Chapter 114: Finally, the show is about to begin
As soon as Yang Zijun announced the start of the auction ceremony, there was a commotion among the media and reporters in the audience, and everyone exchanged their heads and ears, and then took out the cameras and video cameras in their hands, ready to record the process of Yang Zijun's failure for a while.
Jiang Zhenya, who was sitting in the corner, couldn't help but show a smile on his face when he heard Yang Zijun announce the start of the auction ceremony, he had been waiting for this link for too long.
"Finally, the show is about to begin. Cao Jinhua stood in the audience, staring intently at every detail of what happened at the scene.
Fang Xiaozhong and Fang Ke also waited with a smile on their faces to watch the show.
Yang Zijun on the stage cleared his throat: "Ahem, maybe the guests present feel very unfamiliar with the auction I held this time and don't understand it very well."
I feel compelled to make a small explanation here.
In fact, everyone should know what the auction means, even if they haven't participated in it, they have seen it on TV.
And the auction ceremony of our screening rights this time is actually no different from those ordinary auctions, the only difference is that ordinary auctions auction items, and we auction the release rights of movies. ”
Fang Fei sat next to her, like a pins and needles, because she had already predicted that the movie she starred in would definitely not be released, and all the efforts made by Yang Zijun would come to naught.
But Yang Zijun's spirit of not giving up infected Fang Fei and made her still maintain enough grace in despair.
The media reporters at the scene were desperately recording every detail of Yang Zijun's speech, trying not to miss every word.
"Unlike auctioning ordinary items, auctioning off the right to release a movie is a bit more complicated. Yang Zijun thought about the auction ceremony for many days, and explained in detail to everyone at the scene, "The conditions for deciding which buyer to whom the film release right belongs are not only which buyer bids higher, but also whether the box office sharing conditions given by this buyer are sufficiently favorable."
Maybe it's a little difficult for you to understand when I say this.
Then I might as well give you an example.
For example, if there are two buyers bidding $5 million for the release rights of our film, if it is an ordinary auction, it will only be up to the two buyers to continue to bid, and thus decide who will go to this item.
However, when auctioning the right to release a movie, there is another condition to consider, that is, the proportion of the box office share.
For example, these two buyers are competing for the right to release our film, and two people are bidding the same, but one of them gives a 55% share of the box office, while the other person gives 37% of the box office.
Obviously, between 30 percent, and 50 percent, we will inevitably choose the buyer who gives 50 percent of the box office share.
Believe me after saying that, some people will definitely ask me whether the price given at the auction is more important, or the discount given by the box office share is more important.
I am here to tell you very sincerely, it must be the discount given by the box office share that is the most important, because how strong our film is, I don't need to brag about it here, as long as it is released, the ceiling of the box office cannot be seen. ”
Hearing Yang Zijun boast like this, all the Fang family members in the audience showed disdain.
"This kid is about to see Hades, and he is still so arrogant, he has no other ability than bragging. Fang Fang said angrily.
Cao Jinhua and Fang Xiaozhong hurriedly comforted her: "Don't worry, this kid will be finished soon." ”
Jiang Zhenya sat in the corner and listened carefully to Yang Zijun's explanation, the more he listened, the more he felt that this kid was too business-minded, if he was not an enemy, taking him for his own use would definitely be of great help to his career.
"In fact, we don't care about the auction price given by the buyers, because this money is a drop in the bucket compared to the box office of our film in the future. Yang Zijun continued to explain the auction ceremony, "But after discussing with Miss Fang Fei, I decided to keep the bidding part of this auction.
Regardless of the final price of the final auction for the release rights, we will donate the money to charity. ”
After the reporters in the audience heard Yang Zijun's words, they were all a little surprised, this kid is really a good player, while auctioning the right to release movies, he also didn't forget to play marketing, and he is really a master.
Jiang Zhenya smiled slightly, but he was a little scared in his heart, fortunately he found out that this kid found out early, otherwise if he developed and strengthened his power, it would be really difficult to deal with him.
After explaining all the auction rules, Yang Zijun gestured to the staff, and the staff moved the various tools needed for the auction ceremony to the stage and handed them to Yang Zijun.
Yang Zijun took a small hammer and knocked it heavily on the table: "Now the auction ceremony has officially begun, the auction items are the release rights of the movie "Ten Thousand Phases", and the reserve price is one dollar, now please bid on the bosses of the theater chain." ”
As Yang Zijun's words fell, Fang Fei closed her eyes in fear, because she knew that none of the owners of those theaters would bid for the auction, she was afraid to see this scene, and she couldn't bear to see this scene.
The rest of the Fang family in the audience was looking forward to this scene, and they held back their strength to see Yang Zijun's embarrassing appearance.
Before Yang Zijun spoke, there was still some movement at the scene, and if you listened carefully, you could still hear some people whispering.
But as soon as his words fell, the scene was immediately deadly silent, not to mention that someone came out to bid, and there was not even the sound of a dog barking.
Jiang Zhenya sat in the corner and sneered, Yang Zijun, this kid is really a ruthless character, the reserve price is actually one dollar, this set of tricks is very skillful.
But it's useless, strength can determine victory or defeat, you just wait for defeat to hang yourself after defeat.
I didn't hear anyone bid for the auction, although this was the result that Fang Fei had expected a long time ago, but when this scene really happened, she felt extremely uncomfortable, because she understood that she and Yang Zijun might have lost.
Yang Zijun didn't give up, he took a small hammer, his eyes swept over the bosses of those theaters and theaters, and at the same time squeezed out a big smile: "Big bosses, the reserve price is only one dollar, everyone don't hurry up to bid, it's not this price if it's late." ”
When the owners of those theaters and theaters saw Yang Zijun's virtue, they all waved their hands and showed a very reserved smile.
One of the bearded bosses opened his mouth and said with a smile: "Director Yang, it's not that we don't want to cooperate with you, it's really that your movie is too powerful, the level is too high, our temple is small, and we can't let go of this big Buddha." ”