The competition did not have more impact on Du Feiyu, and if there was anything to gain, it was just that there were more people in the friend list.

The results didn't come out, but it didn't seem to be too important to Bai either. After all, she has been recognized by others, and she has more motivation to accomplish what she wants to do.

What is the competition, what is the product

After thinking about it in the museum, Du Feiyu already understood that it meant that trying to encircle his own territory was not the way, but the best way to do the most suitable and survive in accordance with the surrounding situation.

The strong will always be strong, but the fittest will survive.

The Tao is one. During the days when Abai was not at home, Du Feiyu's breakfast restaurant returned to its essence.

Don't do it after noon.

Unnecessary price consumption is not done.

Nothing other than breakfast is made.

Now the raw materials in the store are clean.

In addition to five kinds of porridge and three kinds of drinks, breakfast is two kinds of steamed buns with brown sugar and white noodles, three kinds of steamed buns with vegetables, meat and radish, and four kinds of fried food: fried dough sticks, pancakes, and fish cakes.

Du Feiyu put the most elite part on the bun.

Of course, it can't be all big meat. Put some shallots, put some vermicelli, and cut the pork belly into small pieces, instead of kneading the lean meat into a ball and adding the secret sauce.

Huayang people like rich, slightly sweet taste, and put more fresh things in the sauce.

Soy sauce, rock sugar, and even hoisin sauce, these things have a sweet taste.

Of course, the vegetable bun is not a poor dish.

There are two kinds of cuisine in Huayang, all of which reflect the experience of Huayang people in mixing the taste of vegetables.

One is spring rolls. Spring rolls choose thin dough, and there are many fresh vegetables. Cut the leeks into sections to get a fragrance, chop the cabbage to get a little umami, shred the radish to make a little sweet, plus vermicelli and minced ginger, spring is in one bite.

The other is bean balls. Like spring rolls, it is the art of mixing, but with more of the smooth texture of soy products, it is fixed with starch and molded, making it a cute ball.

Du Feiyu also considered making these two things at first.

But miscellaneous but not refined, he only takes his meaning in the end, and does not seek all-encompassing.

Now, in the world, his energy is limited.

But the concession had an unexpected effect.

Originally, the sales volume remained stable at the previous peak of about 60, but the arrival of Fang Xinxin brought everything for the better.

More serious people really want to ask, she is closer to one person and one fox, and she always doesn't like Du Feiyu to run a train in his mouth.

Fortunately, she didn't have some of the arrogance of the rich lady, and when she heard that Ah Bai was making breakfast, she even came to visit curiously, and even brought a big bag of buns back.

The bag of buns provoked a domino-like reaction.

It is probably the Tao in the steamed buns, which was appreciated by the tasters, and the customers who came to buy it later were actually more than the original.

But more importantly, these extra customers are not from this community

For the first time, Du Feiyu's breakfast sales scope stepped out of the barriers of the Dongcheng community for the first time

Fang Xinxin's home invited a guest, and the guest ate the buns and liked it, so he asked the store. One to ten, ten to hundred, the transmission speed of word-of-mouth is faster than imagined.

But that's not enough

Du Feiyu's thoughts became active, and he thought of the food detective who appeared in the Huayang Night Market before.

He rummaged through his phone for a long time, and finally found the phone number he left before. A phone call passed, and the food detective was stunned for a long time and didn't remember who Du Feiyu was.

After some explanation, Du Feiyu spoke

"Do you have any food recommendations recently, help me make a set of promotions? According to your practice, Weibo, advertorials, you can also have a vcr. ”

The food detective over there thought for a moment and replied

"I have a principle in making recommendations, I must eat imported things myself to recommend, and unscrupulous media people can't do it. ”

"Naturally," Du Feiyu replied, "Do you remember the three-color fireworks in Huayang Night Market, I used to make Jidao Sect kebabs, and you also came to interview." ”

"Oh remember," the food detective suddenly realized, and immediately quoted the price.

