Chapter 783: Recruit Whom, Provoke Whom (Second Update)

The second production line, under the protection of abundant funds, smoothly began assembly and commissioning.

Of course, there are still a few weeks before the official production.

And during this time, everything was calm.

After an initial price reduction frenzy in the market, the market gradually calmed down as Intel and Loongson did not have follow-up price cuts or other promotional activities.

In Huaxia, due to the endorsement of the official media, most ordinary computer users choose Loongson, which is the choice of computers. After all, the performance is a little better, and the price is the same.

Then naturally choose Loongson.

Some high-end users still choose the Pentium 2, after all, the performance of the Pentium 2 is indeed beating the Loongson. There is no denying this.

For the time being, everyone is considered to be well water and not river water.

Of course, anyone with a discerning eye knows that Intel is preparing to use money to consume Loongson.

After all, if you don't make money, it depends on how much energy you consume. On Loongson's side, there is only one Chinese market. But Intel also has a global market. In such a comparison, Loongson can't afford to consume.

When the market was worried about Loongson, there was a company that was speechless.

Who are we hiring, how did the market become like thisβ€”β€” this company is AMD.

AMD is the second oldest in 10,000 years and slowly develops his CPU. As a result, a Loongson fell from the sky, and then joined forces with Intel to turn the entire CPU market upside down.

Originally, AMD was also going to watch the show on the sidelines, sitting on the mountain and watching the tiger fight. As a result, before they saw the collapse of Intel or Loongson's house, their own one-third of an acre of land was destroyed.

This time, my heart is really dripping blood.

Originally, they were still selling K6-2, and they thought they could sell it for more than half a year. In this way, you can also make a wave of money safely. After all, the performance is similar to the Pentium, and the price is a little cheaper. Then the K5 series is about the same as Celeron, and the price is a little cheaper.

They relied on being so cheap to occupy market share. As a result, who expected that the market would be updated all of a sudden.

Pentium becomes Pentium 2, and Celeron becomes Celeron 2. This Pentium 2 hangs K6-2, they admit it. After all, the high-end processor market has always been Intel's domain. They never had the luxury of snatching. They were all satisfied to be able to share such a small cup of rice from it.

But in the low-end market, they don't give up an inch of land. The result is good now, Celeron 2 comes out, and the performance is about the same as their K6-2 processor, far beating their K5 processor.

Not only that, but the price is an avalanche. Originally, Celeron sold for about 800, and K5 sold for six or seven hundred, but it was cheaper anyway.

As a result, now, Celeron 2 sells for 430 yuan! Is this what people do?

AMD President Jerry Sanders looked at the market price list in his hand with a depressed expression.

CELERON 2,233,430 yuan, CELERON 2,266,450 yuan. Huaxia Loongson 1st generation 300,430 yuan.

These three prices deeply pierced his heart.

It's not a human thing!

"President, in the Chinese market, our sales volume has been reduced to single digits!" the secretary came to report.

Single-digit sales! It's no different from being eliminated from the market.

"What about the global market?" Sanders snorted.

"Uh... , the high-end market share is 8%, and the low-end market share is 1.3%!" the secretary said in a deep voice.

Jerry Sanders' cheeks twitched.

Originally, in the high-end market, AMD's market share was about 18%. The low-end market is around 35%. As a result, now a large chunk of the high-end market has been robbed, of course, he admits this. Pentium 2 is just too tough. However, the low-end market was beaten to slag, and he couldn't stand it.

"Celeron 2!" Jerry Sanders gritted his teeth.

"What about our next-generation processors?" asked Jerry Sanders.

The next generation of processors is the K7 and K6-3, both of which use a 0.18-micron process. The K7 is aimed at the high-end market, while the K6-3 is aimed at the low-end market.

"It is planned to go public in 1999!" the secretary reported.

Under normal circumstances, Intel will not launch the Pentium 2 so early, and will also launch the Pentium 2 at the end of next year. After that, AMD followed suit. After all, AMD has been a catch-up in the past few years.

Who would have expected that after Intel was stimulated by Qin Feng, it came up with laboratory products a year in advance. This leaves AMD speechless.

"To speed up research, it must be launched as soon as possible!" Jerry Sanders snorted.

Subsequently, Jerry Sanders convened a board meeting to discuss the matter.

"If we launch the K7 and K6-3 ahead of schedule, we will lose a lot!"

This requires increased investment in R&D and the retrieval of most CPUs on the market. So that they lose a lot.

"If we don't follow up quickly, we're left out of the market. K7 and K6-3 have to be launched as soon as possible!" said Jerry Sanders.

It's too late, and the market won't have a place for them.

K7, that is, a product comparable to Pentium 2. Of course, the performance will still be slightly inferior. But at least it can be countered. Won't be hung like K6-2. As for the K6-3, that performance is superior to that of the Celeron 2. Of course, the price of Celeron 2 is a bit of a pain now.

"And the money, you don't have to worry, I'm going to talk to the investors!" Jerry Sanders said.

For a company, nothing is more important than money.

Originally, AMD would not be short of funds. After all, they can also occupy more than 30% of the overall market share in the market. But after being disrupted by Qin Feng like this, they almost collapsed.

Therefore, I can only find the gold owner.

It has been supporting AMD by a Abu Dhabi consortium called ATIC. These oil tyrant conglomerates are never short of money. For them, investing a little money in AMD is just a matter of getting their hands dirty.

Although it is said, AMD's market share is now beaten by Intel every year. Intel eats almost 80% of the market, and AMD only 20%. But Abu Dhabi's oil tycoons don't care if they lose some money.

Therefore, this is also the reason why Jerry Sanders, or AMD, still has confidence in such a severe market.

"No problem. How much!" Abu Dhabi's ATIC consortium asked generously, "How much do you earn this year?"

Jerry Sanders was slightly proud.

"Last year, our annual revenue has surpassed..."Jerry Sanders is about to proudly introduce AMD's market share and annual revenue last year.

When AMD was founded, it had only 8 employees, no office space, and started a business in its own house. Today, it is a large company with more than 5,000 employees and sales of more than $2 billion.

But before he could speak, the local tyrant of the Abu Dhabi ATIC consortium waved his hand.

"Don't talk to me about useless things, in a word, how much do you want!" asked the local tyrant of the Abu Dhabi ATIC consortium casually.