Chapter 137: A Little Bit
When it comes to milk tea, we have to mention the "little bit" that is very popular in later generations, which is a very popular milk tea brand.
A little bit of milk tea, I also knew something before the endorsement.
In fact, a little milk tea belongs to the 50 Lan Group, which was founded in 1994 and is a beverage tea stall in Tainan, Taiwan. Thanks to the efforts of the founder, 50 Arashi established the first model store in 1997. Since then, a 50 Lan chain of tea shops has opened one after another, starting from Tainan, and then developing along Kaohsiung and Central District to Taipei and Taozhumiao areas. Unlike other tea brands, 50 Lan adopts a regional business model, that is, a regional agency system.
With the rapid development of Chinese mainland's economy, the milk tea market is also continuing to heat up, and more and more Taiwanese milk tea brands have begun to pay attention to the mainland market and continue to go to the mainland to pan for gold.
A little bit is one of them, in 2010 50 Lan chose Shanghai as the starting point, and in 2011 in the formal establishment of Rooting Catering Management Co., Ltd. However, at the time of registration, I was told that Taiwan's original trademark had already been registered in the mainland, so 50 Lan failed to use Taiwan's original name in the mainland, so 50 Lan Group's agency in Taipei could only create a new chain tea brand "A Little Bit" in Shanghai.
"A little bit" was born!
In the chaotic milk tea market, a little bit still adheres to its own consistent principles, and has been using high-quality raw materials in the production of milk tea, providing consumers with the best service, and still maintaining a people-friendly product price.
The high-quality service of a little milk tea franchise is also an indispensable factor for the success of a milk tea brand.
Looking at the time, there is still a little time difference, but it is not long, it should only be a few months.
Thinking of this, the endorsement immediately called his good partner, that is, the trademark registration agency, and asked them to quickly register a "little bit" trademark for themselves, explain the detailed use and type, and hang up the phone.
It looks like I'll have to change agencies in the future, otherwise I'm not going to be good to myself!
Dai Xiyan suddenly remembered the Double Eleven trademark again, the price given by Ahli, he really had to spit out a mouthful of old blood, you want this, how can you give a few hundred million or a little share, otherwise you will resolutely not transfer it to Ahli.
Phew!
The matter of milk tea can only have an idea temporarily, or there is no feasible plan and candidate, and the current endorsement does not have a lot of energy to develop this side business, and when the time comes, it will really not work, so he will spend some money to join his 100 storesγγγγγγ
To be rich is to be capricious!
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At the beginning of May, during the Labor Day holiday, Dai Xi Yan and Xia Ye boarded a plane to Taiwan with the tour group.
Recently, Dai Xiyan still didn't think that anyone could help him take care of this "small business", and finally decided to put a little more burden on Xia Ye's shoulders.
And this time, the endorsement is going to the 50 Lan headquarters, spending money to seek cooperation.
In fact, a little bit is just a new brand developed by 50 Lan's agents in Chinese mainland, not 50 Lan's investment.
During the holiday, tourism between the two places is more popular, at that time the two places have not yet opened individual tourism, individual tourism can go to Taiwan by themselves, and they can do their own activities during their stay in Taiwan. In the case of group travel, there are many restrictions, but it does not prevent the two parties from meeting.
The endorsement contacted the marketing director of 50 Lan in advance, and when the time came, the other party would come to meet. Enterprises pay attention to interests, how can the other party not be active in sending money?
In order to be precautionary, the procedures have already been handled in advance by finding someone to handle the summer night, just right, you can also take advantage of the holiday to visit the good scenery of the motherland's treasure island Taiwan, and then finalize the matter of milk tea, by the way, take a look at the girls in Taiwan, the kind of girls who talk very much.
On the plane, noisy, the endorsement and the summer night followed a group of more than 40 people, men, women and children, and there was no shortage of newlyweds like endorsement and summer night, of course, the endorsement and the summer night were just like newlyweds... There is no legal process to protect ...
Xia Ye sat by the window, holding the arm of the spokesman, resting his head on the shoulder of the spokesman, very attached.
The two of them grinded their ears and sideburns, whispering softly in each other's ears from time to time, in order to relieve the boredom of the journey.
On the other side of Dai Xiyan sat a man in his 30s, looking at the appearance of Dai Xiyan and Xia Ye's affection, his heart was simply jealous, and his eyes kept looking at Xia Ye, but unfortunately, Dai Xiyan blocked his sight for most of the time, and could only occasionally hear the sound of Xia Ye covering his mouth and smiling.
For him, it was destined to be a torturous journey.
Before going out, Dai Xiyan was like a stingy man, telling him to dress simply and plainly on summer nights. Therefore, now I am wearing a casual sportswear on a summer night, and the shoes under my feet are also a pair of small white shoes. Under the youthful and energetic dress, the figure that has already ripened like a peach is even more attractive.
Dai Xiyan smelled the charm of a mature woman exuding from Xia Ye's body, and took a few puffs greedily, "Ye'er, wouldn't you be unhappy if you didn't take you out to play." οΌβ
Xia Ye smiled, "Are you unhappy when you look at me?"
"Also, I was exhausted last night!" said Dai Yan teased.
Summer Night immediately blushed, and talking about these things to her beloved in public made her feel excited and shy.
"No, big rascal, as long as I can be with you, no matter what I do, I'll be happy!" said Summer Night stupidly.
Xia Ye's love words became more and more impactful, Dai Xiyan moved his buttocks, and held Xia Ye's hand tightly, and for a while, the two were in the air at an altitude of 10,000 meters, silent.
A mature and sensible woman, like a summer night, is not only considerate and caring for others, but also understands and cares for her lover.
Dai Xiyan likes to get along with Xia Ye very much, he feels that there is no pressure to be with Xia Ye, he can be naΓ―ve, he can be a big man, he can be on or below... Ahem, off track. In short, the two are very comfortable getting along, and the more reason may be the accommodating understanding of Summer Night.