"Advertorials are 20 yuan per 500 words. What do you want to be graphic and complete with a complete article 50 of it. Why do you want to Weibo, Weibo will give 5 yuan per piece according to my traffic. What, you still want VCR, you still want music, you have to recommend it continuously, and you have to add money. ”

After a discussion, Du Feiyu interrupted the price discussion and said categorically

"I'll give you a thousand and a half, and you can add more if you need it. How about you come up with a marketing plan for me that I'm happy with, and then start working on it?"

"A whole set of please, I'm just a food blogger, how do I know what the plan is"

The person on the other end of the phone was almost made to cry by Du Feiyu's request, paused for a while, and then said,

"When am I going to you?"

Du Feiyu smiled slightly.

"As soon as possible. ”

The food detective's name is He Hao.

He put down the phone and came over with the camera on his back, professional and sincere.

Of course, Du Feiyu knew that this was a show of sincerity for the money in his pocket.

"The name of Extreme Dao Sect breakfast is too unsightly. As soon as He Hao met, he complained, "Change it to a bun shop, anyway, you are the main packer, right?"

"That's a good idea"

Du Feiyu and Ah Bai glanced at each other, thinking that good ideas can only be generated in collisions.

Then he skillfully asked for two buns, nibbled a few bites, and his eyes lit up.

The things made by Du Feiyu are obviously very much to his taste.

"It's a little sweet, but it's a regional difference, and I can accept it. Well, I agreed to make this recommendation. ”

He wiped his mouth and said with a very professional expression.

Didn't you agree a long time ago

Du Feiyu thought to himself.

Even if the body is honest, there must be a superficial dignity.

He Hao crossed his waist and asked

"Can I give any opinion?"

Obviously, this is a big list, if it is done well and the plan is good, the price will definitely have to go up.

So he put on an attitude worth two thousand dollars.

"Of course. ”

Du Feiyu and Ah Bai nodded.

He Hao, you're welcome.

"Replace all your plastic bags with kraft paper bags. Although it is not actually used for eggs, it seems to be very hygienic. ”

"Swap it out right away. Du Feiyu agreed, "I am all equipped with cartons and disposable chopsticks, and I simply do it to the extreme." ”

"Don't you consider changing your porridge to a better packaging box, no, it's too vulgar to fill, I know some stores, they use very beautiful disposable bowls. ”

"I went to the manufacturer to contact a batch. ”

"The windows are a little more hygienic. ”

"No problem. ”

"Seats"

"Forget it"

After several discussions, the plan was set.

The promotion duration is two weeks.

Weibo, Moments, Space, and various social platforms are all opened up and bombarded every day.

There are many advertorials, and they are also responsible for forwarding.

Pictures, VCRs, well-founded bragging, all of them.

There are also good reviews on food review websites, so please do it by someone.

When Du Feiyu completes the renewal of the store and the new packaging is in place, the publicity work will be fully rolled out.

As for the promotional title, He Hao had already conceived it in advance.

"All the flowers are eating him, he is the bun you can't get"

But that's just one of them.

Since it is a set of advertorials, it must meet the needs of different groups.

The title party is given to the curious.

The literary style is reserved for lovers of small freshness.

The technical stream, on the other hand, is for those who prefer to be more honest with the evidence.

As for the illustrated ones with music and texts, they are for those who don't love words.

"Just around the corner, you'll find a gastronomic wonder hidden in the middle of the alley. ”

"One boiler, three or two more fireworks in the world. ”

is worthy of being a brilliant food detective, Du Feiyu and Ah Bai couldn't help but shout professionalism when they saw it.

"How do you make your food so delicious, there are so many varieties in other shops, why do you just make steamed buns?"

He Hao picked up the camera, asked questions while writing, and looked for materials.

Du Feiyu thought for a while.

"I can't take possession of the whole world. I can only embody the whole world in my buns. ”

"Shouyi, this is the way. ”