, inviting football stars to endorse, advertising on TV stations and newspapers, and participating in various clothing exhibitions to improve their own style.

In short, clothing brand design and quality are important, but since you want to go to the high-end clothing market, the fame is definitely in the first place, or the added value of the brand must be in the first place.

For example, the cost price of an ordinary dress is 100 yuan, and if it is an ordinary brand, it is already the limit to sell it for four or five hundred, but if it is labeled as a famous brand, such as Nike Adi or something, it starts at least 1,000 yuan.

And clothes of the same style and quality. Nike Adi, if you wear a miscellaneous brand, the sense of vanity and satisfaction is fundamentally different, and the eyes of the people who are used to eating you are also different.

In short, if you want to go to the high-end market, especially clothing and cosmetics, everything else is secondary, and fame is the most important. If you find an opportunity to let some business tycoons, or some foreign royal families buy your clothes, then the brand value will increase again.

Why do many big celebrities don't need money to wear clothes or use cosmetics? The major manufacturers want to sponsor them, and even not only do they want to pay back the money? This is the propaganda of the star effect.

At present, Zhuo Qinger is in charge of the Huaxiu clothing brand, and at least one superstar endorsement is made every year, so that the Huaxiu brand has begun to become popular in China.

However, this is expected, after all, Huaxiu uses the background and background behind it in China, not to mention the assets. At present, one-third of the domestic textiles are basically from Chinese embroidery, and the proportion of exported textiles is nearly half of Huaxia.

Coupled with the world's famous brand clothing OEM or something, Huaxiu's position as the boss in China is absolutely unshakeable. Coupled with the convenience of the publicity channels given by Haina, it is difficult to think about it or not.

However, this popularity is only temporary, and brands that can't go abroad will never be able to become a world brand and gain more consumer recognition.

Even after a few years, the network began to develop, and after everyone knew some of the world's big brands through the Internet, Huaxiu, which could not keep up with the pace, was likely to be eliminated no matter how popular it was now.

This is also the place where many companies blindly do not notice at present, and always feel that their products are selling well in China. In the same kind of products, they are one grade higher than others.

But when the masses know what is called a big brand and what is called luxury, and fill their vanity with this one by one, the quality and domestic design you say are synonymous with old-fashioned in their eyes.

Therefore, Huaxiu decided to enter the world clothing market next year, to challenge other big brands, this is undoubtedly a tough battle, winning Huaxiu is to reach the top of the world stage, if you can't win, you may be reduced to an ordinary brand.

"Don't be so nervous, those brands are decades or hundreds of years of history at every turn, and there is no shame in losing. "In a state-of-the-art studio in the Magic City.

A group of photographers are taking pictures around Li Jiaxin, who is wearing an antique long skirt, the design of the skirt absorbs the advantages of the cheongsam to the woman's body line, and combines the popular elements of contemporary fashion, which generally feels a kind of classical noble elegance, and also carries the fashion of contemporary trendy women.

This is the first half of the year's main products, will be sold in the first half of next year, in the first half of next year, to participate in Paris Fashion Week, in June, in July to start selling in European and American flagship stores.

At present, it is a domestic advertisement, and an international advertisement Zhuo Qinger is still screening stars but is always not so satisfied, and there are not many foreign female stars who can convey this dress with a sense of fashion and fashion, but the classical noble elegance always feels a little less meaningful.

So Zhuo Qinger has decided to use models with oriental faces to wear this outfit at Fashion Week, but she feels very powerless when she thinks of foreigners' aesthetics of oriental beauty.

"Don't comfort me so much, the real history doesn't talk about the history and culture of thousands of years, just say that the current cheongsam appeared in the 20s of the Republic of China, and it was the first choice of many women from large families at that time, and it is almost a hundred years old when you count it seriously. Zhuo Qinger glanced at Yang Dongxu, and then continued to focus on the shooting of the advertisement.

Hearing that Zhuo Qing'er actually refuted his own words, and also quoted the history of cheongsam to refute him. Yang Dongxu knew that Zhuo Qing'er was not so vulnerable, and it also showed how much the other party attached importance to this matter.

"Yang Shaohao, it's really a coincidence that you are also here. Bao Xingyu walked in with a large bouquet of flowers, and saw a trace of unnaturalness on Yang Dongxu's face, but the expression on his face that he quickly adjusted smiled and came over to say hello.

"Bao Shao is good, and I won't say hello when I come to the magic capital, so that I can fulfill the friendship of the landlord. Yang Dongxu greeted with a smile.

Although the last dinner party seemed to be a happy guest and host, in fact, everyone had already planted contradictions. Because the Bao family returned to the mainland, they mainly looked at their old business in the ship and port industry, but they also seemed to be very interested in Huaxiu.

