Chapter 790: Death is Expensive
In the morning in the courtyard restaurant, Yang Dongxu lowered his head and drank crockpot soup, and Zhuo Qinger sat opposite him. I want to be free of charge - watch - finish - whole version - please - 100 degrees - search - I don't know what is wrong in the last few days, he likes to mix noodles and crockpot soup.
To be precise, I inexplicably miss the mixed noodles and crockpot simmering soup. In his last life, he stayed on the construction site in Nanchang, Jiangxi for a few years, so he ate mixed noodles and crockpot simmered soup for a few years.
After leaving Nanchang, he went to work in other places, although he also sold mixed noodles and crockpot simmered soup, but he always felt that something was missing. Maybe this is feelings, in layman's terms, hypocrisy.
As for why he has been hypocritical recently, he can't say clearly. Maybe it's because Zhou Ya's relationship with his family is a little emotional, so that he has a relationship with his family in his last life.
Poor couples mourn everything, to be precise, poor families are similar. In this life, the relationship between parents and grandparents has eased, and it is not without the role of economic prosperity.
It is said that the richer the person, the more he picks the door, and this door is actually relative to the wealth of the rich. For example, when a multimillionaire buys a few cents a pound of vegetables, he will be considered to be picking the door if he talks about the price of the rice and the price.
In fact, the poor sometimes get poorer and harder, and the rural people are simple, but there are also those who scold the street because of the lack of chickens raised by their own families, and there are even fights because others rub a little bit of their own fields. In short, the generosity of the poor is a kind of poor generosity, and after being poor and generous once, it will cause the husband and wife, and the mother-in-law and daughter-in-law continue to fight each other, and then cause family conflicts.
So recently, Yang Dongxu has been thinking about a problem, saying that money can't buy feelings, but the rich self in this life has affected his family, and then Yang's mother, who quarreled in the previous life, and her grandparents live in peace and even have the warmth of a family.
The uncle who has been a bachelor all his life also has his own family, although he occasionally does things a little bit of a brainless fuck, but compared to the previous life, it is definitely a heaven and an earth. All this is because the Yang family is wealthy, so can't money really buy feelings?
"What do you want?" Zhuo Qing'er stretched out her hand and shook in front of Yang Dongxu, who was eating and eating, his eyes lost focus and he was a little stunned.
She hadn't been in Nanchang, so she was a little unaccustomed to eating the mixed noodles with chopped peppers. However, the crockpot soup tastes very good, although it is the first time to drink it, and the novelty is a little better than the usual porridge tree, so he eats steamed buns and fritters and drinks the soup early.
"It's nothing, what's going on with the branding?" Yang Dongxu put the meatloaf in the soup into his mouth, and then pulled the mixed noodles in the bowl with a hula.
Although he knew that the nutrients in the crockpot soup were in the soup, as a wealthy person, he should only drink the soup and not eat those meatloaf, pork ribs, or cuttlefish segments.
But Yang Dongxu likes to eat this, and when he subconsciously wants to let Cui's mother simmer the soup, there are many main ingredients in a crockpot. However, thinking about it, putting more ingredients seems to destroy the soul of the simmering soup, so I can't help it.
This feeling of wanting to eat but not being able to fully meet all the requirements according to his own wishes, it seems to have a taste of life when he tastes it carefully, and he has the reason to hold the yuan and keep it, he began to be hypocritical again.
With his current wealth, not to mention drinking meatloaf crockpot simmering soup, putting two meatloaf in it, and pork ribs with simmered soup, multi-party pork ribs. Even if he puts the crockpot in it all meatloaf and ribs, he can afford to eat every day for several lifetimes.
"Wedding photography is going well, although most people now opt for Western-style weddings. But some wealthy people and celebrities have begun to like the grandeur and traditional beauty of Chinese weddings.
Part of this is the influence of traditional thinking, but more people with conditions want to have a different wedding and distinguish it from ordinary people. Zhuo Qing'er said.
Something nodded, if not for an authentic and somewhat intelligent Chinese. You will feel inexplicable about some of the thoughts of the Chinese.
For example, in the beginning, Western-style things were pursued by rich people, because foreign products seemed to be synonymous with high-end, luxury, and advanced, and if you didn't sell them, it seemed that the money in your pocket was not money but waste paper.
But when the middle class of domestic economic development began to consume foreign tea, the rich began to play luxury. When some wealthy Chinese people also play luxury goods and want to experience the feeling of local tyrants.
Some of the top wealthy people in China have begun to return to tradition, so ten years ago, you were rich in China if you could have some advanced electronic products or home appliances, and cars or something.
Five years ago, those who could afford to buy well-known foreign brands and get the latest styles were also wealthy. Now the top handful of people have begun to play with antique calligraphy and paintings, and even the courtyard houses in Yanjing have begun to increase in price.
At this time, if you show off those luxury goods in front of these people, it is estimated that they will only smile faintly, because your so-called brand bags, rings, or clothes are not as attractive as a piece of porcelain in their eyes.
In short, the rich are the first to pursue, and after a while the poor flock to it, and it seems that in this way they feel that they are also rich. But when they really could afford these things, they suddenly sent those rich people to look at them with disdain. The unwanted rotten wood in their old house has become a treasure in the eyes of these rich people
"What about clothing brands?" Yang Dongxu continued.
"The ordinary grade is very good to sell with foreign brands, and it has a certain popularity. I have invited several celebrities to endorse in China, and I am negotiating with a few Hollywood celebrities who are still well-known internationally, but I found a phenomenon. ”
"What phenomenon?" Yang Dongxu looked at Zhuo Qing'er curiously.
