Chapter 1096: 13 Billion Francs of Support!
"Tuk Tuk!"
"Come in!"
Xia Yu, who was looking at a magazine in his hand with interest, heard a knock on the door and said without raising his head.
When he noticed from the footsteps that the person had walked not far in front of him, Xia Yu raised his head and found that it was Leo Martin.
"Leo, what's the matter?"
Xia Yu put down the magazine in his hand, smiled lightly, and asked kindly.
"Boss, I have something I want to ask you about. ”
"I have just returned from LVMH and Alain Chevalier has proposed something to me, and I think it is up to you to decide. ”
Leo Martin said truthfully.
Xia Yu raised his eyebrows slightly, a little curious about what would happen to Alain Chevalier, who was now busy integrating the two companies.
He smiled lightly and said, "Say it!"
Leo Martin immediately said: "Boss, Alain Chevalier said that you talked to him about the group's development plan before, and now the LVMH group has a very strong business in the wine market and the luggage market, and after the integration of resources, the business development growth rate will increase somewhat, but because the business has developed to a certain extent, the most important thing is to make progress in stability." ”
So he wanted to find a fulcrum in the perfume market for the group's revenue to grow rapidly. ”
Hearing this, Xia Yu suddenly smiled and said, "Did he mention the Busak Group?"
Leo Martin was stunned for a moment, suppressed the doubts in his heart, and immediately nodded and said, "Yes!"
Then he explained the situation in detail: "Alain Chevalier offered to let LVMH buy the perfume division of the Busack group. ”
"Moët Hennessy was the main distributor of the Busack Group's perfume brands, and it was very familiar with the Busack Group's perfume brands. ”
Now that the combined Vuitton Group has 64 stores, and a large part of the customers in the Gaoji luggage market overlap with the perfume market, he is planning to integrate the perfume sales department of the LVMH Group with the sales department of Louis Vuitton, and it is expected that the sales of perfumes will increase significantly, and if the acquisition of the perfume division of the Busack Group can greatly reduce costs and adjust production and sales in time. ”
Xia Yu smiled and said very simply: "I agreed!"
Leo Martin didn't expect the boss Xia Yu to be so crisp, and he was simply speechless for a while.
However, he reacted immediately and said to Xia Yu: "Boss, then we will start arranging and formulating an acquisition plan now?"
Xia Yu didn't agree immediately, he thought for a while and asked, "Leo, do you have any information about the Bussack Group?"
Leo Martin said without thinking: "I remember yes, I have collected information for the entire financial market before, and the Busack Group is a listed company, so it is impossible not to collect information, can I go and get it now?"
"Go get it!"
As soon as Xia Yu finished speaking, Leo Martin confessed, and then exited Xia Yu's office.
About fifteen minutes later, he hurried back to the office, with one more document in hand.
"Boss, I've got the information of the Bussack Group, please take a look!"
After speaking, Leo Martin handed the information to Xia Yu, and Xia Yu took it easily.
Before Xia Yu saw it, Leo Martin also added: "Boss, the information was collected last month, but just now I specially revised the market value and disclosed shareholding structure of the Bussack Group, and most of the other information is still last month." ”
"Hmm!"
Xia Yu hummed lightly, did not express his opinion, and flipped through the information of the Busak Group.
Busack Group is a large listed company in the textile field in France, with more than 30,000 employees in the whole group mainly engaged in the production of ready-to-wear clothing, clothing brand OEM, home textile production, chemical fiber raw material processing, etc.
It's just that these more than 30,000 employees are not good employees, they are already dissatisfied with the company's treatment and benefits, and the employee union is making trouble, so the market value of the Bussack Group has been greatly affected.
Of course, employee disturbances and strikes are not the main reason for the decline in the company's market value, at best it is just a booster.
The real reason is that the company's revenue and profits have gone wrong, which has led to the capital market being collectively bearish on the Busack Group.
Now the total assets of the Busac Group are 5 billion francs, but the liabilities are as high as 3.6 billion francs, and the market value of the group has fallen to more than 620 million francs, which is more than nine-tenths lower than the peak market value of previous years!
So in fact, Bussac Group is a large listed company with a market capitalization of less than its net assets, and its value is undervalued!
However, considering the benefits and regular salaries of more than 30,000 employees, the net loss of 183 million francs in revenue last year, and the high level of debt, the outlook for the Busack Group is very bleak.
It can be said that the Busack group is on the verge of bankruptcy!
It's understandable that the market capitalization is lower than the net worth!
