Chapter 183: Oppressing Their Profit Margins

"You guys are very sensitive. ”

In Beijing, Xie Tiancheng, director of the Second Bureau, met with Zhou Heng and Tang Zifeng, who came to report the situation, in his office. After listening to the report made by Tang Zifeng, Xie Tiancheng immediately gave them a high evaluation.

"A few days ago, the ministry conveyed a report submitted by a central think tank, on the establishment of diplomatic relations between China and South Korea four years ago, the development of trade between the two countries and the investment of South Korean enterprises in China was comprehensively sorted out, the report believes that China is actively attracting South Korean investment at the same time, we should also pay special attention to South Korea's economic invasion of China. I don't think the views put forward by the think tank experts are as profound as yours, and at the very least, the experts have not put forward the practice of promoting economic penetration through cultural infiltration. Xie Tiancheng said.

"Maybe it's because the experts haven't been exposed to Korean powder. Tang Zifeng joked with a smile.

Xie Tiancheng said: "In essence, it is still a problem of insufficient sensitivity. In fact, the phenomenon of worshipping Korean culture has become very common around us, but we turn a blind eye, or even if we see it, we feel that it is just some cultural phenomenon, and it is not a problem. Now listening to you, I also realize that culture is not only culture, once it has formed a general ...... in Chinese society"

Speaking of this, he hesitated, not knowing what words to use. Tang Zifeng said it for him: "This phenomenon can be called Hahan. ”

"Ha Han?" Xie Tiancheng was a little confused.

Tang Zifeng explained: "It means liking or worshiping Korea, and there are also Hari and Hami, all of which mean the same thing." By the way, this is mainly a young person's statement, and Director Xie may not have heard of it. ”

In fact, Tang Zifeng himself is not sure whether the current saying "Ha Han" has appeared, he said it based on the memory of later generations. In his impression, the mid-to-late 90s were not the most prosperous time for the Hahan clan, and the first decade of the new century was called madness.

Xie Tiancheng didn't investigate the source of the words, he nodded and said: "Well, according to what Xiao Tang said, when there is this phenomenon of Ha Han, everyone will unconsciously think that South Korea's technology is more advanced than ours, and South Korean products are more advanced than ours, which is equivalent to giving a big image advertisement to all Korean products, which is very unfavorable for Chinese enterprises to compete with Korean enterprises." ”

Zhou Heng said: "Exactly. After Xiao Tang talked to me about this matter, I felt that it was very difficult for us to compete for the right to speak with each other just because we were one machine and one unit, and this matter should be raised to the national level. ”

Tang Zifeng said: "I don't think it's too much to talk about this issue at the level of national security. ”

"Is it national security?" Xie Tiancheng thought for a while and said, "Xiao Tang's words also have some truth, we haven't thought about it in the past. In this case, I will report your opinions to the ministry, and ask the ministry to report to the central authorities as soon as possible. As for our second bureau, what we can do is only in the field of electromechanical, what do you think about this, Lao Zhou?"

Zhou Heng said: "This matter should be done at several levels, and the national level should have some actions, specifically in our mechanical and electrical field, and even the machine tool industry, which should also have its own actions." We came back to the bureau to report this time, and we also wanted to ask the bureau to help coordinate and unite all machine tool companies to jointly deal with the impact of Korean-funded machine tools on us. ”

"That's totally fine. Xie Tiancheng agreed very happily, which was originally within his purview, and he asked, "What are your plans?"

He looked at Zhou Heng and asked, but Zhou Heng pointed at Tang Zifeng and said, "Let Xiao Tang talk about this matter, his thinking is clearer than mine." ”

Hearing Zhou Heng say this, Xie Tiancheng was slightly stunned, he exchanged a look with Zhou Heng, and seemed to understand something from Zhou Heng's eyes. In front of Tang Zifeng, he didn't bother to say anything, just turned his head to Tang Zifeng and said: "In that case, Xiao Tang, you can talk about it, be bold, you are also the factory leader of a large state-owned factory now, and you can put forward any ideas." ”

The appointment of Tang Zifeng as the deputy director of Linyi Machine is a kind of "fire line promotion". With Tang Zifeng's qualifications, if he stayed in the bureau, it would be relatively fast to be able to mention a chief clerk at this time, but because he was named by Zhou Heng to take him to Linyi Machine, and after he went, he did indeed make some shocking achievements, so he was promoted to the deputy director of Linyi Machine.

Tang Zifeng has a very high status in Linyiji, in addition to the leaders of a cadre factory, middle-level cadres and ordinary workers are subordinates in front of him. But when he returned to the bureau, his position was not enough, even in front of a division chief, he had to be respectful and call himself "Little Don". This is not only the difference between the level of the enterprise and the level of the organization, but also the factors of his lack of qualifications and young age.

