Chapter 576 Live Streaming ......

A thousand hammers Qiao gang master collection knives, the first batch of a total of 1,000 sets, each set of unit price of 4008 yuan, Longquan factory finally delivered.

When the truck arrived at the back door, a middle-aged man of medium height who was swarthy jumped from the co-pilot.

Qiao Zhi walked over quickly and took the initiative to stretch out his hand, "Director Du, let's finally meet." ”

Du Liang has thick eyebrows and big eyes, and his hands are covered with thick calluses, and when he touches his hands, his palms are rough and powerful.

Du Liang was a little surprised, because he knew that his grip strength was amazing, and in the process of shaking hands with Qiao Zhi, a huge force came from the opposite side, and he subconsciously fought in short quarters, and he was not much weaker than himself.

Picked up Qiao Zhi's hands and looked at them carefully, "These hands are the same as my hands, worthy of respect and tempered." ”

Qiao Zhi had a good impression of Du Liang, and said with a smile: "Director Du, it's far worse than you." You are a great craftsman, and I am a little chef. ”

Qiao Zhi chose Du Liang as a partner, mainly because his blacksmith skills were inherited from ancient methods and were once rated as a great craftsman.

With the name of Du Liang, the brand value and gold content of this knife have doubled.

Du Liang smiled faintly, "You, don't be too modest, if you can only be regarded as a little chef, how many chefs in the world will be embarrassed." ”

Boxes and boxes of knives were moved.

Qiao Zhi opened a box to check.

The knife holder is made of wood, with relief carvings carved on the outside, as well as the LOGO of Qiao's gang leader, which is quite high-end and atmospheric.

He drew a knife, the blade of which was shiny, and the handle of the knife was inlaid with gems like pigeon's eggs, which was extremely bluffing.

Qiao Zhi touched the blade with his fingertips.

Du Liang hurriedly reminded him, "Be careful." ”

Qiao Zhi smiled, "Don't worry, a good chef won't be injured by a knife." ”

After a pause, he sighed, "The knife edge is sharp, and it is really top." ”

Du Liang smiled: "You are an expert, I don't dare to perfunctory you, I'm afraid that you will return it." ”

Qiao Zhi called Zhou Chong, "In the evening, I am going to open the box and inspect the goods to the first batch of customers who bought the collected knives, and send a gift." ”

"Well, that's a thousand sets!" Zhou Chong reminded.

Qiao Zhi said: "Time is limited, and it is impossible to send it all in one night." Live delivery is not the goal, but the key is to open the sales mode. ”

Zhou Chong suddenly realized, "Do you want to bring goods live streaming?"

Qiao Zhidao: "The process of delivery will have a strong hint to potential buyers, so live delivery is the best marketing method." ”

Hearing that Qiao Zhi was going to bring goods live streaming, Du Liang applied for observation with great interest.

"Mr. Du, how many sets do you think you can sell tonight?" Zhou Chong joked with Du Liang.

Du Liang frowned and said, "Buy thirty or forty sets at most." ”

Zhou Chong was stunned, and then smiled: "Mr. Du, you underestimate the popularity of our boss too much." ”

Based on the last booking experience, three or four hundred sets will definitely be fine.

Du Liang remained silent and muttered to himself.

Thirty or forty sets are sold at a black-hearted price of 4,008 yuan per set, which is already amazing.

The annual output value of Duliang's tool factory is more than 3 million, and the average daily sales are less than 10,000 per day.

If Qiao Zhi can sell hundreds of thousands of sales a day, it is already an amazing data.

As for the second batch of 1,000 sets, it will have to be sold for at least a month, which is reasonable.

Zhou Chong took Du Liang to a famous restaurant nearby for dinner.

Zhou Chong has a very good relationship with the proprietress because he is exploring the store everywhere.

"Scum Chong, are you here to collect materials again tonight?" The proprietress came over to chat with Zhou Chong.

At least 30 percent of the restaurants on this street have become popular for a while because of Zhou Chong's video of visiting the store.

Zhou Chong generally visits the store, good is good, bad is bad.

But even with a bad review, that restaurant won't do badly.

Because people have a rebellious mentality.

"This is my friend, from Longquan. Zhou Chong introduced with a smile.

"It can't be the manufacturer of a thousand hammers, right?" the proprietress reacted quickly.

"That's right, sister, you reacted really fast. Zhou Chong gave a thumbs up.

"I wanted to book a set last time, but unfortunately after hesitating for a long time, it was sold out. This time it should be my turn. "The hostess was full of confidence.

Zhou Chong reminded: "Orders will be placed from eight o'clock. ”

The proprietress made an OK gesture, "I'll give you a side dish today." ”

After the proprietress left, Du Liang was puzzled: "It stands to reason that Qiao Gang's main canteen shouldn't be a competitor to this restaurant?"

Zhou Chong shook his head and smiled: "Director Du, this is going to tell you about the pattern of our boss." ”

Zhou Chong started from the vision and pattern, and comprehensively packaged and set off Qiao Zhi.

Du Liang listened enthusiastically and admired it so much.

It turns out that there are really people in this world who stand on the overall standpoint, consider the business environment, and do not consider personal gains and losses.

Originally, I thought that Qiao Zhi's purchase price of three or four hundred changed hands at the price of four thousand, and the method was too despicable and black-hearted.

But from Zhou Chong's words, Du Liang had a lofty artistic conception.

As a leader in the industry, we must have the courage to formulate high-priced products, so as to leave room for our opponents to survive.

In addition, the brand positioning of Qiao Gangzhu is high-end.

In short, why do people still want to be cheated knowing that the car logo of a certain Chi is worth 100,000 yuan and is the least cost-effective?

