Chapter 441: It's time to flip the table
Just do it!
Since you plan to make a PC, if you can't steal the limelight from the IBM 5150, then you still want to make a woolen PC? It's just that the IBM 5150 will be launched in August, which means that the time left for yourself is only five and a half months. Time is tight, but ......
It's enough to work hard!
"Sir, are we really going to make a personal computer?" said Dorothy Kiridale, Gary Kiridale's wife, who hurried over, excited and a little nervous.
"Do you think we should also make computer hardware?" Looking at Dolucy's reaction, Chen Geng's heart moved, and he asked with a smile.
Dorothy nodded heavily, and said without thinking, "I think now is the best time for us to make a personal computer." β
"Oh, why?" Chen Geng seemed to suddenly become curious about this.
Although I don't know why my boss suddenly asked about this, Dorocy immediately replied: "There are several aspects, one is that in my opinion, microcomputers for individual users are a new market; The stage of standard confusion, or to put it more bluntly, there is no unified standard widely accepted by various manufacturers, even a giant like IBM can not occupy an absolute dominant position in this market, for enterprises interested in entering this market, now is the best time to enter this market. β
β......β
Chiwetel Ejiofor looked at Dorothy in astonishment.
β......β
Gary Kiridale looked at his wife in astonishment.
These words are almost exactly the same as what Mr. FernΓ‘ndez just said.
Chen Geng was also a little surprised, but it was just a little, and the next moment, he smiled and nodded: "Is there anything else?"
"Yes!"
Her views and opinions were recognized by the boss, and Dorothy was overjoyed, and quickly nodded: "In addition to the characteristics of the industry, we have an advantage that no other personal computer manufacturer, including IBM, has:
We not only have the ace combination of 'CP/M+'Windows' + trackball', which is the ace combination of personal computer operating system, but also a variety of software including ord, Excel, access, CAD, etc., which means that we can optimize our software and hardware for each other.
In addition, you are the owner of 26 computer hypermarkets in the United States, and I believe that you will open more computer hypermarkets in the United States and even the whole of North America in the future, which means that we have the largest sales channel in the United States......
Boss, IMHO, in terms of our advantageous conditions, it is simply sorry for these innate conditions that God has given us if we do not do personal computers. β
Hearing these analyses of Dolucy, Chen Geng couldn't help but applaud her: no wonder she was able to make the couple's data research company achieve an annual turnover of more than $4 million without Gary Kiridale completely ignoring the day-to-day operation of the business.
Thinking that Rosemary had been complaining to Chen Geng all this time, saying that she was too busy, it now seemed a bit of a waste to let Dorothy only be in charge of Garrett 2000 - as for Chiwett Ejiofor and Gary Kiridale, the two tech nerds, Chen Geng was not surprised at all.
Chen Geng, who had a love for talent in his heart, couldn't help but want to see how much Lucy was at a level in terms of strategy, at least, to see if she could keep up with her own ideas. After a deep sigh, Chen Geng asked again, "So...... Dorothy, what do you think is the core of our personal computer development?"
"Core appeal?" said Dorusie, who was stunned for a moment.
"Well," Chen Geng nodded, "Or to put it another way, what are we doing personal computers for? Is it just to make money? Or do we have higher, longer-term interests?"
β......β
Chiwetel Ejiofor looked confused.
Gary Kiridale also looked confused.
Both of them have similar thoughts in their minds: why make personal computers? Of course, you can make money by making this thing, and you can make a lot of money, look at IBM, look at Apple, look at Wang An, look at DEC...... These manufacturers who make the whole machine, no matter how big or small, which one is not making a lot of money?
So is it necessary to ask this question, why do you make hardware? Of course, there is money to be made by making hardware.
But fortunately, although the two of them failed to understand Chen Geng's meaning, they also knew that it was the best thing to shut up honestly at this time, so despite the doubts in their hearts, none of them spoke.
Dolucy didn't speak, her initial thoughts were similar to Gary and Chiwet's, the reason why Chen Geng was so excited when he said he wanted to make hardware was because making personal computers was quite profitable, but with her boss's words, she immediately realized that her boss had a longer-term, more strategic, and overall idea of Garrett 2000 personal computer products.
So, what's going on in the boss's mind? Dolucy's brain spun wildly.
