Chapter 5: I Want 25%
Why does the continental MARK 2 increase in value?
First of all, only 3,100 units of this model were produced in the entire production cycle, which is very small, and after 20 years of use and obsolescence, there are very few of them, and the one that Bieber, the idiot is going to use for pit cultivation, is still a four-door version.
The continental MARK 2 was first launched by Ford in 1956 as a two-door version, and the four-door version of the continental MARK 2 was not launched until 1988.
It's just that rare is not enough, there are many rare models, how old are you Continental MARK 2? Why do you appreciate it? Continental MARK 2 can appreciate by virtue of the meaning of the birth of this model: the original purpose of Ford Motor's design and production of this car is to enhance Ford's brand image and value.
In order to achieve this goal, Ford cars are truly sparing no expense, not only all spare parts are hand-made by the best craftsmen selected by Ford, but the whole car needs to be assembled and disassembled three times in order to achieve the most perfect match for the whole car.
In terms of power, Ford has come up with its own housekeeping treasure: a V8 engine with an exhaust of up to 6 liters, a maximum power of 289 horsepower, and a maximum torque of 545 Nm, this engine not only represents Ford's highest attainments in terms of engines, but also the world's highest level of civilian gasoline engines at that time.
This power combination allows this 2.3-ton big guy to accelerate from zero to 100 kilometers per hour in 11.6 seconds, you know, this is the 50s, at that time, this series of data was simply against the sky!
For example, the blue-green metal brushed panel used in the dashboard of the car, the processing and manufacturing of this material is very difficult, and the cost is very high, even after 30 years, few OEMs are willing to use this material, only Ferrari, Only a handful of lucrative top sports car manufacturers, such as Lamborghini, were willing to use it and boast about it, but Ford used it in 1958, and it can be said that this car is the sum of all the technical power of Ford Motor.
The result is that the price of this car is extremely high, and the market is naturally very sought after this car, even if a continental Mark 2 was sold for more than $10,000 at the time, a little more expensive than the Rolls-Royce Phantom, and more than $2,000 more expensive than the Cadillac.
But it's funny to say, even with such a high price, Ford is still losing money, and they have to lose $1,000 for every continental MARK 2 they produce, which is why Ford only produced a total of 3,100 units and quickly stopped producing this car: such a huge money-losing product, as long as the purpose of enhancing the brand image was achieved at the beginning, it is better to stop production immediately, the loss hurts.
Last but not least, the car is loved by all mainstream groups, from the super-rich to America's top dignitaries, from the current Shah of Iran to the late rock star Elvis Presley.
Chen Geng is not a classic car collector, and he doesn't know the specific market, but he is sure that a continental Mark 2 in good condition and can be used normally can be easily sold for more than $50,000.
As for what someone said, Bieber guy is dealing with cars, how could he not know the value of this continental MARK 2? Is this guy stupid, wouldn't he get the car to sell it himself, why would he leave such a big piece of fat to you Chen Geng?
This is actually very simple, second-hand car management and car collection are two different things, or for example: let's talk about the country in this era, who would have thought that the table that they don't like to eat is Huanghuali? Those who are professional in playing antiques have eyes to pay tuition, let alone a layman.
It's the same thing with cars, unless you're in this business, who would have thought that you could make dozens of times more money by tidying up the tattered car in front of you that has been a vehicle for 20 years.
Chen Geng has already made up his mind, he must repair this continental Mark 2 as soon as possible, and then sell it as soon as possible, there is no way, there is a lack of money, but now is not the time to prepare this continental Mark 2, Chen Geng touched his chin and thought about it, and picked up the phone: "White, it's me, Fernandez, I have a business here, I don't know if you are interest......ed?"
........................
In less than half an hour, White's rusty, doomsday-decadent Volkswagen Beetle stormed Chen Geng's company. Hugging his compatriots hard, White said in a very American and frank style: "Fernandez, you said there is a big business? Thank you for taking care of your brother, don't worry, if you can think of me, I will never let you suffer." ”
Chen Geng didn't go around with White: "It's really a big business, you know I'm in the second-hand car business, if my company's car loan is all from you, what kind of conditions can you give me?"
