Chapter 409: Preparing for the Pit (Congratulations on the New Year)
"Mr. Chu-" As soon as the phone was connected, Yuan Rong's voice full of philistine temperament flew out, "Is our business ready to start?"
Chu Yuanxi looked at the time, and it was indeed time to start cheating. It has been more than 20 days since the launch of tcg6, and the operation has exceeded Chu Yuanxi's expectations, mainly because the DAU has been expanding, and it is not until the recent upward momentum that it has slowed down and stabilized at the number of 1 million DAU per day.
It can be said that the only data that is not so good is the top-up, but this is to be expected. In order to reduce the ARPU value, this game is biased towards skill cards from the construction of the numerical system, making it easier for new players to get started, and then the essence is to give all players three purple skill cards through in-game activities and achievements, so that non-R players have the capital to fight against small R and even big R.
As long as it's not too bad luck to open the three cards and repeat it, you can basically play it with six dollars, and the big R is nothing more than the high level of the skill card, and the numerical strength is larger, but there are and no are two completely different meanings, so the demand for recharge by ordinary players is very low.
Of course, the big R is also served very well, but the gifts for the recharge event are all good-looking, such as super treasure chests, but because of the card deck mechanism, no matter how many treasure chests are opened, they can only enrich the card library, and it is impossible to cash all the resources into a set of card decks, and the strong ones will not be too outrageous. After all, this game requires the use of the brain, and the operation during the battle is more important.
Only the Divine Trench can form a card deck like the one used by Lin Yaohuan and Lin Zong in the offline battle to crush brainlessly.
This set of operation strategies is obviously biased towards non-R, and even a large number of Taobao stores have appeared online to sell through the initial account.
The so-called farming of the initial account is when the game system provides a certain mechanism that allows players to obtain one or more random treasure chests when they reach a certain level of initial play according to the game process. For example, upgrading to level 5 rewards a purple treasure chest, everyone has a share, but what is opened is not necessarily, it may be very powerful, or it may be very scum.
In this way, non-R or small R players can create an account and repeat this behavior of upgrading to level 5 many times until something satisfactory is opened in the chest. Even if it is an African chief, his face is as black as the bottom of a pot, but he can always brush it hundreds of times to be satisfied.
And "Animal Company" is even more excessive, it can open three purple skill card treasure chests, in other words, the initial account that can be brushed to the super best at the beginning, which is very valuable.
Chu Yuanxi saw on Taobao that the initial account of the best product was sold for 8,000 yuan, which is not suitable for non-R, but it is suitable for Shen Hao, as long as Shen Hao throws some more money, he can make up the extreme brand group, it can be said that this 8,000 yuan can give full play to the value of 80,000 recharge. What the trench is afraid of is not expensive, but uncertainty, when the face is black, spend 80,000 to open the box can not open these three cards, buy the best initial number can greatly reduce the investment...... That's weird!
Yang Jiangang's bad old man is very bad, and there are still a lot of cheat cards that have not been put in the back, and they need to spend real money to draw them. This is also the characteristic of card games, and the old planners know it.
This price is traded by Taobao buyers and sellers with real money, which also shows how popular this game is. However, correspondingly, the number of people who brush the initial has also increased, so many of these millions of DAUs are actually brushing the initial one.
This is equivalent to a professional brush picking wool on Ba Ren Entertainment, after all, this money is initially earned by the professional brush, which is equivalent to a loss of Ba Ren Entertainment. But this must be tolerated, and it is the price that must be paid in the operation strategy in order to be active in non-R and improve DAU. Besides, there may also be a situation where the god trench buys the best initial account before entering the pit, and if you can't buy it, you won't play. As an investment to seduce the gods into the pit, it doesn't matter whether you lose or not, and people may charge tens of thousands of dollars later.
Because it is Yuan Du's father who is pitted, the word "pit father" is used very appropriately, and the appropriateness is comparable to Wei Xiaobao's grandmother Zheng Keshuang in "The Story of Deer and Ding".
"Mr. Yuan, you can't wait?"
"Yes, that's right, Animal Inc. is so popular, my toy factory is hungry. Am I going through the process or just blowing it?hahaha-"
"Okay, is that according to the original plan, or in advance? When will we sign the follow-up contract?"
"Next month, there will be an IP peripheral industry conference on the edge of West Lake, and I plan to promote a wave of dredging channels at the meeting, what do you think?"
"Okay, then let's build the supporting ones here first, and wait for your news?" Chu Yuanxi happily ended the conversation.
Although he is preparing to pit his father, Chu Yuanxi really has work to do here, and his plan is to pit Yuan Rong and eat a wave steadily at the same time, instead of competing with Yuan Rong and losing each other.
To this end, he needs to establish a set of user introduction mechanism, toys with QR codes, users who get toys can pay attention to pet numbers by scanning the code to read comics, or they can directly enter the game. It is also necessary to prepare a unique game gift package for this group of users, and users who come in by scanning the code can get game gifts that match the toys.
This QR code will be printed in the toy album, so it also needs Yuan Rong's cooperation, the album is Yuan Rong to print, containing the pictures of the whole set of toys and the card introduction of the TCG game.
In this way, Yuan Rong's toys have become the offline entrance to the drainage of "Animal Company", although at the beginning of "Animal Company" fans and players were buying, but later it will definitely spread to non-fan groups through physical objects, what if it can't be spread?
The next day was Monday, Monica officially joined the company, and Chu Yuanxi specially arranged her workstation in the founder's area instead of the operation area, which made the office atmosphere very strange, because everyone couldn't understand why such a sister was suddenly recruited with a high salary at this time, except for Zhu Wei. Because of the non-implementation of the salary confidentiality system, Monica's salary tied Xue Ming's news spread throughout the company in an instant.
Chu Yuanxi had previously explained to Zhu Wei his overseas strategy, which required an operation of social media such as youtube, Instagram, and facebook. This kind of operation talent is available in China, and it can be said that there are a lot, but at the same time, there are not many who know how to produce content, and Monica has always been a self-employed person, she has to understand everything from operation to content, and it can be said that she is a person who is deeply involved in the social network of the Internet.
Others think that Monica's salary is too high, but Zhu Wei doesn't think so, she secretly pulls Chu Yuanxi into the small conference room and asks: "Hey, why do you say that Monica, an Internet celebrity with hundreds of thousands of followers, only earns $500,000 a year on YouTube? Is it because the quality of fans on YouTube is too low?"
"You should have asked her that question directly. Her recent live broadcast has become popular again, and now she has millions of fans. ”
--------
I received a lot of tips on Chinese New Year's Eve, this is to send me a red envelope? Thank you three old and four young people for raising love (?°з°)-?