And Yang Dongxu, as the absolute major shareholder of Huaxiu, naturally cannot let others put a spoon into their pot to eat meat, even if the other party is a member of the Bao family, and Huaxiu has today's status Bao Xiaomei is indispensable. But that's not a reason for the Bao family to share the cake.

"It should be that I invited Yang Shao to dinner, but Yang Shao is too busy and always sees the beginning and the end. Bao Xingyu also had a smile on his face, if he didn't know the inside story, he thought that the relationship between the two people should be okay, and he would be so polite to invite him to dinner when he met.

"At the end of the year, there were a little more things. Yang Dongxu smiled and nodded, at this time, the wait in the studio lit up, and Li Jiaxin's shooting was completed.

Bao Xingyu smiled apologetically at Yang Dongxu, and then walked towards Li Jiaxin with the flowers. Li Jiaxin, who was about to go backstage to change clothes, suddenly saw Bao Xingyu's face paused, but she still showed a polite smile.

When she saw Bao Xingyu sending the flowers to her, she showed a panicked look on her face and subconsciously glanced in the direction of Yang Dongxu. But then she felt that something was wrong, and although she quickly withdrew her gaze, the people around her saw her action.

Bao Xingyu's face changed, and a trace of annoyance appeared between his eyebrows, when the woman he fell in love with, he had to look at the color of other men.

"This dress is beautiful and suits you well, I wish you more and more beautiful. "As a child of a big family, although he can't be happy and angry, Bao Xingyu's self-regulation ability is not bad, and he didn't seem to see Li Jiaxin's actions and sent the flowers over.

In fact, I came to visit the class today to send flowers, Bao Xingyu's real purpose was to invite Li Jiaxin to go to a party together, of course, it would be better if we could talk about love after the party.

But now it seems that this request is difficult to achieve, and if he puts it up again, he is likely to be rejected and lose face even more, so he didn't ask for anything but sent a blessing.

"Thank you!" Li Jiaxin is not a chick who has just debuted, and she also has a certain eye for human sophistication and observation, so when she heard Bao Xingyu's words, she didn't hesitate this time, or look at Yang Dongxu's movements, but took the flower with a smile and thanked her, and gave the other party a step.

On the other side, when Bao Xingyu sent flowers to Li Jiaxin subconsciously looked at him, Yang Dongxu showed a look of surprise on his face.

Although he has some thoughts about this beautiful woman who makes the rich wives in Hong Kong fearful, this is just an idea that all men will have, but having an idea does not necessarily have to act, even if Andy took Li Jiaxin to eat with him before.

But in fact, except for a few occasional meetings, the two sides have no contact at all, and naturally there will be no in-depth relationship. So Bao Xingyu sent flowers to Li Jiaxin as if she was afraid that her boyfriend would be jealous, which surprised him.

At the same time, he also felt a murderous aura, which did not come from Bao Xingyu, but from Zhuo Qing'er, who was standing beside him.

Compared with Zhuo Qinger, who was a little young in previous years, she has independently created her own brand in the past two years, whether it is dressing or personal cultivation, she is constantly approaching the goddess-level beauty, and this kind of goddess is not the kind of vase that is furnished. is the kind of goddess who has talent and ability to lay the foundation, so that many men are ashamed of themselves.

"What if I say, I haven't met her a few times in total, and I have met you by chance?" Yang Dongxu turned his head sideways and whispered to Zhuo Qing'er.

"Why don't I call Sister Zhou Ya and ask her if she believes it?" Zhuo Qing'er glanced at Yang Dongxu lightly.

Yang Dongxu shut up instantly, he really took the initiative to explain this matter when his brain was pumped, and the explanation of such a thing would only get darker and darker. The most correct way is to admit to death, even if he is caught raped in bed, he can say that he has drunk too much and is unconscious, or he is helping Li Jiaxin try the script, but it just so happens that this is a bed scene......

At the same time, he also felt that Zhuo Qing'er had changed too much in the past two years, if Zhuo Qing'er had misunderstood before, he would not have been surprised, and even gave him a cold face or something.

But now Zhuo Qing'er didn't do this at all, but told him to shut up directly, obviously he didn't do this thing, and he was extremely weak-hearted, and even a little afraid.

"Okay, everyone is tired today, I'll treat you to dinner in a moment. The cameraman will check as soon as possible if there are any missed shots, tomorrow we will change the scene, and it will be troublesome to reshoot when the time comes. If you don't miss the shot, then everyone will clean up and finish the work in hand and go to dinner together. After Zhuo Qing'er scolded Yang Dongxu back with a word, she began to enter the work mode of the eldest sister.