The online songs that started in 2000 can be said to be an era of gods erupting after years of brewing, whether it is a classic track by a professional singer, or a new traffic song that is not famous on the Internet but the song is very popular.

It all makes people have a sense of déjà vu that the gods are fighting, in short, Yang Dongxu is ready to guide this piece in advance. Otherwise, these resources are simply wasted.

For example, it is rumored that Yang Chengang's "Mice Love Rice" song itself and the surrounding area together earned more than 100 million, although a lot of money must be operating the company, but Yang Chengang, a little-known folk singer, earned at least tens of millions.

This is still the result of some people discovering that this song was followed up after the explosion, if this market is made in advance, it can not only reap huge profits, but also guide the record department to enter the reform in advance.

From the early tapes, to DVDs, to MP3 and MP4, mobile music, and more, the medium of songs is constantly changing.

In a few years, if you think about it now, it will be more and more impossible to sell millions of records at every turn, and it will become more and more impossible to achieve gold records or something. It's just that it's not that the quality of the song is not good, but that the carrier of the song is changing.

Except for some die-hard fans, a good song can be downloaded from the Internet to your own Walkman or your mobile phone without money, and the ghost is willing to spend money to buy a DVD disc back.

Therefore, in later generations, singers feel less and less popular, except for the semi-entertainment way to listen to songs on some large-scale variety shows.

As for the Chinese music charts, the American Billboard, or the song that won the Golden Melody Award or something, in fact, more than ninety percent of people don't care much.

After all, in an era of Internet explosion, people are very selective, and convenience has become everyone's first consideration. If you take the traditional road again, it will get narrower and narrower.

Therefore, online media and music websites began to carry the dissemination and profitability of some songs. Although in the country copyright has always been a big problem.

can really make a good enough music website, and can keep up with the development trend of mobile phones, just like QQ and other software into the mobile phone one step earlier, playing network operation and early traffic harvesting can actually make a lot of money to subsidize the loss of copyright.

It's more that you can push the person behind the popular song to the explosion, and then get a singer out. One of the most significant features of the era of online songs is that the singers are not popular.

It's like a big drama with a good evaluation, a movie or TV series is a big hit, but the protagonist is tepid. With works that can be taken out, it is not so difficult to push people as a base. After all, whatever little fresh meat you want in the future generations can push traffic stars worth hundreds of millions, why can't people with works?

"What do you need to do?" Li Zongsheng asked.

For what he wants to do as a big boss, both he and the rest of the company have almost inertia, that is, whether they can understand it now or not, they must do it directly, and when this thing becomes popular and makes money, they will naturally understand.

Instead of wasting brain cells thinking about why the big boss did this, where the profit point of the project is, and how to position the market advantage in the future, it is better to save some trouble and sleep well, or write a few more good songs, that thing is more trouble-free.

"I don't need to do too much, I'll let Glorious Sun Technology follow up more, and tell you that the main thing is to let you talk to each other to see how to guide and get all the people who go online to our website." Yang Dongxu said.

Listening to songs online has become a trend, especially when playing games, listening to songs is more and more the choice of netizens. And in order to better cater to netizens.

Games like "Legend", "King of Kings", or "Swordsman Love" will definitely gradually change from full-screen to windowed displays.

Listening to a song while playing a game, or watching a TV movie at the same time, will become the way for almost all netizens to surf the Internet in a few years, unless there is a popular real-time battle game, such as "Dynasty Warriors", the later Qifan platform, or LOL or something like a game that requires concentration and cannot be distracted.

The route taken by casual games must be window games, such as "Fantasy Journey to the West" such as turn-based games, in addition to doing single tasks and running plots, basically a captain pulls a car and four people are idle, at this time, take a bag of melon seeds while staring at the blood replenishment basket from time to time, while watching TV and listening to songs, or making your own QQ show or something like that has become commonplace.

So at this time, if Yiting technology becomes the choice of all online listeners, it can definitely become a traffic platform, whether it is to push the songs of newcomers to some record companies, or to do some advertising and other things, it is very profitable.

More importantly, with this foundation, Yang Dongxu can tie up network users more and more closely, and launch video websites based on easy-to-listen technology, as well as live broadcast platforms or something, and have a good user accumulation.

Now because I can't spare time, although I have a lot of IT talents in my hands, I can only digest my big belly because the funds in my hands are urgent.

But now, whether it is the CC of Feixuan Technology or the MM chat software of Parkson, they have basically dominated the entire market and carved up all the netizen chat users.

