The night before, Lu Xiu was still talking about Xu Chunqiu's desire to take the queen, who would have thought that Tang Ze would make a phone call to Xu Chunqiu's mobile phone the next morning.

"The "Confined to Day and Night" you filmed some time ago should be ready to be released in theaters in the near future. ”

Xu Chunqiu was stunned for a moment: "It's been released?"

So suddenly?

Xu Chunqiu received this call at the dinner table, her mobile phone was turned on hands-free and placed next to the milk cup, Lu Xiu wiped the milk mustache from her mouth with one hand, and frowned when she heard Tang Ze's words: "It's just released so quietly, and there is no even the most basic publicity?"

Tang Ze suddenly heard Lu Xiu's voice, and his hand trembled and he almost didn't hold the phone: "Why is Mr. Lu listening to ...... next to you?"

"I turned on the hands-free. Xu Chunqiu replied.

Tang Ze: "......"

Okay, the little couple is sticky together, he should have gotten used to it.

He went on to explain: "The director said that the pre-filming of "Confined to Day and Night" was seriously overrun, because of the change of the role of Chu Jin in the middle of the process, coupled with the uncontrollable acting skills of the young actors, the entire battle line was stretched too long. ”

"It is said that at the end of the filming, Tu Zisu mortgaged the house, and almost his entire net worth was bet on this movie. ”

Xu Chunqiu was stunned for a moment, the crew had never seen Tuzi treat any actor or staff present harshly when filming, if it wasn't for Tang Ze's explanation, she didn't expect the crew to be so poor.

Lu Xiu sighed: "He doesn't know how to tell me if he has no money?"

Tang Ze also smiled bitterly: "It's not that you don't know the character of the director, didn't he already take a sum of money from you before the filming started, the director is thin-skinned and can't wipe off his face." ”

Lu Xiu let him laugh angrily for this reason: "So he just joked about Xuanfa, right, the box office of the theater is not good, and he can get by on his face?"

"The director of this film is aiming to win the award, and if it is applauded, it will be recognized, and it is not easy for literary films to achieve results at the box office. ”

Lu Xiu sighed: "What kind of problems are these directors. ”

"Is it too late to inject additional capital into them now?"

Tang Ze shook his head: "It's too late, the movies have already been scheduled, and now the money is spent in a panic, not to mention the publicity effect for the time being, such a wave of operations will offend many people." ”

"This circle is so big, and if the relationship is stiffened, everyone can't get over it. He changed his words and continued, "It's better to simply use zero publicity as a gimmick, and if the box office really doesn't go up, it will sell badly, and no one will lose face." ”

The propaganda stall has passed, the wood is already in the boat, and no one can say anything more.

"Confined to Day and Night" was released in major theaters with almost zero publicity.

Except for the crew's official Weibo and a hot search bought by Tang Ze's team #Xu Chunqiu is confined to day and night#, the publicity team has almost no action, no, to be precise, the crew of "Confined to Day and Night" doesn't even have a publicity team at all.

Fortunately, the three words "Xu Chunqiu" themselves have their own popularity, and gradually there began to be splashes on Weibo, and Tu Zisu realized the benefits of traffic at this time.

"Wait, "Confined to Day and Night" is released, when will it happen?"

""Confined to Day and Night"?

"It is the movie that Xu Chunqiu and Song Shenzhou collaborated on for the second time some time ago, and Fu Nanxun also made a cameo in the middle of the group. ”

"This movie is called "Confined to Day and Night", why haven't I heard of it before. ”

"What is the publicity and distribution team of the crew doing, why is it released quietly?"

"Tu Zisu's movie, Xu Chunqiu, Song Shenzhou, Fu Nanxun has such a luxurious lineup, and there is no publicity, is this like words?"

"Don't care what you're shooting, as long as it's Xu Chunqiu's movie, you must support it, and the movie ticket is arranged!"

“......”

The film "Confined to Day and Night" was first spread in a small area among the actors' fans, and after a whole day, with the explosive word-of-mouth, it #许春秋囿于昼夜#这条热搜一下子被顶到了热搜第一.

At half past eleven o'clock in the evening, Xu Chunqiu stared at this hot search on his mobile phone with a confused face, thinking in his heart that Tang Ze's hot search had been bought quite long-lasting, and it had not fallen by the evening.

When she got up the next morning and hung her throat and found that the entry was still hanging on the first place on the list, she finally realized the abnormality.

She lowered her head and typed to Tang Ze: "...... Mr. Tang, your hot search is a bit fake. ”

Tang Ze: "The conscience of heaven and earth, I really didn't buy this." ”

"What's wrong with Weibo?"

Tang Ze: "......"

Would you rather believe that the system is bug than believe that this is a natural hot search?

Then followed by the sharp increase in the scheduling rate of major theaters.

Tuzi Su Tie refused to spend money like a rooster plucking, and the major theaters did not give more than seven percentage points to "Confined to Day and Night" from the beginning, and it was already for the sake of the actors and directors to give 5%.

After all, the box office sometimes looks at metaphysics, and the works that big directors and first-line big names have painstakingly spent most of their thoughts polishing, and sometimes they are not as high as the box office returns of some shoddy popcorn movies.

Who would have thought that after the first batch of audiences walked out of the screening hall satisfied, "Confined to Day and Night", which was quietly launched, ushered in a blowout growth in attendance, and some theaters even had a rare situation of short supply.

On the first day of release, the ratings of major film and television platforms were all 9.0, and gradually there were people outside the fan group who ate melons, as well as some professional film critics began to express their feelings about this movie.

"Hello everyone, I walked out of the cinema crying again, it's really good to cry. ”

"I didn't know what movie to watch when I went out on a date with my boyfriend, so I chose this film by chance, but I didn't expect to cry like a dog when I watched it, and my eye makeup was crying. ”

"From a teenage girl to a white-haired old man who is about to die, who doesn't say a word after watching this movie?"

"And the last part of the ballet, is it a stand-in, what kind of stand-in can withstand so many big close-ups, and is the current technology so powerful?"

"It's not a stand-in, I feel like Xu Chunqiu danced it himself. ”

"Ballet, isn't it, isn't it, Xu Chunqiu is so omnipotent, it's a little too awesome......"

“......”