Chapter 710: The industry is shaken
After the Spring Festival, everyone returned to normal life again, going to work and getting off work.
The total box office of this year's Spring Festival movies has increased by about 30% compared with previous years, which is enough to show that the people's consumption level of entertainment has been greatly improved.
On the other hand, the country's initiative to vigorously develop the cultural industry has been very successful, and many excellent film and television works and songs have emerged during the year.
The turmoil has subsided, and "Thai Embarrassment" has become the box office champion of the Spring Festival stalls, and finally came to an end with a score of 3.3 billion.
This movie is the first film of Mubai Entertainment to break the 3 billion mark at the box office, and it is also the movie with the best results and the fastest explosion in the past!
However, this movie has the lowest rating in front of the other four movies, but it has the highest box office.
This shows that compared with those works with some literary and artistic storytelling connotations, the audience does prefer simpler commercial movies, which don't need to think too much, just relax and enjoy it.
This also explains why many film and television companies and investors choose commercial films for investment, because they have the largest audience and meet the needs of the vast majority of people.
It's just that it is not easy to shoot a good commercial movie, and there will be a lot of bad movies.
Commercial movies are not brainless and illogical, and some directors just can't grasp the degree of it, so that the movie will seem weak or self-satisfying, and it will not capture the audience's appetite, and the audience will not pay.
In fact, a successful commercial movie-goers will inevitably pay for it, and the rating of such a film may not be particularly high, but it will not be low, as in the case of "Thai Embarrassment".
It's not that commercial movies don't have high-rated works, it's just that they are more difficult.
In fact, most of the high-grossing commercial movies have not low ratings, and if you want the box office of the movie to exceed 1 billion, the quality and commerciality of this movie will not be bad.
Bad movies or movies with that kind of traffic star may make the box office of the movie have a lower limit, but it will never be a big hit.
That's why there are many people who are willing to make bad movies, after all, as long as they can make money.
It's good to find some traffic stars to make movies casually and cheat fans out of their money, why spend energy on making a commercial movie, and it is not necessarily guaranteed that the audience will like it, which is thankless.
This is also the view of many investors in the current film and television market, which makes traffic stars popular.
It can also be said that some audiences have chosen such a film market, and if investors can't get fans to pay for the works of traffic stars, then this deformed ecology will be destroyed immediately.
The market is not caused by the capital side, but also partly because of the direction of the market.
It's just that with the emergence of Chen Mubai, he slowly changed some of the atmosphere with his works, so that everyone's attention was more focused on the work itself.
Many companies have begun to concentrate on producing works and improving quality, wanting to get high movie box office like Chen Mubai.
To a certain extent, Chen Mubai has indeed brought a breath of vitality to the industry, changed the dull dead air in the past, and has a promoting effect on the film and television industry.
Chen Mubai's several successes, in addition to his own excellent ability, also made the capital see something more important than stars, that is, the importance of excellent scripts!
Throughout excellent film and television dramas such as "Buried Alive", "Crazy Stone", and "Struggle", they are inseparable from the quality of the script itself.
Chen Mubai was not famous or even favored at the beginning, and all the actors who played were almost newcomers, and they still succeeded.
The reason for the success lies in the excellent script, the story is good, and the audience likes it, even if it is a newcomer, it is still a success.
Of course, the play of these newcomers is very important, and it is inseparable from Chen Mubai's teaching.
However, if it is replaced by the rest of the powerful directors, these film and television dramas can still be successful if they are filmed.
Although Chen Mubai is the main factor in the success of the film, it is not a key factor, which is an assumption that puts aside Chen Mubai's identity as a screenwriter.
If movies such as "Buried Alive" and "Thai Embarrassment" are given to the rest of the directors, the box office results of the works will definitely not be bad, but they will not be so good.
Chen Mubai's fame affects the box office of the work itself and determines the upper limit, but the quality of the work determines the lower limit, even if other people make movies of this quality, the box office will definitely not be bad.
It is precisely because I saw the blessing of a good script on the work itself that led to many capital parties chasing excellent screenwriters and wanting to buy excellent scripts for adaptation.
A group of writers have made huge profits, and many copyrights of light, online, and physical literature have been purchased for film and television.
This has led to excellent film and television scripts being coaxed by capital, the identity of screenwriters has been improved, more attention has been paid to the importance of scripts, and the price of scripts has been raised a lot.
No one doesn't want to make money, the box office of the main Chen Mubai's 5 movies is too tempting, and in comprehensive conversion, each of them has a box office of more than 2 billion, which is too big.
Far from investing hundreds of millions, and then taking hundreds of millions at the box office, it can only be regarded as a small profit.
And Chen Mubai's works don't need big-name stars, or even ordinary stars, this investment is too small, and the benefits are huge!
More and more money is invested in the movie itself instead of paying the star, and the quality of the work will naturally go up.
The investment of 20 million, 15 million is the salary of the actor, and the remaining 5 million is made into a movie, plus the production of special effects, do you still expect any high quality?
