Soon, Xia Yu read all the opinions, the best ones are the names of "Global Daily", "Fengyun Daily" and "International Daily", and other names such as "Daily News" and "Minsheng Daily", the names are good, but they do not fit the positioning of this new newspaper in Xia Yu's heart.

Although Xia Yu's positioning of the new newspaper is mainly political news + people's livelihood news + international news, supplemented by other categories of news.

But among the three positions, Xia Yu is also divided into a sequence according to their importance.

The most important thing is international news, followed by political news, and finally people's livelihood news.

Therefore, the three names of "Global Daily", "Fengyun Daily", and "International Daily" will be more recognized by him, and Yan Wenhan and others have figured out Xia Yu's thoughts.

It is impossible for the newly established Jiuding News Agency to launch its business from the beginning, and outsiders will only buy services when they see the results.

Therefore, it is natural to use it internally first, so what can better play the effect of Jiuding News Agency is naturally in the international news!

Moreover, in the area of international news, Xiangjiang does not have very few newspapers, even if it is not professional, the market is blank, as long as it is done well, it can make a steady profit, and being a pioneer can also establish authority.

Under a variety of considerations, Xia Yu naturally attaches more importance to international news and wants to play a distinctive role!

Looking at the three suggestions placed in front of him, Xia Yu touched his chin and thought carefully, and his thinking was unconsciously linked to Time Warner in his previous life.

Time Warner's print media is mainly magazines, not newspapers, and it has 64 magazines covering 264 million people around the world, the most famous of which are "Time", "Sports Illustrated", "People", "Fortune" and other magazines.

When it comes to international news and current affairs, Time magazine has the greatest influence.

Although it is embarrassing to say it, if anyone in China in the previous life appeared on the cover of "Time Magazine" and became the cover character, it would definitely cause a sensation, and this is only an Asian version of the cover character.

If it appeared on the cover of the international edition, the sensation would be even more violent.

This lack of self-confidence and the performance of attaching more importance to the recognition of others, after Xia Yu saw it, he felt very uncomfortable.

So in this life, he is in the news media industry, and naturally he wants to change this status quo, so he must have a magazine and "Time Magazine" to compete with each other.

Jiuding Daily launched an economic magazine in the same field, benchmarking against Fortune and Forbes.

This newspaper that has not yet been launched will naturally not be as simple as just launching a newspaper, Xia Yu also has the purpose of launching a magazine in the same field at that time, and the target is "Time Magazine".

Based on this consideration, the choice of newspaper name this time should naturally be more cautious, and it should be able to connect to the later magazines.

At this time, Xia Yu remembered that "Time Magazine" has a very famous brand, that is, the person of the year, and the purpose of the selection is to "select the person who has the most significant impact on the news and people's lives, whether it is good or bad." ”

In previous lives, those who could be on this list were the most powerful people in the world, or the most influential people of the year.

Such as Aunt Mo in Germany in 2015, Trump in 2016, and Oba Niu in 2012.

It's a pity that it's difficult for my country's bigwigs to go up!

And with the memory of Time Warner's bosses, Xia Yu knows that the media in Europe and the United States are full of prejudice against Huaxia, and there are countless media that wantonly slander Huaxia, and Time Warner has not done this kind of thing.

Since he was reborn in a lifetime, he naturally wants to have a place in the media field that belongs to China and the Chinese, so he must have a certain right to speak and make his own voice heard.

Since there is no way to buy "Time", there must be a rivalry with "Time".

Like the influential selection brand of the year, Xia Yu naturally wants to have.

If you think about it this way, it is more appropriate for "Fengyun Daily", when the magazine is directly called "Fengyun Weekly", and when the selection brand is launched, it will be directly called XX Person of the Year, and the name is more authentic than that of "Time Magazine".

If the copycat wants to kill the genuine goods, it is natural to take a name that sounds more genuine than the genuine one!

Thinking of this, Xia Yu showed a sinister smile.

Pikachu, it's up to you!

Ahh

After thinking about it, Xia Yu called Yan Wenhan in.

"Boss, are you looking for me?"

Yan Wenhan said respectfully, his eyes swept to the papers on Xia Yu's desktop, and he suddenly guessed the purpose of the boss asking him to come, and he felt a little bottom in his heart.

"The new newspaper, I have decided, it is called "Fengyun Daily", Sun Xin's idea is very good, he can sit and watch the world change without leaving home, this kind of idea is very atmospheric. ”

"Thinking about it from another angle, it can also be understood that the goal of our newspaper is to be able to stir up the world, which is the highest pursuit of the media industry. “

"I hope that one day, our newspaper will have such a strong voice and influence!"

"This name can also whip everyone at all times, don't slack off, and always move towards this goal!"

Xia Yu looked at Yan Wenhan with a serious face and said.

This represents the high expectations in Xia Yu's heart, and once again create a top public opinion weapon!

Hearing Xia Yu say so solemnly, Yan Wenhan deeply felt the importance of the boss to the new newspaper, and he nodded heavily in response: "Boss, rest assured, I will definitely pay attention to 200% and make every effort to build this new newspaper!"

"This newspaper is very dependent on Jiuding News Agency, and there is no way to make it before the news agency is built, but the media industry is in great need of talents who can play with the pen, and it is necessary to analyze it thoroughly in terms of current affairs and the overall situation, you can now recruit people and start building the newspaper, understand?"

Xia Yu looked at Yan Wenhan and gave him some advice.

"I understand, I'll go out later, I won't let you down!"

Yan Wenhan solemnly assured.

Xia Yu nodded, then thought about it, and asked again, "Did Gavin Peter come to you?"

"He's already come to me, I've already ordered him to go down, and the publishing business is now in contact with him, and the division should be completed in a few days. ”

Yan Wenhan hurriedly reported.

"Well, I hope you understand, we are a newspaper company, the main purpose is to do newspapers and magazines and other paper media, although the publishing business is profitable, but it will be distracted, and if you want to become bigger and stronger, you can only divide it. Moreover, there is still a big market in the newspaper industry waiting for us to explore, and it is better to concentrate on one thing. ”

Xia Yu said in a deep tone.

There was a sense of appeasement to Yan Wenhan in his words, after all, the publishing business was built by Yan Wenhan, but as soon as the result was given, it would be uncomfortable for everyone to give it to others, in order to avoid Yan Wenhan thinking too much, Xia Yu still had to make a gesture.

Yan Wenhan said with a free and easy smile: "Boss, I understand this truth, and I also plan to continue to work in the paper media market." ”

"It's good that you can think like this, I've worked hard for you, you can get busy first!"

Xia Yu nodded with satisfaction and said.

"Boss, I'll go first, you can call me if you have something!"

After Yan Wenhan finished speaking, he left the office.

Looking at Yan Wenhan's back, Xia Yu showed a satisfied smile.