Chapter 344: The Last Carnival of the Chinese Audience

Wang Zhongjun picked up the phone and dialed a phone that he was not very willing to dial, at this time, he couldn't help it, so although his fingers moved with difficulty, the phone was quickly dialed.

On the other side of the phone, it is Dong Ping of Poly Huayi, these are two rivals, and they will not contact each other when they are idle, but at this moment they have to contact each other.

Wang Zhongjun said with a smile that seemed to be as kind as possible: "Lao Dong, what have you been busy with lately, I heard that your Crouching Tiger, Hidden Dragon did quite well in the later stage, and you can do a lot, maybe you will be able to see your masterpiece at the Oscars next year." ”

Dong Ping was also very surprised when Wang Zhongjun called. For [Crouching Tiger, Hidden Dragon] This is basically impossible, and at that time, Huayi Brothers and Poly Huayi competed for the copyright of [Crouching Tiger, Hidden Dragon], but it was not very pleasant.

But everyone is a person in the circle, not an enemy, there should still be politeness, Dong Ping politely said: "At this time, Lao Wang, you call me, it's very rare, don't say share Crouching Tiger, Hidden Dragon with me, it's impossible." ”

Wang Zhongjun naturally wouldn't be so stupid, even if he said that he wanted to share it, it would be impossible, and Poly Huayi would not let go of such a good film.

At this time, Wang Zhongjun said with emotion: "It's not about Crouching Tiger, Hidden Dragon, it's actually related to this, Ye Ming has a big move over there, and it will shock the entire entertainment industry when the time comes." ”

Dong Ping didn't get the news about this, Ye Ming made a theater by himself, although it is also nominally affiliated, but fools can see that it is waiting for the country's policy to open up. In fact, as a film company, I very much hope that there will be more theaters, and if there are more theaters, it will allow the film company to have more choices.

This point is welcome. After thinking about it, he said: "Ye Ming's theater is very moving, but when it comes to sensational entertainment circles, this is impossible, he just went to the front." Dragged Time Warner into the water. Otherwise, he wouldn't have been able to do it. Wang Zhongjun could only say helplessly: "It's not the theater itself, it's the problem of movie ticket prices." The five-yuan movie ticket price will be tested in the theaters of the Brilliant Cinema. ”

Suddenly, Dong Ping, who has always been motionless like a mountain, actually stood up, which is earth-shattering news. This is simply going to blow up the entire film industry.

Dong Ping's eyes flashed with a hint of fierceness and said: "Five-yuan fare, Zhao Guoqing didn't make it in Emei, he went to the capital to get that set, Ye Ming followed and coaxed, that is looking for death, this is the enemy of the entire industry, he is not afraid that he will be strangled by the industry." ”

Speaking of which. Wang Zhongjun said with a smile: "It is estimated that Ye Ming is also scolding his mother in this matter, Zhao Guoqing, an old boy, has found the leadership of the General Administration, and the leaders of the General Administration seem to have some different opinions." So he handed this matter over to the New Film Federation for testing, and as a result, how can you say that the old foxes of the New Film Federation will be fooled, and they will unite to calculate Ye Ming, and let Ye Ming's brilliant theater take the lead and do experiments, so that they can not offend the leader, but also teach Ye Ming a lesson. I heard that during the meeting, Ye Ming overturned the table.

Five yuan, after my calculations, the attendance rate is only ninety percent, there is no room for profit, this kid is waiting for a loss. ”

In fact, after getting the right to experiment, Ye Ming immediately found Han Shanping the next day to complain: "Leader, this thing is not so bullying, so many state-run movie theaters don't go to experiment, let me have a small private movie theater to experiment, isn't that watching me lose money? The gang of guys in the New Film Association are also a little too bastard, I lose money every day when I show movies like this, and I can't even get the wages of workers for five yuan." ”

Han Shanping naturally understood what was going on, and said with a smile: "You, state-run movie theaters have state-run difficulties, and you, a private one, are much more casual, are you in charge, test it, the state will support you, and the General Administration will also support you." Don't complain to me, this is the meaning of the leaders above, what conditions do you have, but the test must be carried out as scheduled. ”

