Chapter 455: A Special Way of Cooperation
Love Capital Hotel, the room where Li Fan is located. Pen ~ fun ~ pavilion www.biquge.info
Li Fan asked: "Brother Hu, I remember that there is another way to cooperate with TV stations, which is to determine the final price according to the ratings of the TV series, right?"
Hu Fei nodded and said, "There is indeed such a way, but few producers will use this method." Because, the ratings are too mysterious, and no one can predict it, so it's better to buy out some insurance at one time. Dude, you wouldn't want to do that, would you?"
Li Fan smiled: "Indeed, I think so, we sold "Yue Nu Sword" at a price of 1 million per episode, of course, it is only the first round of exclusive broadcasting rights. We then agree on a benchmark rating with the station, and the revenue after that is based on the ratings. The final average rating of "Yue Nu Sword" is 0.1 higher than the benchmark rating, and the price of each episode rises by 100,000. Of course, if the final average rating of "Yue Nu Jian" is lower than the benchmark rating, then the TV station only needs to pay 80% of the purchase price, that is, 800,000 per episode. ”
After Hu Fei heard this, he was stunned, this kind of cooperation was unheard of, and he needed to settle the score.
First of all, the price of 1 million per episode can already be determined to make a steady profit of 2 million.
After that, negotiate a benchmark rating with the TV station, using the benchmark rating of 2.1 as an analogy, and for every 0.1 higher, the price of each episode will increase by 100,000.
In other words, if the final average rating is 2.2, then the price per episode is 1.1 million.
If it's 2.3, that's 1.2 million.
......
If it is 3.1, then the price of each episode will reach 2 million.
Hu Fei's eyes became brighter and brighter, and the more he thought about it, the more excited he became, worthy of Brother Li, and this kind of cooperation could also be imagined.
Although, if the final ratings are lower than the benchmark ratings, then each episode can only sell 800,000, and 15 episodes are 12 million.
Compared with the cost of 13 million, it will lose 1 million, but this risk is too small to be ignored.
On top of that, the TV stations should also be very interested in this form of cooperation, for which it is less risky than a high-priced outright buyout.
Although if the ratings of the TV series are high, a part of the money they make will be distributed to the producer, but compared to the risk, it is nothing to make less money.
Finally, this kind of cooperation has one of the most wonderful, and it is also what Hu Fei admires about Li Fan the most.
That is, there are so many TV stations now, all of them want to buy "Yue Nu Sword", so who can finally buy it depends on who gives the benchmark ratings, which is the most courageous.
Whoever gives the lowest benchmark ratings will end up making the purchase.
Because, for the producer, the lower the benchmark rating given by the TV station, the higher the probability that the producer's TV series will reach the benchmark rating, and after that, the higher the price of each episode.
As for the major TV stations, in order to be able to bid for this TV series, they will definitely set the benchmark ratings to the lowest value they can afford.
Of course, what is this minimum value, the major TV stations must carefully calculate according to all aspects of information.
Major TV stations are afraid that they will also have a headache because there are too many factors to consider, including, the estimation of the final ratings of the TV series, how much advertising revenue can be in the end, etc... Wait a minute.
On the producer's side, you only need to wait for which TV station will give the lowest benchmark ratings.
The more you think about it, the better it gets.
Of course, the producer also needs to consider the strength of the TV station.
For example, Modu Satellite TV gave a benchmark rating of 2.5, but a local TV station gave a benchmark rating of 2.0.
Then, the producer will definitely choose Modu Satellite TV, after all, the ratings of David TV are definitely not comparable to those local TV stations.
In addition, the producer itself also needs to have a measure of the benchmark ratings, and if the major TV stations unite and give a very high minimum rating, it will be a big loss.
......
When Hu Fei left the hotel where Li Fan was staying, he was in a better mood than before he came.
He returned to Erotic Entertainment Film and Television, and said that the cooperation method proposed by Li Fan was very happy with the senior management of Erotic Entertainment Film and Television, and the senior management was also very pleased and agreed with the cooperation method proposed by Li Fan.
Although this kind of cooperation method, if you want to achieve good benefits, you need a premise, that is, the ratings of "Yue Nu Sword" must not be low.
But they have faith.
When the major TV stations saw the cooperation method given by Erotic Entertainment Film and Television, they were slightly stunned, and they all started their own calculations.
Eventually, they admit that this way of working together is appealing to them.
Although there are several big TV stations that still want to buy out directly, it doesn't matter if the price is higher, but Emotional Entertainment Film and Television has decided that kind of cooperation, and they have no choice but to hold an emergency meeting to discuss and calculate how much to set the benchmark ratings, so that they can not only successfully buy "Yue Nu Sword", but also maximize the interests of the TV station.
Although they also know that the bidding of multiple TV stations will only kill each other and make the entertainment film and television fishermen profit, but who made them miss the best time to buy.
Who will spend the first round of exclusive broadcasting rights of "Yue Nu Sword"? It is estimated that it will take a few days to determine.
It's just that entertainment film and television are not in a hurry, and Li Fan is naturally not in a hurry.
......
Li Fan waited until Hu Fei left, and then landed on the tribal forum of Xia Fan.
At this time, the focus of discussion among martial arts fans has returned to "Liancheng Jue" from the "Yue Nu Sword" TV series.
Because, today is November 14th, and tomorrow a new issue of "Smiling Rivers and Lakes" will be released, and the third to sixth chapters of "Liancheng Jue" are about to meet them.
In the past few days, the debate about the follow-up plot of "Liancheng Jue" has not stopped whether to let the atmosphere of pathos continue, or whether Di Yun finally won the halo of the protagonist and began to fly.
All martial arts fans have been looking forward to tomorrow's new issue of "Smiling Jianghu" for a long time.
......
On November 15th, for many martial arts fans in Funan Province, today is another day that must get up early.
Although the circulation of "Laughing Jianghu" is now increasing one issue at a time, and this issue has 300,000 more copies than the first day of the previous issue, it is still too small compared to the demand of the majority of martial arts fans.
People who get up early are always lucky, and many people got the latest issue of "Laughing Jianghu" early this morning.
They either walked home quickly, or sat down near bookstores and newsstands, and couldn't wait to open the "Laughing Rivers and Lakes" they had just bought.
Chapter 4 is called: Water spinach.
Seeing the title, everyone's hearts chuckled, and they all remembered that Qi Fang once called Di Yun a "water spinach".
Now, what does this title mean by water spinach?
Everyone can't wait to find out.
Of course, before this, they still have one thing they are most concerned about, that is, whether Ding Dian is dead or not?
At the end of the third chapter, it is only said that there is no cure-free poison in Ding Dian's body, but it is not said that Ding Dian is dead.
Many people are looking forward to the fact that at the beginning of this fourth chapter, Ding Dian miraculously survived because of some chance.
For this reason, there are still many people in the tribal forum who have argued about whether Ding Dian will die or not.
It's a pity that "Liancheng Jue" is not a fairy tale, and at the beginning of the fourth chapter, all readers sadly discovered that Ding Dian was finally dead.
Although a week has passed, readers still can't help but feel sad when they see that Ding Dian is finally dead.
The joy of finally seeing the new chapter of "Liancheng Jue" and the sadness when reading the content of "Liancheng Jue", two diametrically opposed moods, fill the hearts of every reader.
......
(To be continued.) )