Chapter 79 "Economy"
After returning home, the family was still surprised by Yan Shining's arrival, but after Xia Yu explained that he was his bodyguard and would be responsible for protecting his safety in the future, his parents were relieved and welcomed Yan Shining very warmly, and Yan Shining naturally lived in Xia's house.
Early the next morning, Xia Yu just wanted to drive, Yan Shining said: "Xia Sheng, let me help you drive, I can drive, I have driven in the army before." ”
Xia Yu's heart moved, and from this point it also revealed that Yan Shining is indeed not simple, not only can he fight, but also can drive!
You must know that in later generations, many soldiers do not know how to drive, and they do not specialize in training, and almost all of those who can drive are automobile soldiers.
In this era, the army's vehicles are even rarer, and there are very few soldiers with driving skills, and Yan Shining can drive, but thinking that he can fight so well, he obviously belongs to a strong combat unit, unlike a car soldier, so the army he belonged to before has to ponder.
But Xia Yu didn't want to ask, and he didn't necessarily say it if he asked Yan Shining, he also understood this, after all, this involves the military's secrecy system, and it is impossible to say that he will give up all faith and discipline after retiring, this is impossible, Xia Yu does not need to force him to say.
If Yan Shining wanted to say it, he would say it without Xia Yu asking.
Of course, these are all details, and the more ability Yan Shining shows, the more beneficial it will be to Xia Yu, after all, he is now Xia Yu's personal bodyguard.
"Okay, then you can drive, I'm sorry for you!"
"By the way, Brother Yan, you don't have to call me Xia Sheng all the time, just call me by my name. Xia Yu said with a smile, he is also very close to Yan Shining, after all, he will be asked to protect himself in the future, and calling Yan Shining's name in private is too foreign, which is too inconsistent with Xia Yu's practice of winning people's hearts.
"This ......" Yan Shining looked embarrassed, he had always been accustomed to the difference between superiors and subordinates in the army, and now let him call the name of Xia Yu, a benefactor, he really couldn't shout.
"Then you call me boss!" Seeing that Yan Shining couldn't shout, Xia Yu didn't force it, and took a step back and said.
"Okay, boss!" This time, Yan Shining was obviously relieved and hurriedly said.
Xia Yu chuckled and shook his head, then got into the car, and then, under Xia Yu's guidance, the car drove in the direction of the company.
When he arrived at the company, Yan Shining also followed Xia Yu in, and Xia Yu also briefly introduced Yan Shining to the rest of the company, and then let Yan Shining rest in the lounge, and he began to deal with the company's affairs.
After dealing with the affairs, Xia Yu fell into deep thought, and he had to think about how to consolidate the foundation of "Jiuding Daily".
happened that "Jiuding Daily" was calculated, and Xia Yu began to consciously reduce the recommended stocks, intending to let "Jiuding Daily" slowly get rid of its dependence on him.
To this end, he also asked other experts and scholars in the field of economics and finance in Hong Kong to write articles, and in view of the amazing influence of Jiuding Daily in this regard, almost all of the requests were successful, and others enthusiastically submitted articles, and the level of news and articles of Jiuding Daily has improved a lot.
However, in Xia Yu's opinion, this is not enough!
With the memory of Warner CEO in later generations, Xia Yu knows that the current "Jiuding Daily" still has many deficiencies, compared with those large media companies, Jiuding Newspaper Company is too weak, except for the newspaper "Jiuding Daily", there is nothing.
However, think about the future generations of Time Warner, as one of the six major media giants in the United States, controls more than 15% of the media power in the United States, and is also a Fortune 500 company, with amazing influence.
Time Warner's business spans the publishing, film and television industries, including Time Magazine, Sports Illustrated, Fortune Magazine, Life Magazine, Turner Network, CNN, HBO, DC Comics, Warner Bros. and other globally influential media outlets.
Among them, Time Magazine and Fortune Magazine are both well-known international magazines, and their influence is amazing!
With the memory of the CEO of Time Warner, Xia Yu is very familiar with these and knows a lot of insiders.