Before that, he returned to Beijing to report to Xie Tiancheng a lot of times, but he was generally in a subordinate position with a big gap, in addition to reporting, it was to ask for instructions and accept various instructions, and it was difficult to discuss issues with Xie Tiancheng on an equal footing like Zhou Heng.

Xie Tiancheng said this just now, but he was telling Tang Zifeng that he now has the qualifications to discuss issues with him, and he can express his own opinions, and even question Xie Tiancheng's views. This is a big change, which means that the bureau leaders are already paying attention to his voice and no longer treating him as a young man who does not understand the world.

Of course, Tang Zifeng could hear what Xie Tiancheng meant, he was not a person who would have stage fright in front of the leader, so he puffed up his chest and said:

"At present, South Korean machine tool companies are fierce and compete with us in almost all machine tool categories. To tell the truth, this kind of competition is a loss for us, because these markets originally belonged to us, and if the Korean companies won it, it would mean our losses, and the Korean companies did not win it, and we did not make a profit.

"In the past few years, the growth of the domestic machine tool market has been slow, and the machine tool companies have a hard time, like our machine and even fell into serious losses, almost on the verge of bankruptcy. Since the beginning of this year, the domestic machine tool market has picked up, and we are preparing to take advantage of this opportunity to vigorously develop. If the South Korean machine tool robs the market, we are weak in development, but they can draw nutrients from the Chinese market and continue to grow, and it will be more difficult for us to compete with them in the future. ”

"You're right, then, what should we do?" Xie Tiancheng asked.

Tang Zifeng said: "There are several aspects that we consider. First, South Korean machine tool companies cannot easily get profits, and their profit margins must be suppressed, so that even if they gain the market, they will not be able to profit from the market. To put it simply, it is to fight a price war with them and force them to ship at cost price. ”

"You mean, unite the country's machine tool companies to reduce prices?" Xie Tiancheng asked, his eyebrows furrowed slightly, obviously not in favor of this strategy.

Tang Zifeng shook his head and said, "It's not necessary. If a large factory like us Linyi Machine goes to fight a price war with South Korean machine tool companies, it will eventually become a second-rate enterprise. Our goal is to deal with Japan, Germany, and just one South Korea, and it is not worth our self-surrender. ”

Xie Tiancheng smiled. Tang Zifeng's words are really a bit arrogant. In fact, within the Second Bureau, there are also some cadres who are Koreanphobic and feel that South Korea has strong technology. There are really not many people who can say "just one South Korea" like Tang Zifeng.

"So, what's going on with the price war you're talking about?" Xie Tiancheng asked.

Tang Zifeng said: "This work is left to private enterprises. They are small businesses themselves, with a low level of technology, and have always survived by fighting price wars. It is necessary to let them fight a war of attrition with South Korean companies and force South Korean machine tools to reduce prices. ”

"But can the private sector pose a threat to South Korean companies?" Xie asked.

Tang Zifeng smiled: "It depends on whether we can help or not." ”

Xie Tiancheng somewhat understood: "You mean...... , and our large state-owned enterprises will help them?"

"Exactly. Tang Zifeng said, "We have learned that most of the domestic private machine tool enterprises, most of the scale is relatively small, the technology is not systematic, they are mainly low-precision machine tools, CNC is almost blank." Their target market is mainly small coastal machining enterprises, which mainly produce some metal products with low precision, low precision requirements for machine tools, and are more concerned about price.

"Our idea is to associate with these private companies, and we, the state-owned manufacturers, will provide them with technical guidance, including providing some key components, improve their technical level, and upgrade their products to a level that can compete with Korean machine tool companies.

"These companies are much better at controlling costs than we do, so they can produce machine tools that have a big price advantage. If Korean machine tools want to gain more market share, they will have to rely on price reductions to compete with them. ”

"But in this way, these private companies will also steal your market. Xie Tiancheng reminded.

Tang Zifeng said: "Our goal is the sea of stars...... , uh, I mean, our target market should be mid-to-high-end machine tools. In fact, now private machine tool companies have made the low-end machine tool market into a quagmire, an ordinary horizontal machine tool, the price of these enterprises is less than 5,000 yuan, we can not do it anyway.

"The machine tools produced by these private enterprises are no different from our machine tools when they are first used, and after two years, the accuracy will be greatly reduced, and they can only be scrapped. However, some customer companies originally purchased machine tools for a short-term order, and a machine tool can be used for two years is enough, so they will only buy the cheapest machine tool.

"It's okay for the private sector to do this, but if we do the same, we're going to end up smashing our own brand. Therefore, we feel that instead of competing with private companies for this low-end market, it is better to let this market out, we specialize in the high-end machine tool market, and form a strategic division of labor with them. ”