After a full two or three minutes, she finally spoke: "Boss, I have a not very mature idea......"
"Well, you say. Chen Geng's encouraging Chong Duo Lucy nodded, signaling that if she had any ideas, just say it, don't hesitate.
"The foundation of Garrett 2000 will always be the operating system and various application software," Dolucy said slowly: "Our computer can not only be pre-installed with the combination of 'CP/M+'Windows' + trackball' when it leaves the factory, but can even transfer the design of our whole machine to those small and medium-sized computer manufacturers at a very low price, so that they can produce their computers in full accordance with our technical standards and hardware specifications, and then we sell the operating system ......."
Speaking of this, Dorocy smiled shyly, as if she was a little embarrassed: "Boss, that's all I thought of." β
Chen Geng couldn't help but applaud Dolucy, in Chen Geng's opinion, it was really commendable that Dorothy could see this, and it could even be said that Dolucy's performance even exceeded Chen Geng's estimate of her.
The most commendable thing is that in this line of thought, she has realized that after a period of development and integration, the personal computer market will inevitably form a situation where several brands occupy the vast majority of the market like home appliances, but no one can monopolize this market.
The operating system is different, no matter which brand the personal computer used by the user, they will inevitably run a variety of software and operating systems on the computer, which is why she believes that her own personal computer program can be licensed to those small and medium-sized personal computer manufacturers at a low price: it doesn't matter how much you earn in the licensing fee, you can 'CP/M+'Windows'+The cost of the trackball's operating system combination is less than $30, but the market price is around $150, which is equivalent to letting others make money for themselves.
Satisfied, Chen Geng was so satisfied, and Dorusie's performance was so good that Chen Geng began to applaud her: "Very good!"
After a pause, Chen Geng added: "But how much money can be made from licensing fees? We can be a little more daring, for example, we only charge a nominal licensing fee of 100 million dollars for any manufacturer, but the supplementary condition is that they must use our 'CP/M+'Windows' + trackball' operating system combination." β
"That's right, the licensing fee is only a few dollars?" Dolucy's eyes lit up instantly, and she was a little embarrassed, feeling that compared with the boss, her own pattern was still too small.
Gary Kiridaire and Chiwett Ejiofor also realized what their boss meant: this is a 'Garrett' tax.
If Garrett 2000 opens its own personal computer design and architecture to the public almost free of charge, the two can almost imagine the allure of this move to the small and medium-sized personal computer manufacturers in the market that lack design capabilities, or even only board design and manufacturing capabilities, but do not have the ability to design and manufacture complete machines: anyway, it doesn't cost money, and there is a mature technical system to use...... At least the huge R&D investment in the early stage can be saved.
As for the potential impact on the sales of their own personal computers, it is not in line with the strict secrecy of their designs by today's personal computer companies...... Hey, whatever, why do you care so much? Anyway, we never get anything out of it, so we can't talk about losing.
Another benefit of this is that Garrett 200's other applications can run on these "miscellaneous" PCs with little to no modifications.
Chiwett Ejiofor and Gary Kiridale blushed with excitement at the thought of the huge stakes: they seemed to see Dassault Falcon 50 and Learjet-35 beckoning to them.
Money is always the biggest driving force to move forward, and after realizing how much interest is hidden in this, Chiwett Ejiofor was the first to jump: "Gary, what do you think of IBM's William Lowe?"
"Is that William Lowe, the one you're talking about, the manager of IBM's 'entry-level systems'?"
"That's right, it's him. β
"I think so. β
"Well, that's him, and what do you think of DEC's Jack Side......"
............
Chiwett Ejiofor and Gary Kiridale, excited by money, have already begun to discuss how to poach people from IBM, DEC, and Apple, as well as the list of poachers.
Of course, it is not so simple to poach people, which company does not look at its core talents as if it were eyeballs? But since you want to eat meat, then don't hesitate, just do it.
Waiting for Chiwett Ejiofor and Gary Kiridale to list the people to be dug up, Chen Geng ordered: "Chewet, the matter of poaching people will be handed over to you and Dolucy, don't be afraid to spend money, we have money now, as long as we dig people up, we can earn back how much money we will be able to earn in the future, I just look at the results." As for you, Dorusey, when this is done, you will first go and be Miss Rosemary's assistant for a short time. β