In fact, Ye Ming understands very well that this matter cannot be changed, and he said very categorically at the moment: "Since this is the case, I won't say anything else, Director Feng Xiaogang said that he supported me and his two New Year films, but this can't be screened at all, I want the General Administration to support me with some films, such as Cheng Long's Hongfan District, Li Lianjie's [Shaolin Temple], [Titanic] and so on, aren't these blockbusters owned by China Film in China?" I'm going to experiment with the screening rights and show these films in my cinema according to the arrangement. Otherwise, I don't have enough capital to attract audiences, and I will still lose money when the time comes. Otherwise, the General Administration will subsidize me. ”

Han Shanping snorted and said: "Compensate you, that's impossible, movies, a limited number of them can support you, ten movies, but ten movies are you can choose, as long as China Film has the right to exercise it, there is no problem, but this is the limit of our support, and you have to do the rest yourself." ”

In fact, Ye Ming is that little bit of a request, he knows that it is impossible to last too long for a five-yuan movie ticket, so it is a serious opportunity to beat the fame of his movie theater first. After selecting ten of the best movies, Ye Ming left satisfied.

And at this time, the entire entertainment industry is fried, a five-yuan movie, this is a miracle, at least in the eyes of the general audience, such a low-ticket movie is impossible, but in fact, he appeared on the poster of the brilliant theater, and the list of movies on the poster is very tempting, Feng Xiaogang's Chinese New Year film, Cheng Long's kung fu film, and the blockbuster [Titanic] and a series of other films are dazzling.

There is an unbearable temptation in the eye-catching position, five yuan, and the ticket price of the movie ticket is only five yuan. At this time, the major media also expressed their opinions one after another, [Southern Star Sunny Sky] Lao Bai sneered at Ye Ming's action as always, thinking that Ye Ming was grandstanding and did not take into account the current situation of the film market at all, which was a historical regression. It even pushed Ye Ming to the position of selling fame and reputation.

But readers don't care about this, many readers of [Southern Sunday] are determined to pay attention to going to the Brilliant Cinema to watch a movie. Five yuan, what's the difference between this and the price of cabbage.

Yu Guo of [Entertainment Morning Post] has two diametrically opposite views with Lao Bai. He thinks that the five-yuan ticket price is a return to history, and the movie ticket price is inflated, and now the five-yuan ticket price is a more reasonable ticket price. highly praised the practice of Brilliant Cinema. As for the Huayi brothers. The CEOs of Poly Huayi and other film companies are silent. They couldn't see through why, and therefore, during the cautious period, they did not express their opinion at all.

These bosses are not the kind of reporters who are old Bai Yuguo, therefore. At such a time, he naturally understood that Ye Ming was just a scapegoat, and the real black hand was promoted by Zhao Guoqing.

In fact, speaking of which, they have some sympathy for Ye Ming's peers, who were named by the leaders and calculated by their peers, which can be regarded as a feeling of sadness for the death of a rabbit and a fox. And what Ye Ming actually wants is an effect like this.

In the office, Sister Fang Fang took a copy of the text and said, "Boss." You're so confident that we're not going to lose money, and if the attendance isn't good, we're going to have a miserable outcome. ”

Ye Ming said very firmly: "Don't worry, I naturally have a calculation for this matter." Losing money will not, Zhao Guoqing has already calculated, this is definitely not going to lose money, the key is how much to earn, how to say, of course, when the time comes, we will cry poor, say that we have lost money, not a penny to those grandchildren, I will cry to the leader when I look back, see if I can fight for subsidies. ”

Sister Fang Fang frowned and said: "It's impossible, we are privately owned, and the state will not subsidize us, so in such a situation, it is in vain for us to fight for it." ”

Ye Ming glanced at Sister Fang Fang and said: "We want to give the leader an impression, that is, we are losing money to implement the leader's plan, in this way, the leader will feel sorry for us in the future, and if we strive for other policies at that time, it will be much easier." ”

Only crying children have milk, and this is also the same in the film market.