Even if the script of the movie itself is excellent, it can't hide the essence of garbage special effects, it will still be complained about by the audience, and the reputation is not good, and the box office will naturally not go up.
Chen Mubai's influence on this wave is very great, so that many powerful actors have once again entered the sight of capital, and it may be a mistake to be obsessed with the choice of traffic stars?
This has to make some investors think.
......
"Cheers!"
"Cheers!"
The success of "Thai Embarrassment" and Chen Mubai's achievements, Mubai Entertainment naturally celebrates this.
In fact, everyone didn't expect "Thai Embarrassment" to get such a high box office, which really surprised them.
The box office list of Chinese movies has filled in another general, and the box office of "Thai Embarrassment" has squeezed into the top five!
Theoretically speaking, Chen Mubai has two works in the top ten!
However, because "Infernal Affairs" is in the tenth place, and the entry of "Thai Embarrassment" has postponed "Infernal Affairs" by one place, Chen Mubai still has only one work in the top ten.
In the eyes of the public, Chen Mubai's achievements are still very eye-catching and amazing!
"This time, you slapped Xingcheng in the face!"
"Yes, Xingcheng is embarrassed this time, and the whole network ridicules it. ”
"They deserve it, they deliberately set up a trap for Mu Bai last time, this is the end they deserve!" Tao Yaoyao snorted with a small nose.
She is very happy about what happened to Xingcheng Entertainment!
"It's time to deal them a fatal blow and make them feel bad a little more. Chen Mubai said with a smile.
"What do you mean?"
Qian Duoduo and the others looked at Chen Mubai puzzled.
Give Xingcheng a fatal blow, this is to say, there is a backhand to deal with Xingcheng Entertainment?
They don't know anything!
"That's right, as early as last year, Mu Bai told me that he wanted to acquire the theater chain, so that it would no longer be clamped, and we could also complete a complete film and television ecological chain, from production content to publicity and distribution to the integration of release. Lu Fang explained with a smile.
"Ahh
Lu Fang said: "I know about this matter with him, Mu Bai asked me to do it privately, and there are many neutral cinemas on the market that have not been acquired by other cinemas because of the price." ”
"Once we do this with great fanfare, it will inevitably cause the vigilance of the rest of the companies, create difficulties and even malicious competition for us, Mubai Entertainment is developing too fast, once we expose our ambitions to enter the theater chain, I'm afraid they won't let us go so smoothly." ”
"They don't want to see the emergence of the eighth large, isn't Extraordinary Entertainment still suppressed?"
This kind of suppression is not the suppression of film and television works like they did before, but from the omni-channel suppression, all kinds of resources will compete with the very much, resist it to continue to grow, and become a top entertainment company with the same name as them.
Mubai Entertainment is now a leader in the mid-level entertainment company, and if it goes further, it will hit the eighth largest like Extraordinary Entertainment, which will inevitably cause resistance from the other six majors.
Even if three of them are now in a friendly period, they will still not be soft on this matter.
There are no eternal friends, only eternal interests.
Once the eighth largest appears, the impact on them is very large, which means that the top resources once again need one more company to get a piece of the pie, except for Huaying (state-owned enterprises), the other six companies do not want this to happen.
"Therefore, we carried out this matter privately, and acquired a lot of theaters in a year, and Xingcheng also sold some theaters in order to solve the company's financial problems, and I also got it. ”
"I see. Only then did Li Feng and the others find out about it.
"Then Mu Bai means to announce this matter?"
Chen Mubai nodded: "Yes, it's time to integrate resources, I have been paying attention to the progress of the anime movies a year ago, and the completion is very good, it is time for the company to integrate it, improve the impact as soon as possible, and the next step is to go international." ”
They have already established themselves in the Chinese film circle, and their next goal is to go international.
Although the Chinese film market is huge, the box office also has an upper limit, and the world's film and television market is the largest.
Just take advantage of the good development of Mubai Entertainment, expand the scale and influence, let everyone see the ambition of Mubai Entertainment, and also let the country see his determination, he is unswervingly in completing the promotion of Chinese film and television culture to the world!
"When is the anime movie expected to be completed?" Li Feng asked.
"It should be released in time for the summer vacation. ”
The model of the anime has been made a long time ago, and Chen Mubai's script has also been given to them, and the production has already begun, except for some holidays for the New Year, this project has been going on, and it will be about 9 months by the time of the summer vacation.
This production cycle is not short, and the team has a large number of people, Chen Mubai also specially sent many people from Mubai Entertainment to help, and the efficiency of doing things is much faster.
After the celebration banquet, they talked about the company's future plans.
The next day, a piece of news shocked the entertainment industry.
The industry under Mubai Entertainment has been refined, and there is already a prototype of the group, and Mubai Pictures was officially established!
The original Starlight Animation was merged into Mubai Entertainment and became its subsidiary, and an anime movie will be released in the summer vacation!