National Department of Basic Education.

Liu Yu received a new email with a photo attached.

The email said that the photo was taken after Li Han wrote down "Compassion for Nong".

What does this mean? Liu Yu was a little foggy.

Then click on the photo in the attachment.

At first, I was stunned, and then I became very surprised and excited. He understood what the email meant.

Li Han should have been in the middle of the field, inspired to create "Compassion for Nong", and then wrote it in a field.

At this time, there should be someone else around Li Han, and the person who sent the email took a picture of him after seeing this.

And the intention of that person to send the photo is self-evident.

Liu Yu was very excited and hurriedly knocked on the door of Guo Xueping's office.

"Director, take a look at this picture?"

"What photo?" Guo Xueping wondered, what kind of photo made Liu Yu so anxious?

"Director, look. ”

After Guo Xueping saw it, he was also stunned and said, "Xiao Liu, what does this mean?"

Liu Yu talked about the process of photo formation.

Guo Xueping was overjoyed when he heard this, and said: "Interesting, this is really interesting! In this case, then our advertising planning may be able to change some details." Yes, yes, that's great!"

......

Children's habit of wasting food has been a headache for many parents for a long time.

They tried a lot to break their children's habit of wasting food, but it never worked.

However, there are also many young parents who do not have a headache about this matter.

Because, they themselves have no concept of saving food.

They don't waste food like children, but they don't think it's a big deal to waste a little food.

There are so many rice, vegetables, etc. in the market, it is impossible to have a shortage of them, and I am not short of money to buy rice and vegetables.

So, what's the point of wasting some.

Feng Jie and his family are almost like this.

On the Internet, there are people talking about the problem of wasting food.

Or is it a cliché to ask if there is a good way for children to break the habit of wasting food?

After Feng Jie saw it, he couldn't help but say, "Actually, wasting a little food, as long as it's not too exaggerated, it's not too big a problem, and it's not worth a few dollars." Instead of wasting energy on this, it is better to spend energy on children's learning. ”

Feng Jie's statement was quickly opposed.

"It's not a question of whether it's worth the money or not, it's a real shame to waste it. It's a bad habit, and we should try to get our kids to break it. ”

"As a parent, how can you think it's not a big deal? It's a big deal, okay?"

When you say that, it only shows that you have a habit of waste. ”

“......”

There are many opponents.

However, there are supporters.

"People have said it, as long as it's not too exaggerated. It's not an exaggeration, but it's not a big deal. How can there be a grain that is not wasted? Now it is not like in the past, when people are so poor that they can't even afford to eat. ”

"It doesn't feel really necessary to worry about the problem of children wasting food every day. ”

"It's definitely good to save food, and you can tell the kids to save food. But there's no need to worry too much. ”

“......”

People with two different views have such an argument on the Internet, and it is not a matter of a day or two, but a long time and always exists.

It wasn't until an advertisement appeared that this debate slowly stopped.

At least for a moment.

It was a public service announcement on several CCTV channels at the same time.

Advertisements are in the form of animations.

There is a scene in the middle that makes everyone very silent when they see it.

Under the scorching sun, there are large fields.

All the rice, wheat, and other cereal crops in the fields have produced ears of grain, and they are bowing under the scorching sun.

The peasants were working in the fields, their clothes wet with sweat.

Drops of sweat dripped down his cheeks and onto the fields.

When a figure saw such a scene, perhaps he felt something in his heart, picked up a dead branch on the ground, and used the soil in the field as paper to write such words.

"At noon on hoeing day, sweat drops into the soil.

Who knows that Chinese food is hard work. ”

The words are written slowly, as if every word is heavy.

After writing, several ears of rice swayed at the edge of the frame.

Then a deep male voice slowly read the poem.

At the same time, the picture slowly changes, and finally it seems to change to a real photograph.

After a moment, it slowly disappeared.

The picture of the scorching sun reappeared, and the farmers were still working under the scorching sun, and the sweat was still dripping.

Dripping to the earth, drop after drop.

Such a picture appeared again, but at this time, the mood of all the audience was much heavier.

Just because of the figure that appeared in the middle, the poem that was slowly written with a branch as a pen.

That is a very powerful poem.

The public service announcement was not long, it only took more than a minute before and after, and it was quickly broadcast.

However, the image of farmers working under the scorching sun in the advertisement does not seem to have disappeared.

It's still there, so clear.

The figure of the one who writes the poem, as well as the poem itself, is even clearer.

Although the poem appeared only for a short time, countless people clearly remembered that poem.

The picture, the poem......

Everyone who saw the advertisement was silent.

Including those young parents who, like Feng Jie, think that wasting a little food is actually not a big problem.

Who knows that Chinese food is hard work.

Every grain is hard......

It's a poem, a very simple poem.

A poem that is so simple that you can remember it even after just looking at it.

However, it is such a simple poem that silences so many people.

Maybe... The problem of wasting food is really big.

In addition, those who have always had a headache about the waste of food for their children are also silent at this time.

After the silence, it became a surprise again.

They see hope that their children will be able to get rid of the bad habit of wasting food.

Not to mention completely changing it, but it will definitely have some effect.

They are convinced of it.

Soon, the ad was played again, and the parents rushed to call their children over and let them see the ad.

The advertisement is in the form of animation, and the children are interested in watching it, and after not looking at it, they are not interested and leave directly.

After reading it.

Some parents asked their children, "Did you understand anything in the advertisement just now?"

The child nodded and said yes.

Parents let their children talk about what they understand.

The child said that he understood those uncles and aunts, who worked very hard under the sun, and that poem, which seemed to be understood.

Parents were not surprised by this, but they were still very happy.

......