33 Harrods Mall

Lin Yilong ended his trip in Xiangjiang and flew back to London.

He was not in a hurry to return to Wales, but took Katie to her apartment on Riverbank Street, where she took a brief shower and changed her clothes before heading to Knightsbridge.

Knightsbridge is the so-called upper class of London, with Hyde Park to the north, Belgravia to the east, Kensington to the west, and Chelsea to the south. If Lin Yilong still wants more people to have access to his honey, this is undoubtedly a very ideal display platform.

As an iconic Knightsbridge building, Harrods Mall is the leader of these Knightsbridge display platforms.

For their own little vanity, the Yeang sisters took the secondary card given by Lin Yilong here and took their classmates to enjoy VIP services, as the user of the main card, Lin Yilong has no reason not to enjoy it.

However, Lin Yilong is not a member of the upper class, and his mentality is no better than that of the busy middle class. The whole person is out of step with the upper London society, so naturally there is no special reason to go to Harrods, which can be said to be the only permanent interface between him and this social area. In the UK for so many years, I have only bought one boring skin care product for Lin's mother at Harold, and it is still purchased online and mailed instead of door-to-door.

Harold implemented a "smart and casual" in-store dress code, and Lin Yilong's usual combination of T-shirts, hoodies and jeans was actually impossible to enter.

Lin Yilong wore a beige casual suit and blue shirt, and wore a tie to meet Harrods' head of operations, seeking a display platform in Harrods.

This kind of recommendation is more or less similar to the interview, Lin Yilong himself is on this side, and Harold's operations department is on the other side.

“...... Saffron honey has obtained the CHMP qualification, and I believe that through continuous exploration, we can find more health benefits of this honey. Lin Yilong introduced his honey.

"How much are you going to price this honey?" asked the sales executive.

"It's the same price as Melife, £34.99/100g. Lin Yilong said.

"And what about the cost price?"

"25 pounds. ”

"25 pounds for a bottle of honey?"

"Yes. ”

"So this thing is a health food to eat? What's better than Melife? ”

"After animal testing, animals that consumed this honey were much healthier than those who consumed other honeys, mainly mice, of course. ”

"So, no similar tests have been done on people?"

"No, honey is not a medicine, it doesn't need to be tested in a similar double-blind way, and if it were, I'm sure Harold wouldn't sell it. Lin Yilong replied, "If this honey is turned into medicine, then it is not enough to solve it for just 35 pounds." ”

In other words, this thing is just a food supplement priced at £35. The sales executive on the other side said, "I'm right." ”

"I admit yes. Lin Yilong replied.

"As a saffron farmer, you must understand that the main reason why saffron is so expensive is because the quality of the stamens is not large, and the quantity is scarce. The sales executive continued, "For us, the scarcity of saffron stamens does not mean that saffron nectar is scarce. ”

"But it's really rare. Lin Yilong said, "I'm sure everyone here has never heard of saffron nectar, which is why this honey is priced so high." ”

"So how much do you estimate the market. ”

"I think that because it is food, I produce less than 250 kilograms of honey in total, and at most 2,200 bottles a year, and I plan to sell 500 bottles here. Lin Yilong replied, "So, that's why I came here in the hope of exhibiting for a week." ”

"It can be displayed for two weeks before we officially place an order. "However, you can only get the price of £25 a bottle, and if you don't sell 50%, we'll ask you for another £1,500." ”

Lin Yilong pursed his lips and nodded.

The so-called "upper market" was not much better than Liang Wenge's, and Lin Yilong remembered reading the Guardian's report that two friends who graduated from the Russell University Alliance for making chocolate partnered and took 4,500 pounds to focus on artisanal chocolate recipes: after three months, their chocolate experiment was almost complete, but they found that none of the possible merchants were interested in their chocolate, so they had to scrape together another 5,000 pounds to go to Salfritsch marketing to try to recover the cost, and their efforts still failed. As a result, the two of them went bankrupt due to various inputs, their wives were separated, and they finally ended their lives in the icy waters of the Thames.

Just a slightly extreme example that happened in real life doesn't stop the army of aspirants to pursue a career in the industry. Almost all of these people are college graduates who can't find their dream jobs, and the salary of their first new job can't effectively pay off their student loans and living expenses, so they can only take risks and gamble according to the principle of "all or nothing". Moreover, it cannot be said that most of them—a considerable number of them are classmates of the Jaon sisters—they will devote themselves to it, struggle and fail, and finally end their youth as salesmen or waiters.

This trend of entry is very obvious, and the magazines at the forefront of science and technology always call for increasing investment in the majors of "science (S), technology (T), engineering (E) and mathematics (M)", but the funds of production enterprises or R&D enterprises are always limited to the investment in R&D of new technologies and the training of new researchers. According to industry insiders, the employment rate of STEM majors is even lower than that of liberal arts majors at the same level: many of Lin Yilong's law students are STEM majors in college, but their second-class degrees cannot enter biological companies or research institutes, for example, Alex studied civil engineering and his first job was a cashier in a family restaurant, and Nils, a student of biochemistry, had his first job as a chef. A career in the luxury industry is just an expected option for these students when they have no way out, and it is not uncommon for local students like the Yeon sisters to be desperate for finances. Perhaps, the good classmates around Sister Yeon may be both contemptuous and envious when they see Sister Yeon's recent situation, at least Sister Yeon is "employed".

"I wish us a happy cooperation. Lin Yilong stood up and looked at Harold's sales department with a look of contempt that no one noticed.

In terms of bargaining power in sales, Harrods shopping malls are much higher than Lin Yilong, and they are a buyer's market, unless Lin Yilong's products are in excellent demand, following the general principles of the market, and the buyer's market becomes a seller's market to be more capable of selling at a high price, and there is nothing wrong with it.