It is even said that Ye Ming contacted his three fans in advance, the three girls of Doll, Meow Meow and the big landlord of the village, knowing that these three people are all local tyrants, there is no shortage of money in the family, and there are more people who can move, so he invited them to go to watch five-yuan movies in Beijing and Shanghai and other cities, as long as there are brilliant theaters, they can watch five-yuan movies, and contact these three hardcore fans, that is, Ye Ming will make a backhand for his own box office, in case the box office is not good enough, at least there are three local tyrants to support the audience for the first few days, isn't it?

Who knows, the next day, the big landlord of the village gave Ye Ming a crying face on the Internet and said, "I took my friends to watch a five-yuan movie, but as a result, I didn't buy a movie ticket for an hour early. Movie tickets were sold out throughout the day. 】

The doll immediately sighed on the Internet [Do ordinary people say that the ** of watching movies has been stirred up all of a sudden, and the movie theater is full of people. 】

This is a carnival of the film market, this is the advent of a golden age, for Chinese audiences, this is the first and last golden age of the film market.

Five yuan to watch a blockbuster, this is the only opportunity, and even the audience involved in it will not understand that they will not have such a cost-effective experience in the future.

After the number of the first day came out, Sister Fang Fang excitedly found Ye Ming and said: "Boss, boss, great joy, today, as of now, our box office statistics are 180,000, plus the peripheral income of the movie is 90,000, and the number of moviegoers has reached more than 30,000." Just in the capital, our income today is 220,000, and the market is even more popular at night. So what if we're still making money?"

Ye Ming said very resolutely: "We didn't make money, don't say we make money at this time, let's say we lose money, the wages of workers are so high, water and electricity bills and everything need money, we don't make money, this time we are losing money and making money." ”

The next day, the statistics came out, Ye Ming's brilliant cinema received a total of more than 200,000 audiences, of course, this is the national statistics, which is already quite a remarkable achievement.

The box office is 1.3 million, which is still a day, and with the surrounding areas, the income of Brilliant Cinema is more than 2.7 million.

The periphery of the movie, in fact, is part of the cost of drinks, popcorn, etc., you can't always watch a movie with the same cost as a movie ticket, you always have to eat melon seeds, popcorn and other snacks, as well as drinks or something. Almost all of them have the results of the first day, although they are not as accurate as Ye Ming, they are all doing this business, therefore, in such a situation, in fact, everyone understands that Ye Ming did not lose money, but also made money.

As for the question of how much you earn, it's hard to say. This is experimental, the country doesn't want your film exhibition fund, and China Film doesn't want box office sharing, this is what the leader promised, if he doesn't agree to this, then Ye Ming will definitely not do it, he won't agree to this, it is impossible for the gods to make money when they come, there is only one way to lose money, and no one will do anything to lose money.

At this time, some people can't stand it, how much does Ye Ming's brilliant theater earn in a day, although it means that everyone doesn't have a specific number, excluding expenses, the result everyone gets is that the net profit is at least 1.5 million, because no one has shared his box office at all, this is originally a real yΓ n nature of the leader's attempt, who would have thought that the five-yuan box office could be so popular.

On the first day, the second day, and the third day, it was the same popularity, and the number of people was full, and at this time, finally some people couldn't hold on. Chairman Liu of the New Film Association informed Ye Ming to go to the meeting, and Ye Ming directly asked Sister Fang Fang to reply that she was busy and had no time.

At this time, Chairman Liu and some of the remaining managers were not happy, and finally everyone discussed, everyone went to Brilliant Film and Television, no one went to their cinema for this thing, and with a five-yuan movie ticket, a fool only went to see it for twenty-five yuan.

In the past, although you may not have many people every day, the box office of 108,000 is still available, and now it is good to have 10,000.

Therefore, everyone's unanimous decision is that it is impossible to watch Ye Ming go on so rampantly, the five-yuan movie ticket must be terminated, and Chairman Liu is responsible for communicating with the leaders of the General Administration, anyway, what Ye Ming is doing like this is to disrupt the market order, if this continues, there is no way for the movie theater to do it, and there is no way for the film company to do it.

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