"Some foreign guests seem to be very interested in the traditional beauty of China, such as those silks, cheongsam, and simplified and modified Hanfu and Tang costumes that conform to the European and American styles.
Some intricate embroidery, but also some families with historical heritage, and even princes and nobles are potential customers. For example, the last time I went on a business trip to Italy, a princess of the royal family was very fascinated by Suzhou embroidery.
These people may have a certain demand for those big brand clothes, but they never buy them, and more often choose to make them.
Except for a few people who insist on ancient culture, most people prefer these big brands, and even want to print an English mark on their heads. ”
"I've been humble for a long time, and I want others to admit that I'm a person now, so I put on other people's clothes, speak other people's languages, and even name my own family, in this way I want to be recognized by the other party, a group of poor people with low self-esteem" Yang Dongxu shrugged his shoulders.
Although Zhuo Qing'er was surprised by such a phenomenon, he was no longer surprised. Not to mention that the national economy is just about to enter the fast lane of rapid recovery.
Even in the later generations, many domestic technical products are no worse than foreign ones, or even the first in the world, Chinese people still feel that foreign things are of high grade, and domestic products always seem so earthy.
Of course, this is also related to the fact that many domestic enterprises have not established the reputation and credibility of their products after their brutal development. As soon as I saw the domestic product, everyone's first reaction was: Is the quality of this thing qualified? It won't be 1000 yuan, and the material is only 1 yuan, right? It's too earthy, let's buy Nike
"That Us"
"The reason why you come back from abroad for export and domestic sales is because you insist on being self-financing and don't want to lose too much money in the early stage. Since this is the trend of the times, and you want to do it, then this is the way to go.
However, in addition to this brand that exports to domestic sales, goes abroad to soak in foreigners' bathwater and then ships it back to China to sell, you need to build a brand that belongs entirely to China.
This brand takes the route of high-end luxury, in short, it focuses on ancient Chinese style. Regardless of whether anyone sells it or not, it will not reduce the price, or even increase the price.
Celebrities first ask Hong Kong's big names to endorse, such as the Four Heavenly Kings or something. Although the Hong Kong film and television industry has gone downhill again, the influence of Hong Kong stars is still not comparable to that of mainland stars.
And then in the international also invite big names to endorse, in short, it doesn't matter if the brand makes money or not, who is the endorsement is popular, who is the endorsement, the advertisement only buys the prime time and directly takes the money to smash the king out, how luxurious the flagship store is, how expensive the clothes are. ”
"How do I feel that you are cheating on me?" Zhuo Qing'er looked at Yang Dongxu with a suspicious expression.
Although the brand of Huaxiu now has a certain popularity, especially the export to domestic sales is very profitable. But according to Yang Dongxu's request, even if he smashes the big money circle into it, it is estimated that it will be a sound, this plan is simply a bottomless pit, and it is also the kind of bottomless pit that the brains come up with.
"The first two years are definitely a loss, but when you stick to it for two or three years, as long as there are no quality problems. Even if this brand is established, it also has the possibility of competing with foreign clothing brands. Yang Dongxu finished pulling the noodles and picked up a bun and took a bite.
"Really?" Zhuo Qing'er frowned, still full of suspicion, feeling that his idea was very nonsensical.
"There is a saying that the soil to the extreme is the tide, and the shame of a hundred years makes the Chinese people very inferior. Even when the news media reported something, whenever I met some foreign celebrities or dignitaries who said a good word about China, they were all excited as if they were celebrating the New Year.
In fact, maybe people just talk casually, there is no 'reading comprehension' like deduction in the report, but Chinese people like this tune, what can be done?
In the same way, Chinese people feel that local clothing brands are not up to grade. One reason is indeed that there is a disconnect between domestic design concepts and the world, so that the clothes designed by our designers cannot catch up with the trend.
But this is only a secondary reason, the most fundamental reason is that everyone feels that wearing a foreign brand has a face, and wearing a domestic brand is embarrassing.
So at this time, if you want to establish a clothing brand that completely belongs to China, the only thing you need to do is to let these people who like to wear face on their bodies realize the value of your brand clothes.
Or let the general public know that the clothes of this brand are expensive, and they are dead expensive. When a customer gritted his teeth and bought a set of embroidered brand clothes, he walked on the street to make others envious.
Even a friend said that you recently sent it? Huaxiu clothes can afford it. Your brand is basically a success. The next thing to do is how to dig deeper into the potential of the brand and maintain the popularity and credibility of the brand. ”
Zhuo Qing'er looked at Yang Dongxu in a daze, she really felt that the method Yang Dongxu said was very pitiful. But after listening to the explanation, you have to say that this plan to throw money like a nouveau riche is very cheap, but it is indeed very useful, and it is simple and crude to hit the point.
When a customer buys Huaxiu clothes, he is really envied, and he feels that he is very rich, and he can even afford Huaxiu clothes, it is indeed the time when the brand is successful.
Even Zhuo Qinger can imagine the pride of those customers who wear Huaxiu brand clothes, as well as the envy of others, and then a seed is planted in the hearts of people who can't afford to buy Huaxiu clothes, and then these people will become as frugal as pursuing international brands to pursue Huaxiu.
"In addition to clothes, you can also make perfumes, make cosmetics. Chinese incense, as well as some traditional Chinese medicine maintenance, are actually more reliable and useful than those foreign high-tech chemical products. It is also a big market to make. Yang Dongxu's expansion of thinking prompted Zhuo Qing'er, who was a little stunned.