So at this time, it is obviously unwise to insert another foot, after all, if you swallow this piece of the market again, even if Yang Dongxu, who is already unable to eat, is not supported to death, it will be detrimental to the development of the industry.

Therefore, since there is no energy to take care of this part now, and it is a market that cannot be given up in the future, it is better to start cultivating users with the products that are already being made in advance.

At that time, gamers, easy-to-listen technology users, and the drainage of browsers will be three-pronged, and the users of the newly launched chat software products will be able to compete with the now popular CC and MM in an instant.

"Do you need Haina to transfer the capital to set up an online music operation department?" asked Chen Hong.

"Not for the time being, this time I came to discuss with you is actually to let you get familiar with it first. The online market will be more popular than anyone imagined in the future.

Therefore, the impact on traditional media and propaganda channels is also huge. For example, compared to the MM chat software that is very popular now, many people are using it compared to you and the employees within the company.

And if you buy a push news from MM, for example, push a song by a certain singer of our company, as long as MM users go online, you can see this push news, which is millions of views in an instant.

This is better, faster, and more accurate than traditional media advertising.

Because if you are busy with work, you may not watch TV for a day and do not read the news on the Internet. But as long as you are a CC or MM user, as long as you turn on the computer, you will log in to these two chat software for the first time, and then see the push news. ”

"It's true. Li Zongsheng rubbed his chin and said.

At present, CC and MM are not only popular in the mainland market, but also have many netizens in Hong Kong and Taiwan. Some of his friends and musicians in his circle are also using these things.

In the past, when they communicated with each other, they either called each other, or he went back to Taiwan, or these people came to Yanjing to communicate with them.

Now when they have nothing to do online, they can easily communicate with CC and MM, sometimes it is easier to communicate in large characters than to speak, and they can communicate while working without being too convenient.

"Isn't Dongxu Technology going to do this?" Chen Hong looked at Yang Dongxu curiously.

With her understanding of Yang Dongxu, many industries are basically laid out in advance, so since he has started to lay out on the Internet a long time ago, it feels quite strange that Chen Hong has not started this chat software that seems to be very optimistic.

"I ate a little bit before, but now both Dongxu Technology and Rising Sun Technology are digesting it. This year is not touched for the time being, and even next year is not good. Yang Dongxu said with a wry smile.

It felt very cool to wave the banknotes in his hand to buy the bottom in the Internet industry, watching one key technology after another being taken down by himself, and some well-known Internet companies in later generations acquired shares, Yang Dongxu's eyes began to turn into gold coins.

These investments do not take ten years, do not need five years, at most wait until the second half of next year, or the first half of the next year, and they can be doubled back.

There is no way, the rise and fall of the Internet industry is different from other traditional industries, and the traditional industries collapse once for decades, don't want to turn over. But although the Internet has collapsed a bit this time, according to the current speed of development of the Internet, it can be relieved in one year, and it can continue to be popular in two years.

That's why he was able to get back on his feet so quickly, and it was even hotter than before the collapse. The United States has played a key role in this.

As the only superpower in the world today, it is also an absolute power in IT. The profits contained in this are even more staggering than those of arms.

So don't be afraid of failure once, as long as you have a huge profit to claim, then you can get the industry back up. What's more, this industry is still the trend of future development, and there is enough capital to go in the right direction, and it is simply unreasonable for the Internet industry to not be popular.

The specific issues of the matter were discussed again, and then the topic turned back to Haina itself.

"Film Festival?" Yang Dongxu looked at Chen Hong with a puzzled expression.

You must know that although he chooses to go to the front of the stage now, he is basically very reluctant to entertain some banquets or something.

"The invitation issued by the Federation of Literary and Art Circles and the Film Association, this year is the biennial year of the magic capital film industry in 2000, and the official career just happened to be staggered this year, so the Golden Rooster film industry seems to be more grand.

Therefore, in addition to people in the entertainment industry, the organizers also invited some celebrities from the business community, and in addition to the film festival, the banquet in the evening was also extraordinarily grand, so they hope that you can attend the town.

After all, it doesn't matter who is in the circle, I or Mr. Li, or our new CEO, after all, Haina's status is here, and other celebrities in society can be involved.

Especially for some financiers in the business world who invest in movies or TV series, we are always so poor in the entertainment industry. So after thinking about it, it would be more appropriate to invite you to be the main guest. Chen Hong said.

"There's no need to look for me, right? Feiyang's Wei Fei is also qualified, his family is a wealthy family, where does he sit, who dares to have an opinion?" Yang Dongxu raised his eyebrows.