Chapter 19: Cybersquatting on Double 11

On November 11, 2008, when Dai Xiyan woke up in the morning and suddenly looked at the number on the calendar, he woke up like a dream, how could he forget this carnival.

Recently, I have been indulging in the sweetness of reading and Zhang Yi, and suddenly I feel that I can't wait for next year's lottery jackpot like this, and I must act quickly.

But what can be done now。。。。。 The e-commerce platform is too technical to build, and it can't be operated.

By the way, Dai Xiyan thought that Alibaba and JD.com about the Double 11 trademark in the future have been in a lawsuit for several years, and the stalemate has been for a long time, so that the trademark that the two giants compete for can imagine the commercial value contained in it.

If you have such a category of trademarks, you undoubtedly have a huge wealth in hand, you must know that in a few years, as the e-commerce festival becomes more and more popular, the annual sales of Double 11 are tens of billions or even hundreds of billions.

As soon as I got home from school that day, I looked up on the Internet, saw that there was an agency that could register a trademark, clicked in to find the relevant content, contacted the other company, and after understanding some of the required materials and prices, the spokesperson quickly prepared, and time waited for no one.

Registering a trademark requires a lot of money, and the endorsement only advanced 500 yuan from his parents, which is still far from enough, so he can only find another way.

When he went to school the next day, Dai Xiyan asked Zhang Yi if he could borrow a little money from himself, and Zhang Yi asked how much he needed.

The endorsement probably calculated and said that it would cost about 1,500 yuan. Zhang Yi crossed his fingers and thought about it, and said that there was no problem, and he would bring it to the endorsement tomorrow.

Dai Xiyan knew that Zhang Yi's family should be very rich, but it was still a little embarrassing for him to ask a girl to borrow money, let alone borrow so much at once, so he promised that he would repay her as soon as possible.

Zhang Yi smiled and said that it doesn't matter, she is not in a hurry to pay it back, anyway, she doesn't need this money for the time being, and she will put it there too, and she doesn't even ask what she borrows it for.

Dai Xiyan thought to herself whether this little girl trusted herself too much or was she more nervous, and she agreed directly without asking herself what she was doing with so much money. But it feels good to be trusted.

Dai Xiyan really wanted to hug Zhang Yi now and kiss this little girl, but when she saw it in the classroom, she couldn't help it.

Zhang Yi, I will give you a million-fold reward in the future!

。。。。。

The money matter is solved, and the agency first confirmed whether the trademark can be registered, and the query over there found that the "Double Eleven" and "Double 11" are not similarly identical, and it is said that they can apply for registration with the Trademark Office.

So the spokesperson prepared the relevant text and picture materials and handed them over to the agency, signed the relevant contract with them and paid for it, and the follow-up matters were handed over to them.

The trademark registration time takes a long time, about 3 months after the application is submitted, the Trademark Office will issue an application acceptance letter, which is in the so-called formal examination stage; after the completion of the formal examination stage, it is the substantive examination, which takes about 9 months; if the substantive examination is qualified, it will enter the announcement procedure (opposition period), which will take about 3 months; and finally if the announcement period expires and no one raises an objection, the endorsement can get the registration certificate.

The total time will take more than a year, which means that it will take next year at the earliest to get the trademark registration certificate.

Dai Xiyan did everything that should be done, and the next thing is to wait for the results, and after doing the math, it should be in time for time, and there is no big problem.

Waiting is actually tormenting, but Dai Xiyan also knows that he can't eat hot tofu if he is in a hurry, so he can only wait patiently for the results to come out.

Now there are still very few resources that can be used by Dai Xiyan, one is not old enough, and the other is that there are too few funds that can be used, and even these thousands of yuan are borrowed by Zhang Yi. Therefore, Dai Xi is eager to have a start-up capital in hand immediately, so that there are many things that can be done, and the effect is different.

There are still more than ten months to go before winning the lottery next year, and Dai Xiyan decided to think about where to invest next step to make his cash flow and fixed assets have a rapid growth in a short period of time, and the time is still very urgent.

Dai Xiyan felt that he should reflect on it recently, he had put trivial matters in the main position during this time, and with the gentleness that Zhang Yi, a little girl, had given him, he had almost forgotten what he needed to do first.

I have seen the influence of this Double 11 Carnival in later generations, and I don't know how much benefit it can bring to me at that time. But there is still no certainty, so the endorsement still decided to prepare for the worst and continue to look for other things that he can do now.

After thinking about the current plan for the time being, the endorsement Yan didn't listen to the class every day, scribbling on a book, at least in Zhang Yi's eyes, in fact, the endorsement was making assumptions one by one, and overturning them one by one.

In mid-November, the midterm exam was approaching, Zhang Yi saw that Dai Xiyan was still so not serious about studying, and anxiously urged Dai Xiyan to read quickly, she didn't want to sit separately from Dai Xiyan now, she was used to seeing Dai Xiyan every time she turned her head, and she could always smell the breath of Dai Xiyan next to her.

Dai Xiyan didn't want to make Xiao Nizi sad, so he temporarily hugged the Buddha's feet. Fortunately, the results were satisfactory, and Dai Yan and Zhang Yi continued to maintain the first and second positions in the class, which also meant that they would always be at the same table until the end of the semester.