Chapter 127 Hundreds of millions of live advertisements

Uncle guessed exactly right. Li Feng said, "It is very difficult for the quarry area of Nanping Mountain to carry out ecological restoration, which is not only time-consuming and laborious, but also requires a lot of money, which is undoubtedly a huge burden for the Xianhu municipal government." If there is an injection of private capital at this time, to solve the government's urgency, and by the way, to turn waste into treasure and use the existing mining area to develop a large-scale theme park, do you think the Xianhu Municipal Government will support it?"

"Yes, I dare to pack a ticket to support!Li Feng, if you really have you, why didn't I think of such an idea?" Lin Zhenmin suddenly became excited, and his calm face showed a look of joy, which was still rare in his decades of business career.

Because Lin Zhenmin knows that if the land in the abandoned stone mining area is taken in this way, the cost may be very low, and the Xianhu municipal government will even subsidize part of the ecological restoration funds.

If this happens, Lin Zhenmin can even win hundreds of acres of Nanpingshan stone mining area at no cost.

Although the southern part of the country is not suitable for industrial or real estate projects, if it can rely on the mountainous terrain and use the surrounding ecological resources to build a theme park with a certain scale, it will undoubtedly have a strong attraction and appeal.

And the theme park does not exist alone, once it is established, the surrounding supporting facilities will inevitably keep up, this is a comprehensive project including roads, bridges and other infrastructure, catering, shopping and other consumption facilities, there is a great article to do.

From an economic point of view, building a fee-based theme park is not necessarily bad in terms of profitability, after all, there is still no decent theme park in Xianhu City.

What's more, once Wanfeng Group entered Nanping Mountain, there were more ways to play this game of chess.

Theme parks are of course the main part of it, and there are still a large number of projects to be developed in the Nanping Mountain area, tourism is a big article after all, if Wanfeng Group can occupy the leading position, it will undoubtedly be extremely beneficial to the future development of the group.

When Huayu Construction Group, the largest real estate development enterprise in Jiangnan Province, officially entered Xianhu City, the real estate field of Xianhu City has been surging.

Thinking of this, Lin Zhenmin knew that if he could successfully win the Nanpingshan mining area and build a theme park, the benefits would be too great for Wanfeng Group, and the project would be done no matter what.

With the slow rotation of the revolving restaurant, the direction of the window is aimed at the southern suburbs of Xianhu City, and today's visibility is very good, so that Li Feng can see the beautiful scenery of Nanping Mountain ten kilometers away when he sits in the restaurant.

Lin Zhenmin's eyes looked into the distance, and he nodded silently in his heart, whether he can defeat Huayu Group, Nanping Mountain is a very important move.

Lin Yuting on the side was a little confused when she heard it, Li Feng originally wanted to play such a big game of chess, but he came up with such a wonderful plan, what good could it do to himself?

Lin Yuting's question is exactly what Lin Zhenmin wants to ask.

But before Lin Zhenmin could speak, Li Feng said: "When the topic comes here, Uncle Lin must be thinking, I have come up with such a big project, and I don't have the ability to develop it myself, what benefits can I get?"

"You're smart kid, that's my question. Lin Zhenmin said, "To develop a large-scale theme park, it can be said that we cannot rely on Wanfeng Group alone, and we must invite many companies in the industry to assist." And you are just alone, what benefits can you get from this big project? If you don't get up early, we are in business, and you always have to get benefits. ”

"I don't need monetary benefits, what I need is a 'cartoon totem'. Li Feng said lightly.

"Cartoon totem?" Lin Zhenmin didn't understand what Li Feng meant.

"I'm now the director of a plush toy factory that runs a brand of plush toys called Happy Planet. Li Feng said, "I hope to develop a large-scale cartoon theme park with the theme of 'Happy Planet', and what I want is this cartoon totem that can stand at the foot of Nanping Mountain for a long time in the future, a natural living advertisement." ”

"Good boy, you've done a lot of work in this article, and even I can't imagine that you're aiming for this. After Lin Zhenmin listened to Li Feng's entire plan, the shock in his heart was indescribable.

It is indeed a very shocking thing that a seventeen-year-old boy can come up with such an ingenious plan. And his focus is not on money, but on the long-term advertising of his brand, and having such a long-term vision proves that he is very far-sighted.

If this thing is really done, for Li Feng himself, it can help "Happy Planet" establish a higher and bigger brand image.

For Wanfeng Group, it is an excellent plan for all parties to get a large piece of mining land and at the same time to lead the construction of the entire Nanping Mountain Scenic Belt.

Thinking of this, even Lin Zhenmin, who has been in the business world for decades, exclaimed in his heart, the young man named Li Feng in front of him is really a business wizard who meets once in decades, and his own ability is probably a grade worse than him.

After Li Feng finished speaking, he took out a cartoon album from his pocket, which was the final design draft of the opening image of the "Happy Planet" brand series.

"Uncle Lin, this is the first wave of design drafts for the Happy Planet brand series that I founded. Li Feng said and handed the album to Lin Zhenmin.

Lin Zhenmin took the album, read it carefully, and felt that this idea was very feasible.

Moreover, the brand founded by Li Feng is extremely malleable, and the so-called "Happy Planet" can include almost all the animals in the world into this big box.

At present, although only a few products such as "cats" and "Wang Xingren" have been designed, with the continuous deepening of the design work, this brand has the opportunity to derive a huge family in the future.

So from the perspective of growth, this is a brand with great potential. This point is felt even by Lin Zhenmin, a person who does not have a deep study of commercial brands.

"Haha, Li Feng, Li Feng, I invested hundreds of millions of dollars, it turned out to be a live advertisement for you. Lin Zhenmin closed the album, and the smile on his face was profound.

"This is a win-win situation for all parties, now my uncle pulls me, and in the future, when my brand grows stronger, we will have broader cooperation opportunities." Li Feng said, "This set of 'Happy Planet' cartoon images can derive a larger industry in the future, plush toys are just an aperitif before a meal, and there is still a lot of room for us to cooperate in the future." ”