In the economic research room on the fifth floor of the company, Xia Yu asked Lin Shanyuan and others about the progress of the second issue of the "Economy" magazine, and was very satisfied after learning about it, which made him feel at ease.

At this time, the number of people in the economic research room increased by about ten, five researchers and five assistants, which were invited by Lin Shanyuan and others within three days, and as soon as they came in, Xia Yu assigned them assistants, just to familiarize themselves with the model for the first time.

Moreover, compared with researchers who are in great need of analytical research ability, it is still easy to recruit assistants who are simply responsible for statistical collation, or even do not recruit at all, and can be directly transferred from other departments of the company.

In addition to the five who have already entered, Lin Shanyuan and others have also contacted others, but they are still under consideration, Xia Yu is not in a hurry, and when the "Economy" magazine is released tomorrow, after the shocking debut in Xiangjiang, they will definitely rush to join.

Xia Yu believes that such a good platform to show his abilities and economic views and ideas is that there is no second platform comparable to the whole of Hong Kong and even Asia, except for his "Economy" magazine.

Planting the plane tree, why worry about the phoenix?

For "Economy" magazine, Xia Yu is so confident, this is a magazine that is not much worse from the perspective of the CEO of Time Warner in his memory, so of course he has enough confidence!

Seeing the impatient expressions of Lin Shanyuan, Xu Zhixue and others, Xia Yu smiled in his heart, knowing what they wanted to ask, which was also the reason why he called Yan Wenhan up, just to let them know the specific situation as soon as possible.

"Wen Han, how is the current pre-sale and distribution situation of the "Economy" magazine?" Xia Yu asked Yan Wenhan beside him.

Feeling that the people around him were looking at him, Yan Wenhan smiled slightly, this matter was handled by him personally, and the specific situation had long been familiar with it, so he opened his mouth and introduced it aloud.

"Boss, these days there are special personnel to contact the sellers of our distribution channels, at first they were not very interested in the "Economy" magazine, but after our publicity in the past few days, seeing the change of public opinion, they have called to order, and the interest is getting bigger and bigger day by day, and the number of orders is getting more and more day by day. ”

"Up to now, the total order has reached 150,000 copies, of which the local booksellers and newsstands in Xiangjiang have ordered a total of 80,000 copies, the dealers in Taiwan Province have taken 20,000 copies, the dealers in Southeast Asia have ordered 50,000 copies, and the orders from the farthest Southeast Asia and Taiwan Province have been delivered and are being urgently transported. ”

"Because it is a high-end magazine, the cost is higher, our magazine is priced at 2.5 Hong Kong dollars a single copy, which is 1.8 Hong Kong dollars for dealers, excluding the cost of various materials and labor, our profit is only 0.3 Hong Kong dollars. ”

"Our company has printed a total of 200,000 magazines so far, and now there are only 50,000 copies left in stock.

Yan Wenhan finished the report in one breath, and then looked at Xia Yu, waiting for Xia Yu's opinion.

Xia Yu smiled and nodded: "Very good!"

After speaking, Xia Yu looked at Lin Shanyuan, Xu Zhixue and others, and saw that their faces were all happy, obviously very surprised after learning about the production and distribution of the "Economy" magazine, and most of his apprehensive heart also fell.

At least the dealers recognize, then it means that they think there is market value, if now 200,000 copies are sold, the "Economy" magazine has already succeeded! Not to mention that this magazine is a weekly, the sales cycle is a week, as long as the sales are hot, the sales will continue to increase!

As far as they know, there are no well-known magazines in Xiangjiang, and the best magazines sell more than 10,000 copies a week, and the market is almost a virgin land.

The more they sold, the more influential the magazine became, and the more fame they gained.

You must know that each article has its own signature, whoever wrote the article will sign it, and the names of all of them are attached to the rich list and the top 100 enterprise list.

The greater the influence of the Economic Magazine, the more their articles are read by more people and their names are known by more people, which was impossible to do before, but now with the golden platform of the Economic Magazine, they can easily expand their influence. What's more, Jiuding Newspaper Company also gave them a lot of wages.

Fame and fortune, nothing more!

With such a good post, the entire Xiangjiang can't find a few lanterns to come out!

"Professor Lin, Professor Xu, and everyone here, the first issue of the magazine, you want to ask Wen Han directly, you can give it to your relatives and friends, you can take it back tonight and give it away, the more you send it, the happier I will be!

Xia Yu said to Lin Shanyuan and the others with a smile.

"Then thank you Xia Sheng! We will definitely work hard to promote it!" Lin Shanyuan thanked Xia Yu with a smile, and they couldn't wait to share this success with their friends.

After that, watching Lin Shanyuan and others surrounding Yan Wenhan, saying the number of shares they wanted one by one, Xia Yu smiled.

In fact, making magazines is the same as making newspapers, it is just a platform and carrier, and it does not rely on selling magazines to make money, but earns advertising expenses after the platform is bigger, and that is the big head.

This is not like selling "Xun Qin Ji", it is a one-shot deal, and making money is the money to buy books!

The price of "Economy" magazine is 2.5 Hong Kong dollars, which is already very high, but the cost is also high, good paper, color printing, labor costs, machine loss, the biggest cost is the salary of Lin Shanyuan and others, and taxes must be taken into account.

Combined with this kind of cost, the cost of "Economy" magazine rose to 1.5 Hong Kong dollars, Xia Yuhai can earn 0.3 Hong Kong dollars gross profit from each book, which is already very good, many magazines are operating at a loss without advertising revenue, and the income from selling magazines can be flat, even if it is very good, it is rare that Xia Yu's "Economy" magazine has a gross profit of 0.3 Hong Kong dollars.

Of course, the more you print, the more the cost will go down!

If you continue to expand sales, it is more appropriate to reduce the price to 2 Hong Kong dollars or 1.5 Hong Kong dollars, even if you lose money here, you can make up for it in advertising expenses, but Xia Yu still gave up this plan after thinking about it, because it involves the positioning and forcing of the magazine.

Since you want to be a mid-to-high-end financial magazine, with a low price will lower the grade, for the rich, 0.5 Hong Kong dollars and 1 Hong Kong dollars more can be nothing!

As for providing Lin Shanyuan and others with the first issue of the magazine for free, it is just a small thing, it doesn't cost a few dollars, but it can give them a good impression, make them have a greater sense of belonging to the company, and this can also expand the influence of "Economy" magazine with their hands!

Talking and laughing, there is a great deal of Confucianism, and Wang Baiding comes and goes!

Dragons don't live with snakes, they are all people with a certain social status and level, and their friends are at the same level as them, just the potential customers of "Economy" magazine, with Lin Shanyuan and others to promote, with this layer of trust, they have a much greater chance of converting into subscribers, this deal is simply too cost-effective!

When He Yan Wenhan left the fifth floor and came to the office on the second floor, Xia Yu said to him again: "Wenhan, you arrange a specific person to send the magazine to the companies on the list early tomorrow morning, and then HSBC's must be delivered as soon as possible, and inform the HSBC staff that it will be delivered to their chairman Shen Bi, remember?"

"Don't worry, boss, I will definitely arrange it!" Yan Wenhan said solemnly.

"Go, arrange it!" Xia Yu waved his hand to let Yan Wenhan out, he took a deep breath, leaned back in the chair and pondered.