208 Ideas for Cooperation

Just when Xiao Feng felt dazed and about to fall asleep, Helen suddenly raised her head and put a red stamp on his mouth, almost suffocating Xiao Feng to death, until he was in good spirits, and then said to him.

"Xiao, is the wine you drank today really from your winery?"

"Of course, what's wrong?"

It was the first time for Helen to talk to Xiao Feng so seriously, and looking at her serious expression, Xiao Feng had to cheer up.

"Your wine is really delicious, when will the energy be produced?"

Helen's question stunned Xiao Feng's question, and he couldn't help but ask, "Why are you asking this?"

Helen looked at him several times before she said to him, "That's right, I probably didn't tell you before." My family actually runs a PR agency in the United States... ”

Helen began to introduce Xiao Feng to her family situation, Xiao Feng was a little confused, what do you mean? I and you are just a short-term dew marriage, why are you introducing your family to me? Could it be that it has only been two days, and you want to rely on me?

But after hearing this, he gradually understood what Helen meant.

It turned out that Helen's father started a winery, and their family had three wineries in the Napa Valley, and they had been making wine since her grandparents' generation, and the family business had always been good.

Later, her father went to Los Angeles in college, where she met her mother who was a third-rate actor, and later after her father graduated from college, her mother also failed in Hollywood, so they went back to their hometown in Napa to make wine.

Although Helen's mother was unsuccessful as an actress, she met a lot of celebrities during that period, and she was also very business-minded, and after going back to brew wine with her father for two years, she set up a public relations company to organize various high-end banquets, wedding banquets and so on in Los Angeles.

And with the opportunity to hold various high-end banquets and sell their own wines, her mother's business has become bigger and bigger over the years.

From just organizing parties for celebrities in Los Angeles at the beginning, to hosting birthday parties, wedding banquets, and children's coming-of-age banquets for celebrities in the beginning.

Later, it began to undertake large-scale celebrations of various companies, or various economic forums, various celebrity cocktail parties, charity auctions and other business celebrations.

Their family's public relations agency is getting bigger and bigger, and they are getting in touch with more and more celebrities, and they are meeting more and more discerning customers.

So much so that in recent years, she has watched her mother sometimes be picked on by customers and toss her hair gray.

And as their public relations company is getting bigger and bigger, the competition is also increasing, in the United States like her family to undertake a variety of business banquets of the public relations company can be a lot, many people are hands and eyes of the world, this industry competition is extremely fierce, without a few special means, it is really difficult to gain a foothold in the industry.

And today, after drinking Xiao Feng's special fruit wine, this Helen moved his mind, their public relations company, in recent years, the competition in the same industry is particularly fierce, and if you want to stand out in these competitions, you must come up with your own uniqueness to attract customers.

So what's so unique about their public relations company? Helen thought about it and thought, it must not have been before, but after meeting Xiao Feng today, she felt that she did, but the premise was that she had to ask Xiao Feng's consent.

“。。。。 So... So you want to buy my winery and sell it in the United States?"

Xiao Feng roughly understood Helen's thoughts, and Helen rolled her eyes: "It's not to buy your wine, but to win the exclusive agency rights of these wines in the United States? Then we will help you package the hype and give you all kinds of high-end banquets in the United States to sell! You must know that the upper class in the United States basically likes fruit wine, and ordinary high-end banquets are indispensable for fine wines such as champagne and red wine." But now these wines are basically rotten at banquets, but your fruit wines are different, I tasted them today, they are really unique, and the taste is really difficult to describe, I drank them once, and I feel addicted, and I believe other Americans will definitely like them. When the time comes, I will win the exclusive agency and introduce this wine to the upper class society in the United States, you must know that once what kind of wine is popular in the upper class society in the United States, it will soon be popularized in the middle and lower classes, and then your wine will open the market in the United States. ”

Helen said that Xiao Feng listened very seriously, and Helen's words were partly true, but partly he didn't believe them.

For example, Helen said that she introduced these wines to the American high society, but in fact, she clearly wanted to use Xiao Feng's wine to attract more customers.

Xiao Feng is particularly confident in this otherworldly wine, this wine has such a unique taste and taste, once it is mass-produced, it will definitely succeed in this world.

And Helen won the exclusive agent of the United States, and when the time came, she said to the Americans, you see that this wine is only here for me, and when the upper class society in the United States holds high-end banquets, if there are no these wines, wouldn't it be very faceless?

Therefore, she will definitely find her mother's public relations agency to hold a banquet, and she wants to use the otherworldly wine provided by Xiao Feng to erect their family's signboard and establish a unique image of their family.

But her other sentence is very right, any good thing actually spreads from the upper class to the lower class.

For example, if your new wine is promoted in the United States, no matter how much advertising you do, ordinary Americans may not be able to accept it.

But if the upper class of the United States says, wow, these special fruit wines from China are really delicious, not only delicious, but also beneficial to human health, what kind of virtues will ordinary people in the United States have when you see them?

Not to mention the United States, this situation is the same all over the world, even in China.

And this is precisely the fastest way to open up the market for these new fruit wines, and considering that most of the Chinese people have the characteristics of blindly following the trend, especially the characteristics of the more superstitious foreign products.

For example, the electronic toilet seat, which has long been produced in China, but the common people think that it is expensive to sell, and the quality is not good.

The same goes for this fruit wine, if you promote it in China, you may invest a lot, but it is not yet accepted by the Chinese people, but if you say that it is delicious first, then when you take it back to the domestic market, it may be much easier to sell, and the most important thing is that it can still be sold at a high price!