Chapter 66: A box office hit

This was originally a film that director Cheng Feng spent a lot of effort to find many talents to get the qualification to be launched, after showing great box office potential......

Those movie theater chains that originally only gave a scheduling rate of about 3% instantly increased the next scheduling rate to the standard of 8-10%.

And some theaters that had never bought the film of this film at all are now trying to contact Director Cheng Feng in France through various means.

Because of this, Director Cheng Feng, who is far away in France, was about to be blown up by friends from all walks of life, and while congratulating him on his great success, it also became a process of chasing him to release a finished film.

At this time, Director Cheng Feng rarely suppressed his pride and joy, and put his actual interests in the first place: "Ah, my film has been fully entrusted to Extraordinary Culture Film and Television Company for distribution." ”

"That's right, it's Mai Fan's newly registered company. ”

"Hey, where did we think this film would win an award!"

"Oh, this film is still an independent investment, who is the investor? Of course, my best actor, the winner of the 22-year-old international actor, Mai Fan!"

"Otherwise, how could the distribution of my film be handed over to Mai Fan. ”

At this time, there is still something that everyone does not understand.

If you want to make a film and sign a contract, you need to go to Mai Fan.

Now that you know the way to buy films, this is easy to do.

Business dealings, the opportunity cannot be missed, and Extraordinary Film and Television has added the cooperation of three major cinema chains.

The number of screenings and the scope of filming have increased from the original 150 theaters to more than 1,200 today.

From the beginning of a few cities, a small half of the provinces expanded.

But why hasn't the scale continued to expand?

Because everybody is waiting and watching.

Even if you win a foreign award, even if you break through the sky, domestic audiences and film critics can't buy it.

So, a test screening in China began quietly.

The media people who didn't squat down to get the invitation, after the press conference, in order to understand the quality of the film, blocked those extremely prestigious film critics and passers-by who looked like lucky audiences.

It's just that the state of these people is ...... How......

Why are their eyes slightly red?

Those who control their emotions properly perform better in the camera, they are just full of sadness and a lot of emotion.

But those girls who are very emotionally rich in themselves...... In front of the interview camera, I haven't talked about my feelings yet...... I burst into tears.

"This film is sweet, it's really ...... Woowoo...... It's a little sweet text, warm and sweet...... I watched it all the way with a smile. ”

"Viewers in front of the TV, you must believe me, this movie is so worth buying tickets for couples to watch together. ”

"If you don't add fire to your love after reading it...... Woo woo, I'll just write my name upside down, it's really sweet, let's go and see it. I'll book tomorrow's tickets in a while, and bring my girlfriend over for a second time!"

After saying that, the girl hid her face and ran away.

Leaving a bunch of viewers in front of the TV to see her reaction: ...... I believe in your ghost!

......

But in any case, in this film, at least nine and a half out of ten people came out of the cinema...... Very positive feedback was given.

The words they use the most are: age, warmth, cruel love, and aftertaste.

The expectations of those who have not watched the movie continue to rise.

By the next day, when the film was officially launched on a large scale, the film's score on Mibaner had reached a high score of 9.7.

The number of ratings has also exceeded 1,000.

By the end of the morning session, the number had officially exceeded the 10,000 mark.

On the same day, all the theater feedback summarized the attendance rate and box office data on the first day of "Spring Day".

After being summarized by the box office summary network, it will be released on public platforms such as Weibo.

As soon as this data is released, people who are interested in the movie "Spring Day" will be ...... by the big data presented by the film I was shocked.

Average attendance 65%, maximum attendance 88%

The box office revenue of the day, 6.7 million+

Among all the films released, "Spring Day" has the lowest scheduling rate and the fewest screenings, but the box office revenue has rushed to the third place in the box office list of the day.

With the momentum of a dark horse, break through strongly.

"Wow, isn't "Spring in Spring" an art film?"

"Why is the box office so high!"

"Is it so pretty? I want to get a ticket to see it. ”

The double fermentation of word-of-mouth and box office has made some people who have little interest in art films interested in this film.

It is because of this interest, a little bit of herd mentality, that more people walked into the theater, bought a ticket, and went to see this movie that everyone is talking about, what is so good about it.

......

When McFan sent the award back to China and hurried to the Berlin Film Festival, the film's domestic box office revenue ...... It has reached its peak.

The total box office officially broke through the 30 million mark!

Compared with the previous world, after director Cheng Feng became famous, he brought his own box office appeal, and the box office of the later release was even higher.

This kind of good news made McFan, who had just arrived in Berlin, ...... Straight to the hotel big bed came a backflip.

He prefers intuitive numbers to winning prizes...... He really wasn't out of the realm of a businessman.

"Hurry up, tonight's awards, if we follow what James said, we can win another award for this film. ”

Director Cheng Feng couldn't be excited, his ambitions won't stop now.

"Alas! here it is!" Mai Fan, who was interrupted and cheerful, straightened out his dress, opened the door and joined Director Cheng Feng in one place.

Director Cheng Feng led the crew members out of the hotel.

This award ceremony is his home stadium for another witness.

As the demeanor of a great director, Director Cheng Feng has stepped out of the steps of not recognizing his six relatives.

Probably infected by this domineering.

Wait until the host on stage announces it...... This time the Best Picture award...... When it has nothing to do with "Spring Day......

The competitors who had witnessed the whole process next to them were impressed by Director Cheng Feng's self-confidence...... He also walked so sassy after failing...... This is the director who stands at the highest peak in the field of art films...... There should be pride.

For a while, overseas distributors who were impressed by director Cheng Feng came to the door one after another to talk to Mai Fan about the overseas release rights of "Spring Day".

This also makes McFan's trip to Berlin very different from ordinary stars.