This information stimulated Xia Yu's memory, and he vaguely recalled that the Busack Group did go bankrupt later, or the French government came forward to take over and find someone to take over, and finally Bernard Arnault, who was later known as the "Napoleon of the fashion industry", took over at a price of 400 million francs, and squeezed out all the value of the Busack Group, increasing his capital nearly tenfold, so that he later had the funds to acquire Moët & Chandon Hennessy Wine Group and Vuitton Group.
Now that Berner Arnault's LVMH group has been cut off, it is better to get rid of the Bussac group that he relied on in advance, and maybe the LVMH group will have one less strong competitor in the future.
What's more, the acquisition of the Bussac Group, as long as it is done properly, is indeed profitable!
Bernard Arnault, a non-financial person, has obtained ten times the income through capital operation, and there is no reason why a professional account like Bright Fund will operate worse than him!
Even if Bright Fund abandons the acquisition halfway, it will be able to acquire perfume brands such as Dior, Labs and Roc, which is also excellent.
"Boom... Boom... Knock ......"
Xia Yu unconsciously fell into deep thought, thinking about how to maximize his benefits, and while he was thinking, his middle knuckle rhythmically tapped the table top and made a sound.
Leo Martin remained patient and waited quietly.
Long.
Xia Yu came back to his senses.
He looked at Leo Martin and decisively ordered: "Leo, the Busack Group is now worth less than its net assets, and although it is in the red, it also has an extremely high acquisition value. ”
"You have people make a complete plan, the first step is to suppress the share price of the Busack Group as soon as possible, and then buy and delist the Busack Group. ”
"After the delisting, the fragrance division was immediately spun off to the LVMH group, and as for the other assets, you let the team spin off and sell them from the perspective of maximizing profits according to the situation, as long as you find the companies that need it most, you can definitely make a lot of money. ”
Xia Yu said it so bluntly, Leo Martin subconsciously appeared in his mind several ways of operating.
If it is really executed smoothly as the boss says, he is 80% sure that he will make a profit of more than three billion francs!
If you are lucky, it is not impossible to earn four or five billion francs.
After all, the Busack Group is a giant in the textile industry, with more than 30,000 employees alone, and a market value of more than 8 billion francs at its peak.
The acquisition and integration of the LVMH Group has greatly increased the strength of the Bright Fund, and this kind of big action has also made him addicted, and now the Bussac Group's action is much simpler and relatively smaller, but it is also a project worth looking forward to.
With excitement, he replied in a loud voice: "Boss, I'll do this plan right away." ”
Seeing Leo Martin's impatient expression, Xia Yu felt a little funny.
Just wanted to send him away, Xia Yu suddenly thought of something.
He took out a list from the drawer that he had just made last night, handed it to Leo Martin, and instructed again: "Leo, in addition to acquiring the Busack Group, you are arranging for someone to secretly acquire the shares of the companies that have been listed on this list, and the companies that are not listed, you do a good job of information collection and preliminary acquisition plans." ”
Leo Martin took it and glanced at it, his eyes suddenly lit up several degrees, and his already excited mood surged even more.
The boss's surprises to him are one after another, fortunately he has a strong heart, and ordinary people may faint with excitement.
Xia Yu smiled slightly, and said softly: "Leo, I will let people enter the company's account in the national bank of Paris again, you have to make full use of Le Mire's relationship, and his attitude will be more positive in terms of these francs and the previous cooperation." ”
"Not surprisingly, these five billion francs are the last money to be paid to the company's account this year, and you have to make the most of it!"
Leo Martin, who had received five billion francs from his boss in financial support, was pleasantly surprised, but then he learned that it was the last one of the year, and a sense of regret rose in his heart.
However, after coming to France, the boss has injected eight billion francs into the company several times.
Together with the five billion francs now promised, the total amount will be as high as 13 billion francs!
The funds injected by the boss alone have increased the company's total assets several times!
What's more, these funds are their own capital, their Bright Fund is a financial company, with such a huge amount of funds, enough to leverage more huge funds, as a subordinate, he also has to make full use of the resources of other banks to create more value for the boss.
He took a deep breath, nodded solemnly and said, "Boss, I will make full use of this fund, please rest assured!"
"Hmm!"
"Go ahead!"
After speaking, Xia Yu waved his hand, and then picked up the magazine in his hand again and looked at it.
Leo Martin subconsciously glanced at the magazine in Xia Yu's hand after getting up, and several keywords on the cover aroused his curiosity.
Economic Weekly?
The World's Richest List?
When did Paris have such a magazine?
How did he not know?
Confused, Leo Martin left the office......
n.