White's eyes widened, and he subconsciously said, "Are you serious?"
He didn't expect this kind of good thing to fall on his head, although he knew that Fernandez was in the second-hand car business, but before that, he didn't dare to think about it at all, but now, pie in the sky?
Sure that Chen Geng was not joking with himself, White's mind spun quickly, and he was keenly aware that his opportunity had come!
As a Chinese born in the United States, White knows too well the urine nature of Americans, they basically don't have the full payment for a car, even if it is a used car of a few hundred dollars, more than 99.999% of Americans will choose to pay in installments, for these used car operators, it is normal to choose a bank as their financial partner, but ......
"Why?" White couldn't help but ask, "Why me?"
Raising a finger, Chen Geng said: "Three reasons, one is because we have cooperated before, and I trust you more." ”
Huai nodded his head, which of course was a reason.
Raising another finger, Chen Geng said: "The second reason is that we are compatriots, since we are compatriots, and you are doing this business, of course you are preferred." ”
Compatriot......
White's nose was a little sour, and he twitched his nose hard, and White reciprocated: "In this case, don't worry, brother, I will definitely strive for the greatest rebate for you." ”
"Don't worry about the rebate, let's talk slowly," Chen Geng waved his hand: "As for the third reason, it is that your United Community Bank is a small and medium-sized bank, and the approval of lenders is relatively lenient, which is good for me." ”
This is the truth, and of course White knows that in order to pull in performance, the United Community Bank is quite lenient in approving car loans.
Chen Geng continued: "Since we are compatriots and friends, I can't let you suffer, I will tell your boss, the reason why I chose to cooperate with your community bank instead of other banks, is because we are friends, I only recognize you White, all the car loan business of Fernandez Automobile Sales Company must be counted on your head, if you are not in the current department, I will immediately change the bank to cooperate." ”
"I ......" White nodded heavily, his eyes were red, and he wanted to say something, and finally, all the words of thanks turned into two heavy words: "Thank you!"
"You're welcome, we're compatriots. Chen Geng said with a smile.
Cooperation with car dealers is the dream of all credit officers, as long as the cooperation can be achieved, the credit officers can make money lying down every day, and with Fernandez's statement, other people in the credit department, including their own heads, will never dare to use their brains crookedly, it can be said that Fernandez gave himself a boss favor, of course, he also owes Fernandez a boss favor, but his current situation has no room to refuse.
I couldn't refuse, and I didn't think about refusing, White immediately reciprocated: "15% rebate, this is the biggest condition I can give, as long as the loan is approved, the rebate will be immediately transferred to your bank account in our bank......"
Give dealers a certain percentage of interest rebates, which is also a win-win cooperation between banks and car dealers over the years, otherwise hundreds of banks in the United States, why do people choose to cooperate with you?
"15%?" Chen Geng smiled: "I want 25% ......"
"This is impossible!" Before Chen Geng's words were finished, White had already jumped up: "It is absolutely impossible for the bank to agree to such conditions! No second-hand car dealer can get such conditions." ”
Chen Geng's expression smiled: "What if I guarantee that the car loan I apply from your bank every month is not less than 150,000 US dollars, and the total amount per year is not less than 2 million US dollars? If it does not reach the figure I said, I don't want a penny rebate, and if it reaches this number, I want 25%." ”
Not less than $150,000 per month?
Not less than $2 million per year?
White looked at Chen Geng dumbfounded, feeling that Chen Geng was going crazy.
Although he has never cooperated with a second-hand car dealer before, he knows a little about this industry, a second-hand car dealer wants to apply for a car loan of $150,000 from the bank a month, and almost has to sell 100 to 150 cars, on average, it is to sell 4 to 5 cars a day, and a second-hand car dealer who can sell 4 to 5 cars a day, then they are all large used car sales groups with many years of experience, what qualifications does Fernandez have to compare with those large companies?