But he couldn't have bought them up, because he didn't have the money, and because they were in the hands of American Jews, who needed to use them for political demands and in exchange for benefits, and they wouldn't sell them easily.
Since you can't get your hands on it, you can create your own magazine to stabilize your foundation in the media industry!
Among the "Time Magazine" and "Fortune", "Time Magazine" is one of the three major current affairs weekly magazines in the United States, with a wide range of content, making claims on international issues and tracking and reporting on major international events.
However, Fortune magazine, which mainly publishes research articles on economic issues, has launched a list of the world's top 500 since 1954, and has an astonishing influence, ranking among the four major financial magazines along with "Business Week", "Forbes" and "The Economist".
It just so happens that the current positioning of "Jiuding Daily" is in terms of finance and economics, and it just needs a financial magazine to further expand the influence of "Jiuding Daily" in the financial circle.
In addition, creating an influential financial magazine can also feed back the newspaper, stabilize the foundation of Jiuding Newspaper Company, and at the same time deepen its influence on the middle and upper classes of Xiangjiang society.
In addition, Xia Yu also started from the financial side, and has the memory of a financial giant, as well as the memory of the CEO of Time Warner, with "Fortune" as the benchmark, it will be easy to create a financial magazine.
In fact, in addition to the above reasons, the realistic market situation is also very suitable for Xia Yu to create a financial magazine.
Although "Fortune", "Forbes", "Business Week" and "The Economist", the four kings of financial magazines, have appeared, and the oldest "Economist" was founded in 1843, the influence of these four major magazines is now mainly concentrated in the developed countries of Europe and the United States, and the influence in Asia is not great except for island countries.
At present, the attention of the four major financial magazines has not yet been targeted, and only some regional financial magazines in various countries in Asia have little influence, and there is not a top financial magazine in Xiangjiang.
It can be said that now is the best time, a virgin land waiting for Xia Yu to occupy.
In Xia Yu's view, now Xiangjiang financial magazines can be said to be able to play a single one, he is fully confident to create a top financial magazine, and it can be created in a short period of time!
Why is Xia Yu so confident, just because he knows very well that people are looking for money and wealth, and he also understands people's curiosity and gossip, he can sacrifice a big killer to make financial magazines an instant hit!
That big killer is - the rich list!
Xia Yu can fully imagine how much of a sensation a rigorous rich list will cause in Xiangjiang, a place where there is no professional list, and this sensation will definitely not be limited to a certain level, but will spread to the entire Xiangjiang, and even to the entire Southeast Asia affected by Xiangjiang's eyes.
Just like in the previous life, netizens are very keen on the ranking of the rich and the ranking of enterprises, and every time the ranking comes out, it will be on the hot search, as if they can get closer to those rich people by talking about it more.
Of course, if you want this list to be more authoritative, then the list must be rigorous, stand up to scrutiny, and convince readers.
Although it is difficult to create a rigorous ranking, Xia Yu is still confident in this, after all, Xiangjiang is not the United States, the place is not big, and there are relatively few enterprises, so the information is just that, as long as you will collect information carefully, you can always collect comprehensively.
Of course, if you want to create a top financial magazine, then you must choose a good name, and this Xia Yu has also thought about it.
Many of the top words that can represent the development of business in modern society are used, and the top words such as wealth and business are used.
However, there is also a top-level word 'economy' that is also used, but the name of The Economist always makes people think of it academically.
Therefore, the word 'economy' can still be used, and it is enough to accommodate the next top magazine, and Xia Yu is ready to use this word directly as the name of the magazine.
"Economy" magazine, benchmarking "Fortune" magazine, is completely OK.
As for the positioning of the magazine, it is to publish articles such as research on economic issues, because it is necessary to build from scratch, and it is impossible to spread out the stalls all at once, so there must be trade-offs.
Xia Yu plans to start with finance and investment, and then slowly expand to other fields related to the economy, such as marketing, industry, industry, and so on.
With a good name and a general positioning, Xia Yu will build another Optimus Prime for Jiuding Newspaper Company in the next period of time!
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