2 Special Offerings

In fact, there are not many people who order this kind of order directly from the producer for safety reasons, but Lin Yilong doesn't like it very much.

In his opinion, marketing, market expansion and pre-sales and after-sales services should not be at least a concern for him as a forest owner, and he has no interest in doing so.

Because of this kind of thing, it seems that the price is very high, and it will inevitably lead to some specialized security personnel stationed in the forest farm, which Lin Yilong definitely considers avoiding.

"That's a shame. Amal said to Ed in a slightly regretful tone, "I originally wanted to buy hundreds of thousands of pounds of goods here, but now, it seems that there is no such intention. ”

"I'm sorry. Lin Yilong said coldly on the side, "I don't have a year to cope with the output of 350,000 pounds a year of white truffles, and it is unlikely that there will be one in the future, of course, if you need it, you can contact Ed at any time." ”

White truffles are a pure seller's market, with no price in the market, even when there is competition from Australian and New Zealand products. What's more, Lin Yilong is the only white truffle producer in the British Isles, and he has nothing to fear.

Ed also understands this, although he may not make any money, but he has only lost the investment in expanding the market, and he can make up for it elsewhere, after all, his main customers are Europeans.

There is no point in tempting, and the three people present are not rookies. Lin Yilong, however, became interested in the simple and crude way in which these suppliers considered the problem.

The Arab royal family rarely had a "special supply" of goods, and many of the sources of goods were almost exclusively custom-made. Once you are listed in the supplier list, you need to consider whether your industry is going to be taken advantage of.

However, if the price is right, you can also consider it. Lin Yilong turned his head, "I don't know how much money you plan to pay to realize this cost." ”

Amal thought the time had come for him to take the initiative.

"Although I don't think truffles are a delicacy, if you accept security personnel and accept our custody as I request, I think the price is negotiable, let's say 500,000 pounds a year. Amal smiled sarcastically at Lin Yilong.

"Forget it. Lin Yilong directly rejected Amar's offer, "My annual agricultural subsidy will exceed 3.2 million pounds, I don't know under what circumstances you offered such a price that I thought I would completely give up the management rights of the forest farm." ”

Subsequently, Lin Yilong took out two letterheads with official Westminster markings, which had a very complete method for calculating forestry subsidies, and the words and sentences were modeled after very obscure official terms.

This letter is the best assessment report of a Cardiff consulting firm commissioned by Lin Yilong, and it is not illegal to show it to others in a foreign country.

"And what is your bid?" Amar asked, not considering the authenticity of the letterhead at all, and returning it to Lin Yilong.

"Not much, it would be nice if I could get 5 million pounds a year, mind you, this is the money I can actually get, not before taxes. Lin Yilong raised his head and learned the swaggering posture of a British gentleman, "This is very good." ”

The offer frightened Amal, who seemed to feel humiliated by Lin Yilong, and walked out of the exhibition hall quickly.

"Is this true or false?" Ed picked up the letter and asked Lin Yilong, he didn't know that the forest farm owner in front of him was such a big guy, he had never heard of a project that could receive more than 2.5 million yuan from the treasury every year, and he asked for this letter from Lin Yilong.

"All I can say is that this is a real report, but the format above causes some major misunderstandings. Lin Yilong highlighted several marker evidence that could not be used as official letterheads, "and I am not willing to do such a special supply business." ”

"Why? It's a lot of money, why don't you want to. Obviously, Lin Yilong sells white truffles, but he is unwilling to serve customers who make a lot of money, and this kind of thinking loop also makes Ed incomprehensible.

"Do you know that a big factory like Nestle or Cadbury, as a supplier to the British royal family, will get a 'royal supplier' logo?" Lin Yilong asked.

"Yes. I also want to get one, but there is no way to serve the country. Ed said.

"According to the principle of non-discrimination against consumers, if I sell you this thing, I still have the same kind of goods left, and I should not sell it to anyone else. Lin Yilong explained, "Small quantities or customized things are more exceptional, similar to the two big factories I said, theoretically still do that, will not take the Thornton handmade chocolate bought outside as ordinary market chocolate and sell it to the royal family, but leave the machined chocolate to consumers." Even if they did, they wouldn't have set up a production line dedicated to royal merchandise. ”

"Well, at least in theory. Ed affirmed Lin Yilong's statement.

This is not the case in the East, if a "small merchant" like you and me enters the special supply system, even if it is ordinary consumer goods, these goods will become products that indicate dignity because they are marked as "special supply"; consumer goods will be bought out by the entire ruling class, because you are a merchant, and of course you are more willing to set a higher price and sell it to the rich, you will feel that it is profitable.

"However, these powerful people in the East are not only your suppliers, in order to obtain higher profits, you will not have the energy to carry out actual market channel development, but at this time these special supply people have become a buyer's market for you. If you encounter some man-made misfortune arranged by your patrons, you will lose your inheritance and use the money to feed these maggots that eat your blood and sweat. In the East, when the market is not mature, it seems very cool to earn this kind of money, but it is very difficult to enjoy this blessing.

"Even if I sell white truffles, it's not because there is this "special supply" that can show my status, these things are very scarce, they are the inherent attributes of the commodity, not because your customers eat these things, which invisibly increases the price attribute of your commodity; it is not the same as the concept of oriental 'special supply' I said, but it is precisely because there are many suppliers that it will not lead to monopoly and other things, but I can continue to rely on this "cash cow" To live, for me, the cost of developing such a market is really huge. Lin Yilong talked about his cognition, "And with one condition, the suppliers of the Arab royal family will not bring me and my customers any reputation benefits, so I don't want to." “