The so-called brand is to make people ignore the actual value of the product.

Eight o'clock in the evening.

Qiao's collection of knives was publicly broadcast live at the delivery site.

Attract a large number of fans to watch.

Qiao Zhi is now the top V on multiple video platforms.

Recently, popular celebrities have been live streaming goods.

Qiao Zhi is also the first time to try live broadcasting.

The process of packing and sending the previous batch of 1,000 hammer archival knives as live streaming content has many benefits.

First, it can reassure those buyers who have ordered before, and at the same time, Qiao Zhi thanked them by name during the live broadcast, making the hidden value of this set of props stronger.

Second, use hunger marketing to give knives more value. All knives are ordered first and then shipped, and only 1,000 sets are accepted for each live broadcast.

Third, increase the activities of the platform and fans, so that fans become active, which is conducive to the long-term healthy development of the account.

The news of Qiao Zhi's live broadcast with goods spread rapidly on various channels.

Many popular celebrities are also secretly paying attention, because this is a trend in recent times.

Many celebrities have received invitations to bring goods.

It seems that if you can't receive an invitation to bring goods now, it means that your traffic doesn't seem to be in place.

At the same time, the ability to bring goods has also become a touchstone for star traffic.

Isn't it a small fresh meat with a traffic of hundreds of millions?

Whether there is moisture or not, you can try it with the goods, and you can know the virtual reality.

Qiao Zhi looked at the camera, smiling and talking.

"Welcome to the live broadcast room of the Qiao gang leader today, I saw a few familiar names on the gift list just now. I didn't expect the two sisters to appear in a low-key manner, I was really flattered. ”

Fans subconsciously clicked on the gift list.

Zhang Yi and Wang Quan appeared.

"This can't be fake, right? Zhang Yi and Wang Quan actually gave Qiao Zhi a gift?"

"It's true! It's an account verified by the live broadcast platform. ”

"Oh my God! Joe Gang Leader is so good. The live broadcast brought the goods, and the top goddess rewarded to help. Not surprisingly, it will be on the hot search tomorrow. ”

Qiao Zhi didn't expect Zhang Yi and Wang Quan to appear in the live broadcast room at the same time.

Thanks to the two, it is polite and instinctive.

This move ignited the enthusiasm of the live broadcast room.

Fans began to frantically brush up on gifts.

If you look closely, you can see that most of the fans are women.

Qiao Zhi reacted quickly and kept thanking.

"Thank you sisters for the gift. ”

After a wave of popularity, Qiao's live broadcast room was also pushed to the popular recommended position of the platform.

Qiao Zhi began to introduce the Thousand Hammer Qiao Gang Master series of knives.

"After the 'thousand hammers' beating, it is a little exaggerated, no one specifically calculates, whether it is nine hundred and ninety hammers or one thousand and one hammers, but it is definitely the old blacksmith of Longquan Factory, pure handwork, old skills, beaten. With such a set of knives, it is worth the money, whether it is collecting or chopping vegetables. ”

"Seeing the gem in the position of the handle adds a luxurious touch to the whole knife. Blended with the blade, it can make the blade in the fire when cooking, adding a noble temperament. ”

"Let's take a look at the smooth lines of the blade, like an elegant Jiangnan woman. This is not only a handy tool for professional chefs, but also the best gift for every elegant and intellectual hostess in the back kitchen. ”

"With such a knife, I will feel that the whole person has become more confident! I believe in Qiao Gang Master, believe in a thousand hammers, and believe in the blacksmith master of Longquan Factory, this is definitely an artifact worth buying. ”

Seeing the soaring order volume in the background, Zhou Chong secretly admired.

That's where the top traffic comes in.

originally thought that the two-hour live broadcast time could only receive more than 700 orders at most, but I didn't expect to complete more than 600 orders in less than an hour after the broadcast started.

A thousand sets of knives have not yet been shipped, and the number of orders has soared again.

Du Liang's face bloomed with joy.

"Mr. Du, I didn't lie to you. A thousand hammer collection knives are not sold at all, as long as your production capacity can keep up, we will definitely be able to sell them!" Zhou Chong smiled triumphantly.

Du Liang sneered: "Alas, I am too far-sighted. I was suspicious of Qiao's traffic, so I had to call my family and ask them to work overtime quickly so that the knives could be delivered to customers as soon as possible. ”

Originally, I thought that it would be great to be able to sell more than 30 sets in one night.

He underestimated the significance of the internet.

Zhou Chong reminded: "Director Du, I suggest that after you go back, you should strengthen the construction of Internet sales channels. Even if you don't sell the Joe Gang Master series of knives, with the strength of your products, you can quickly open up the market. ”

Du Liang thought so.

Didn't the founder of Aibao say it?

In the future, the Internet platform will be an indispensable tool for physical manufacturers.

......

"Is Qiao Gang Leader using live broadcast to bring goods? Using the method of unpacking and inspecting goods to deliver goods to buyers who have previously ordered, increase credibility, and also attract new buyers to place orders, it is really an ingenious idea. ”

"Damn, is Qiao Jie trained in TV shopping? This set of rhetoric is too professional and awesome. ”

"It's over, it's brainwashed, it's brainwashed! I want to buy ......"

"It's unbelievable that so many people are buying. ”

"Don't underestimate the influence of Joe's gang leader, his fans are kitchen lovers, buy a good set of knives, both practical and can be loaded with ×, killing two birds with one stone. ”

"Alas, it's another group of keyboard parties, real die-hard fans, who don't talk at all. I have already placed an order silently. ”

"At the rate of placing orders now, in half an hour at most, a thousand sets of vintage knives will have to be sold out.